"Capitalism is in the midst of profound transformation . . . [This book] will offer . . . the core principles and visionary insight you need to identify which companies will succeed in the 21st century."--from the Foreword by Patricia Aburdene, bestselling author of the Megatrends series.

An encyclopedia designed especially to meet the needs of elementary, junior high, and senior high school students.

The thrilling story of the English merchant adventurers who changed the world. In the mid-sixteenth century, England was a small and relatively insignificant kingdom on the periphery of Europe, and it had begun to face a daunting array of social, commercial and political problems. Struggling with a single export - woollen cloth - a group of merchants formed arguably the world's first joint-stock company and set out to seek new markets and trading partners. It was a venture that relied on the very latest scientific innovations and required an extraordinary appetite for risk. At first they headed east, and dreamed of Cathay, with its silks and exotic luxuries. Eventually, they turned west, and so began a new chapter in history. Based on archival research and a bold interpretation of the historical record, New World, Inc. draws a portrait of life in London, on the Atlantic and across the New World, and reveals how profit-hungry business people transformed England into a world power.

This unique book shows companies and their executives how to profit by developing solutions to the world's most daunting challenges those that governments cannot, and have not yet addressed. Using case studies, A Better World, Inc . delineates best practices for businesses to maximize revenues and reduce costs.

Meet the new C.E.O.s: the Consumers, Employees and Outsiders who can make or break your company faster than ever. If you're running an Inspired Company your workday looks like this: You have a mission with many winners. You execute it with passion. You are unapologetic in your refusal to be railroaded by existing systems or corporate norms. You are committed to doing the right thing. You take direction from your customers, employees, and company "outsiders." They give you their support and trust in return. All of your profits are derived from your mission, not from penalizing your customers or other stakeholders. That's a company the world will get behind. A world as invested in your success as you are. Inspired INC. is an indispensable roadmap to getting the new C.E.O.s onside.

Two guys named Steve, working in a garage, created a prototype computer designed to be different in a way no one thought possible: It would be easy to use. Those two Steves, one now a billionaire and still at the head of Apple, not only succeeded with that product, but they also broke ground in the business world in ways few thought possible: They proved you could not only have fun at work, but pursuing a capitalist dream could be hip. How did Apple do it? How did it go from making computers that made a difference but not much of a dent in the overall market to creating a device (the iPod) and a music service (iTunes) that has changed the way we buy and experience music? And how did the Macintosh and its successors capture the hearts and minds of computer users so deeply that being a Mac person makes you a member of a special club? That's what this book is all about. As author Jason D. O'Grady shows, Apple is a rare company—one that is not afraid to think about a future that does not exist and turn it into reality. Critics have written Apple off time and again, yet it rises from the ashes to astound the critics and delight its customers. That's not luck or happenstance—it's vision, dedication, and persistence. Besides delighting Apple aficionados, this book will inspire students eager to launch a business career or work in the technology sector. Apple has never been afraid to chart its own path, and readers will learn what makes the company tick.

Douglas Rushkoff was mugged outside his apartment on Christmas Eve, but when he posted a friendly warning on his community website, the responses castigated him for potentially harming the local real-estate market. When did these corporate values overtake civic responsibilites? Rushkoff examines how corporatism has become an intrinsic part of our everyday lives, choices and opinions. He demonstrates how this system created a world where everything can be commodified, where communities have dissolved into consumer groups, where fiction and reality have become fundamentally blurred. And, with this system on the verge of collapse, Rushkoff shows how the simple pleasures that make us human can also point the way to freedom.