One of the most common excuses for not going to the gym is that there just isn't enough time to fit in a workout (or it is just too expensive.!) Now, a busy life needn't be a barrier to exercising! In this easy-to-follow book, fitness trainer Zen Martinoli shows you how you can get a great workout in a fraction of the time you would spend at the gym. What's more, the workouts in this book can be performed anywhere and at any time & with no cost involved !! Through from beginners'training to intermediate & up to advanced-level, Zen proves that short, intense workouts are just as -- if not more -- effective than long gym sessions. Brief, intense periods of activity will metabolise fat, increase levels of fitness and reduce stress levels. And with shorter workouts, the return on your investment is so much greater!

Promote lean muscle growth, shed fat, and unlock the door to increased speed, stability, power, endurance, and core strength with these short, highly effective exercises Following on his first book, 5 Minute Fitness, boxing and fitness trainer Zen Martinoli has produced an exciting book for those already accustomed to exercise. Rapid Fitness provides highly effective, bodyweight only, compact workouts designed for recreational exercisers and sportspeople alike. These routines can be employed anywhere, anytime without the use of equipment--perfect for someone with a busy lifestyle. Improve your explosive strength, vertical and horizontal jumping power, acceleration or even deceleration ability with one of many, specifically tailored rapid workouts. These convenient rapid workouts can be added to enhance your existing regime or as a standalone program in themselves. And with no need to spend long hours in the gym, there is no excuse not to convert minimal time into maximum benefit in order to take your game to the next level.

How neuromarketing techniques help marketers more effectively sell their products — and what consumers need to know about it.

Science has made the leap from the lab to come to a store near you and the effects on us are phenomenal. Corporations in hyper-competition are now using the new mind sciences to analyze how and when we shop, and the hidden triggers that persuade us to consume. From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing pioneer Dr. David Lewis goes behind the scenes of the persuasion industry to reveal the powerful tools and techniques, technologies and psychologies seeking to stimulate us all to buy more often without us consciously realizing it.

An exploration of embodied intelligence and its implications points toward a theory of intelligence in general; with case studies of intelligent systems in ubiquitous computing, business and management, human memory, and robotics. How could the body influence our thinking when it seems obvious that the brain controls the body? In How the Body Shapes the Way We Think, Rolf Pfeifer and Josh Bongard demonstrate that thought is not independent of the body but is tightly constrained, and at the same time enabled, by it. They argue that the kinds of thoughts we are capable of have their foundation in our embodiment—in our morphology and the material properties of our bodies. This crucial notion of embodiment underlies fundamental changes in the field of artificial intelligence over the past two decades, and Pfeifer and Bongard use the basic methodology of artificial intelligence—"understanding by building"—to describe their insights. If we understand how to design and build intelligent systems, they reason, we will better understand intelligence in general. In accessible, nontechnical language, and using many examples, they introduce the basic concepts by building on recent developments in robotics, biology, neuroscience, and psychology to outline a possible theory of intelligence. They illustrate applications of such a theory in ubiquitous computing, business and management, and the psychology of human memory. Embodied intelligence, as described by Pfeifer and Bongard, has important implications for our understanding of both natural and artificial intelligence.

Distributed autonomous robotic systems (DARS) are systems composed of multiple autonomous units such as modules, cells, processors, agents, and robots. Combination or cooperative operation of multiple autonomous units is expected to lead to desirable features such as flexibility, fault tolerance, and efficiency. The DARS is the leading established conference on distributed autonomous systems. All papers have the common goal to contribute solutions to the very demanding task of designing distributed systems to realize robust and intelligent robotic systems.

This book presents the latest evidence and guidelines supporting the use of anticoagulant therapy for various clinical scenarios. The field of anticoagulation therapy is evolving rapidly, particularly since the arrival and widespread adoption of direct oral anticoagulants. Organized in two parts, this book reviews the pharmacologic properties of various anticoagulants and details the clinical applications of anticoagulant therapy. Drugs such as warfarin and unfractionated heparin, as well as parenteral and direct oral anticoagulants are discussed in terms of their pharmacokinetics, drug-disease interactions, dosing strategies, and risk considerations. Clinical applications of anticoagulant therapy in disorders such as acute coronary syndromes, atrial fibrillation, and thrombophilia and in special populations such as pregnant women, the elderly, and in the patient with cancer are highlighted. Clinical vignettes, algorithms, clinical pearls, and self-assessment questions are integrated throughout the book. Featuring contributions from authorities in the field, Anticoagulation Therapy is an essential resource for cardiologists, vascular medicine specialists, hematologists, internists, and all other healthcare professionals who prescribe anticoagulants.