The Handbook of Global Media and Communication Policy
Title | The Handbook of Global Media and Communication Policy PDF eBook |
Author | Robin Mansell |
Publisher | John Wiley & Sons |
Pages | 600 |
Release | 2011-04-12 |
Genre | Social Science |
ISBN | 1444395424 |
The Handbook of Global Media and Communication Policy offers insights into the boundaries of this field of study, assesses why it is important, who is affected, and with what political, economic, social and cultural consequences. Provides the most up to date and comprehensive collection of essays from top scholars in the field Includes contributions from western and eastern Europe, North and Central America, Africa and Asia Offers new conceptual frameworks and new methodologies for mapping the contours of emergent global media and communication policy Draws on theory and empirical research to offer multiple perspectives on the local, national, regional and global forums in which policy debate occurs
The Handbook of Global Media Research
Title | The Handbook of Global Media Research PDF eBook |
Author | Ingrid Volkmer |
Publisher | John Wiley & Sons |
Pages | 582 |
Release | 2015-07-07 |
Genre | Social Science |
ISBN | 1119061121 |
Bringing together the perspectives of more than 40 internationally acclaimed authors, The Handbook of Global Media Research explores competing methodologies in the dynamic field of transnational media and communications, providing valuable insight into research practice in a globalized media landscape. Provides a framework for the critical debate of comparative media research Posits transnational media research as reflective of advanced globalization processes, and explores its roles and responsibilities Articulates the key themes and competing methodological approaches in a dynamic and developing field Showcases the perspectives and ideas of 30 leading internationally acclaimed scholars Offers a platform for the discussion of crucial issues from a variety of theoretical, methodical and practical viewpoints
Handbook of Global Media Ethics
Title | Handbook of Global Media Ethics PDF eBook |
Author | Stephen J.A. Ward |
Publisher | Springer Nature |
Pages | 1450 |
Release | 2021-09-02 |
Genre | Philosophy |
ISBN | 331932103X |
This handbook is one of the first comprehensive research and teaching tools for the developing area of global media ethics. The advent of new media that is global in reach and impact has created the need for a journalism ethics that is global in principles and aims. For many scholars, teachers and journalists, the existing journalism ethics, e.g. existing codes of ethics, is too parochial and national. It fails to provide adequate normative guidance for a media that is digital, global and practiced by professional and citizen. A global media ethics is being constructed to define what responsible public journalism means for a new global media era. Currently, scholars write texts and codes for global media, teach global media ethics, analyse how global issues should be covered, and gather together at conferences, round tables and meetings. However, the field lacks an authoritative handbook that presents the views of leading thinkers on the most important issues for global media ethics. This handbook is a milestone in the field, and a major contribution to media ethics.
The CMO'S Social Media Handbook
Title | The CMO'S Social Media Handbook PDF eBook |
Author | Peter Friedman |
Publisher | |
Pages | 188 |
Release | 2014-09-01 |
Genre | Business & Economics |
ISBN | 9780692213032 |
It's a terrific time to be a senior marketing leader-if you're prepared to leverage social effectively, and with time, utilize its power to transform marketing for your brand. In The CMO's Social Media Handbook, Peter Friedman distills 30 years of experience to offer a combined practical tool kit and social-media-theory crash course to help big-brand marketing leaders with everything from dealing with vendors to establishing a social brand identity to managing crucial conversations at every level of the organization. With this step-by-step handbook, you'll learn how to: - Strategize and execute a long-term social media plan, even in a business environment focused on short-term promotion, to create dialogue and deepen customer relationships - Start small and build results so that you can confidently lead your organization to become a customer-centric brand - Develop a social brand identity to bring your brand alive for customers - Define KPIs and measure social media so that you can demonstrate ROI and quantifiable business impact - Create content for social media channels that provides value and creates emotional connection to customers for enhanced loyalty, word-of-mouth marketing, and advocacy - Mitigate the risk of PR landmines and learn how to turn them to your advantage - Engage, understand, and leverage the voice of the customer at a global scale
The Journalist's Guide to Media Law
Title | The Journalist's Guide to Media Law PDF eBook |
Author | Mark Pearson |
Publisher | Routledge |
Pages | 353 |
Release | 2020-07-27 |
Genre | Law |
ISBN | 1000247953 |
We are all journalists and publishers now: at the touch of a button we can send our words, sounds and images out to the world. No matter whether you're a traditional journalist, a blogger, a public relations practitioner or a social media editor, everything you publish or broadcast is subject to the law. But which law? This widely used practical guide to communication law is essential reading for anyone who writes or broadcasts professionally, whether in journalism or strategic communication. It offers a mindful approach to assessing media law risks so practitioners can navigate legal and ethical barriers to publishing in mainstream and social media. This sixth edition has been substantially revised to reflect recent developments in litigation, and the impact of national security laws and the rising gig economy where graduates might work in the news media, PR, new media start-ups, or as freelancers. It covers defamation, contempt, confidentiality, privacy, trespass, intellectual property, and ethical regulation, as well as the special challenges of commenting on criminal allegations and trials. Recent cases and examples from social media, journalism and public relations are used to illustrate key points and new developments. Whether you work in a news room, in public relations or marketing, or blog from home, make sure you have The Journalist's Guide to Media Law at your side. 'Whether you're an MSM editor or reporter, a blogger, a tweeter or a personal brand, this book might save your bacon.' - Jonathan Holmes, former ABC Media Watch host 'The leading text book from which most journos learned their law' - Margaret Simons, associate professor in journalism, Monash University
Global Media Ethics
Title | Global Media Ethics PDF eBook |
Author | Stephen J. A. Ward |
Publisher | John Wiley & Sons |
Pages | 354 |
Release | 2013-01-09 |
Genre | Social Science |
ISBN | 1118359828 |
Global Media Ethics Global Media Ethics Problems and Perspectives “The book pleads convincingly that news media outlets and practitioners should urgently reconsider their practices and norms in a world gone global and digitally convergent. The various contributions broach the topic from completely different perspectives to create a very stimulating and constructive framework to identify and face the new ethical challenges of journalism and the news media.” François Heinderyckx, Université libre de Bruxelles “News that crosses boundaries of culture and geography means rethinking media ethics. The demands of role, audience, digital transmission, and an industry under fierce economic pressure require the insightful approach to ethical thinking this volume provides. From theory to practice, this book has something for scholars and professionals alike.” Lee Wilkins, Journal of Mass Media Ethics Global Media Ethics is a cross-cultural exploration of the conceptual and practical issues facing media ethics in a global world. Focusing on the ethical concepts, principles, and questions in an era of major change, this unique textbook explores the aims and norms that should guide the publication of stories that impact across borders, and which affect a globally linked, pluralistic world. Through case studies, analysis of emerging practices, and theoretical discussion, a team of leading journalism and communication experts investigate the impact of major global trends on responsible journalism and lead readers to better understand changes in media ethics. Chapters look at how these changes promote or inhibit responsible journalism, how such changes challenge existing standards, and how media ethics can develop to take account of global news media. In light of the fact that media journalism is now, and will increasingly become, multimedia in format and global in its scope and influence, the book argues that global media impact entails global responsibilities: It is therefore critical that media ethics rethinks its basic notions, standards, and practices from a more cosmopolitan perspective.
Media, Journalism, and "Fake News"
Title | Media, Journalism, and "Fake News" PDF eBook |
Author | Amy M. Damico |
Publisher | Bloomsbury Publishing USA |
Pages | 222 |
Release | 2019-10-25 |
Genre | Social Science |
ISBN |
This volume summarizes the evolution of news and information in the United States as it has been shaped by technology (penny press, radio, TV, cable, the internet) and form development (investigative journalism, tabloid TV, talk radio, social media). Media, Journalism, and "Fake News": A Reference Handbook provides readers with an overview of news and media in the United States. Additionally, the book discusses, additionally discussing the economic state of the news industry, partisan news, misinformation and disinformation, issues of representation, and the impact of social media. The volume starts with a background of the development of news and information in the United States. It then goes on to discuss significant problems, controversies, and solutions related to the topic. Readers also will be able to develop their understanding of the topic by reading profiles of key figures and organizations that contributed to the current news climate. A comprehensive list of resources will help readers decide where to go next should they want to learn more about a particular area of interest.