Explains step-by-step how to get started and offers proven techniques for promoting long-term business growth, with emphasis on creative software design, publicity, and customer support.

Shareware Heroes is a comprehensive, meticulously researched exploration of an important and too-long overlooked chapter in video game history Shareware Heroes: Independent Games at the Dawn of the Internet takes readers on a journey, from the beginnings of the shareware model in the early 1980s, the origins of the concept, even the name itself, and the rise of shareware's major players – the likes of id Software, Apogee, and Epic MegaGames – through to the significance of shareware for the ‘forgotten’ systems – the Mac, Atari ST, Amiga – when commercial game publishers turned away from them. This book also charts the emergence of commercial shareware distributors like Educorp and the BBS/newsgroup sharing culture. And it explores how shareware developers plugged gaps in the video gaming market by creating games in niche and neglected genres like vertically-scrolling shoot-'em-ups (e.g. Raptor and Tyrian) or racing games (e.g. Wacky Wheels and Skunny Kart) or RPGs (God of Thunder and Realmz), until finally, as the video game market again grew and shifted, and major publishers took control, how the shareware system faded into the background and fell from memory.

* Written by an expert with more than 30 years of experience in every role in the IT industry, this book confronts development process problems head-on, and it tackles the critical steps that must be taken to ensure success * Dives into topics such as identifying opportunities, planning for success, building an appropriate business model, assembling a team, developing software, managing teams, and successfully marketing and selling the product * The book fills a void in the current market, and is an ideal read for all IT professionals

Eric.Weblog() has 50,000 regular users; consistently included on the list of the most popular feeds in bloglines.com Sink founded a company that was named to the Inc 500 Book explains tough topics like marketing and hiring, in terms that programmers understand—all sprinkled with a touch of humor

This second edition of Song Sheets to Software includes completely revised and updated listings of music software, instructional media, and music-related Internet Web sites of use to all musicians, whether hobbyist or professional. This book is a particularly valuable resource for the private studio and classroom music teacher.

I try to leave out the parts that people skip. Elmore Leonard This book is all about writing: it is both a practical and a personal account. When you write a book like this you put yourself on the line: you run the risk of people reading what you have written and saying 'he's saying one thing and doing another'. You stand to break the rules that you set up - quite badly. That is probably not such a terrible thing; besides, that should be part of the process of using this book. As you read it, notice when rules are broken. Check the phrasing, the sentence and paragraph construction, and see whether or not I have stuck to the rules. Then see whether or not the rules would have improved the passage in question. Begin to read books as much for their style, layout and general format as for their con tent. If you are going to write, you need to see plenty of examples of all of these things - good, bad and indifferent. to write for some time but was always This is a book I have wanted nervous of writing, so here it is: an introduction to some of the ways and means of writing. lt is, as I say, personal; I hope it will be useful. A word about sexism and the writing process. I find the use of 'his or her' and its variants clumsy.