Read along with Disney! Mickey and the Roadster Racers head to Madrid, Spain for some racing and sightseeing fun. But when a baby bull begins to chase them around town, their perfecto vacation starts to crumble!

Mickey and the Roadster Racers head to Madrid, Spain for some racing and sightseeing fun. But when a baby bull begins to chase them around town, their perfecto vacation starts to crumble!

NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.

Mickey and the Roadster Racers head to Madrid, Spain for some racing and sightseeing fun. But when a baby bull begins to chase them around town, their perfecto vacation starts to crumble. This Level 1 reader features simple text and repetition to build confidence in beginning readers.

Mickey and the Roadster Racers head to Madrid, Spain for some racing and sightseeing fun. But when a baby bull begins to chase them around town, their perfecto vacation starts to crumble!

A camping trip takes several turns for the worse when Mickey, Donald, and Daisy can't unplug from their electronic devices to enjoy the great outdoors. Their constant need for screen time causes calamity for the rest of the gang. Thanks to Minnie, Goofy, and a friendly eagle, the electronic trio foregoes their devices and finally settles in to enjoy nature.