Yohji Yamamoto is a man who understands the power of endurance. The product of a Japanese culture ravaged by war, the progressive designer has built his 50-some year career on perseverance and a refusal to bend to the will of tradition. From his initial struggles as an emerging designer to his incendiary debut on the world stage, all the way through to the near collapse of his company in the wake of the global financial crisis, Yamamoto has overcome every obstacle in his path - and always on his own terms. Today, his eponymous brand offering both men's and women's clothing remains his most commercially successful venture alongside the popular sub-label Y's and youth line Ground Y to its' principal lines Pour Homme and Costume D'Homme. In 2018 the brand evolved yet again expanding into a line of perfume. His innovation has led to groundbreaking collaborations and pop culture moments, working alongside household names of fashion, reinventing icons Like Dr Martins whilst dressing icons of entertainment from Tina Turner to Elton John. Most particularly his trailblazing Y-3 range with street-sports giant Adidas, spurned a new wave of cross-genre collaborations paving the way for the now billion dollar athleisure industry. Raised by his mother, who worked as a dressmaker. Yamamoto found himself identifying more with the women of his life. His compassion for the opposite gender would eventually present itself through the construction of his couture. His collections are built primarily around the comfort and confidence clothing can provide for women, uninterested in presenting them as objects of male desire.

MASTER OF FASHION Vol 39 RENEGADESBy Charlie O'BrienFeaturing,-Alexander McQueen -Yohji Yamamoto-Rei Kawakubo-Issey Miyake, -Kenzo -Malcolm McClaren -Vivienne Westwood -Jeremy Scott -Rick Owens -Hedi Slimane -John Galliano Without the designers mentioned in this book, fashion would have ultimately stagnated decades ago. Renegades, no matter their talent, perspective, or unique way of life, are those who refuse to be content with the confines of the box society deems appropriate for all. They are the dreamers, the rebels, the auteurs, without which culture would have never flourished. They push the boundaries of the box - sometimes escaping it entirely - in order to push what human beings are capable of in unique and sometimes astounding directions. In the case of broader society, renegades are men and women who revolutionised politics, science, philosophy and social values by breaking free of the status quo and enlightening others to do the same. They have protested on behalf of millions of oppressed people; created the ideas that gave birth to democracy; and revolutionised the world by refusing to accept the established order of science in favour of bold - and ultimately correct - new leaps. There is danger in acting as a renegade, to refuse the accepted rhetoric of the larger rabble in pursuit of one's own ideals, but when renegades are capable of engaging with the wider public they can inspire society to new awakenings - and once their ideas take hold in society, there can be no going back. These fashion renegades helped shape the course of human history and popular culture.Fashion Industry Broadcast's "MASTERS OF FASHION" is a series:Masters of Fashion - Vol 31 AmericansMasters of Fashion - Vol 32 AmericansMasters of Fashion - Vol 33 ItaliansMasters of Fashion - Vol 34 ItaliansMasters of Fashion - Vol 35 Heels Part 1Masters of Fashion - Vol 35 Heels Part 2Masters of Fashion - Vol 36 BagsMasters of Fashion - Vol 37 Paris Part 1 Masters of Fashion - Vol 38 Paris Part 2 Masters of Fashion - Vol 39 Lingerie Masters of Fashion - Vol 40 RenegadesFashion Industry Broadcast is a leading global publisher of lifestyle titles, this multi edition set has been created as a hard cover colour coffee table books, e-books for $19 from Amazon Kindle, Barnes and Noble Nook, Apple iBook's, Google books, Stanza and Kobo, Apps for mobile devices and a TV documentary series is also in the works.

Since the early ’80s, Yohji Yamamoto’s groundbreaking silhouettes and innovative design aesthetic have propelled him to the highest rank of the international avant-garde. Distinguished by his anti-fashion approach, Yamamoto changed the face of contemporary fashion, radically transforming it with asymmetrical and highly conceptual designs partly inspired by the techniques of traditional Japanese kimonos. His vision came as a refreshing contrast to the power suits and brightly clad fashions of the time, forcing a reconsideration of the future direction of fashion. In YAMAMOTO & YOHJI, this luxuriously bound book explores all the major themes in his forty years of counter-fashion design showing for the very first time his work not only on the Yamamoto brands but as well on his brand Y’s and these various collaborations in architecture, movies, plays, literature. Illustrated with photographs by Craig McDean, Inez & Vinoodh, Max Vadukul and Nick Knight, each chapter elaborates on a particular theme—his sartorial philosophy, influential extensions into scenography, runway shows, monographic exhibitions, and costume design—and is anchored by an essay or interview that lends crucial insight to the story of Yohji Yamamoto, one of the most enigmatic and iconoclastic fashion designers of our time.

Over the past 40 years, Japanese designers have led the way in aligning fashion with art and ideology, as well as addressing identity and social politics through dress. They have demonstrated that both creative and commercial enterprise is possible in today's international fashion industry, and have refused to compromise their ideals, remaining autonomous and independent in their design, business affairs and distribution methods. The inspirational Miyake, Yamamoto and Kawakubo have gained worldwide respect and admiration and have influenced a generation of designers and artists alike. Based on twelve years of research, this book provides a richly detailed and uniquely comprehensive view of the work of these three key designers. It outlines their major contributions and the subsequent impact that their work has had upon the next generation of fashion and textile designers around the world. Designers discussed include: Issey Miyake, Yohji Yamamoto, Rei Kawakubo, Naoki Takizawa, Dai Fujiwara, Junya Watanabe, Tao Kurihara, Jun Takahashi, Yoshiki Hishinuma, Junichi Arai, Reiko Sudo & the Nuno Corporation, Makiko Minagawa, Hiroshi Matsushita, Martin Margiela, Ann Demeulemeester, Dries Van Noten, Walter Beirendonck, Dirk Bikkembergs, Alexander McQueen, Hussein Chalayan and Helmut Lang.

Since his first notorious Paris show in 1981, Japanese designer Yohji Yamamoto has extended his influence year after year. He draws from fashion's past and creates the future. He is constructing a new approach to clothing in the post-industrial world, bringing together the best of both the East and the West.

Examines the impact of punk on fashion, focusing on its do-it-yourself, rip-it-to-shreds ethos, the antithesis of couture.

As one of the most mentally rigorous designers working in fashion, Yohji Yamamoto creates garments that can be intellectual - sometimes even difficult - yet always beautiful. Yohji's free-spirited world is explored here via "i-D" magazine's archives starting back in the 1980s, including his adoration for women and the female form, the painful process of creating anti-fashion through fashion and how his timeless utilitarian designs can be both avant-garde and classic at once. Packed into 120 pages is biographical and personal information as well as imagery from over 30 years of i-D's history with images from photographers including Paolo Roversi, Max Vadukal, and Nick Knight, plus interviews with Jamie Huckbody, Holly Shackleton, and Terry Jones.