Consumer Behavior, 9/e, by Hawkins, Best, & Coney offers balanced coverage of consumer behavior including the psychological, social, and managerial implications. The new edition features current and exciting examples that are tied into global and technology consumer behavior issues and trends, a solid foundation in marketing strategy, integrated coverage of ethical/social issues and outlines the consumer decision process. This text is known for its ability to link topics back to marketing decision-making and strategic planning which gives students the foundation to understanding consumer behavior which will make them better consumers and better marketers.

The current volume, "Medicinal and Aromatic Plants of the Middle-East" brings together chapters on selected, unique medicinal plants of this region, known to man since biblical times. Written by leading researchers and scientists, this volume covers both domesticated crops and wild plants with great potential for cultivation. Some of these plants are well-known medicinally, such as opium poppy and khat, while others such as apharsemon and citron have both ritual and medicinal uses. All have specific and valuable uses in modern society. As such, it is an important contribution to the growing field of medicinal and aromatic plants. This volume is intended to bring the latest research to the attention of the broad range of botanists, ethnopharmacists, biochemists, plant and animal physiologists and others who will benefit from the information gathered therein. Plants know no political boundaries, and bringing specific folklore to general medical awareness can only be for the benefit of all.

This book covers studies on the systematics of plant taxa and will include general vegetational aspects and ecological characteristics of plant life at altitudes above 1000 m. from different parts of the world. This volume also addresses how upcoming climate change scenarios will impact high altitude plant life. It presents case studies from the most important mountainous areas like the Himalayas, Caucasus and South America covering the countries like Malaysia, Sri Lanka, India, Nepal, Pakistan, Kirghizia, Georgia, Russia,Turkey, Indonesia, Malaysia and the Americas. The book will serve as an invaluable resource source undergraduates, graduate students, and researchers.

The first aim of this text book is to define and examine the principle concepts that are employed when people write or argue about modern democratic politics, to discuss the implications of using the concepts in this way or that, and to examine the normative theories associated with the concepts. A second purpose is to summarise methods of analysis used by political scientists and to discuss the controversies that have arisen about these methods, with particular reference to attempts to create a science of politics.

This book on Turkish geomorphology offers location descriptions, based on their dynamics and evolution processes, including hydrology, tectonics, volcanism, slopes, coasts, ice/snow, and wind. It presents landforms as a result of evolution (Quaternary, Holocene, historic) and in relation to the elements determining and/or impacting this evolution (vegetation, soil, hydrology, geology, climate, sea level and human action) as well as the resulting landscapes. Richly illustrated with pictures from each site, including geomorphological maps and sections, it explains the risks associated with the geomorphological dynamics (on local and global scales), natural and/or cultural heritage (archaeology, prehistory, history, architectural specifications adapted to the landscape), as well as challenges for human society (endangered landscape, protection/conservation rules/statutes, posters/paintings.).