We sold 347 eBooks in January of 2011. In just six months, by July 2011, we were selling 65,000 eBooks a month. From that modest beginning, by 2011’s end, we had sold over 400,000 eBooks. This book will give you the details on how we did that and built a seven-figure indie publishing house in just two years. Whether you have been published by a New York publisher, an independent press, an ePublisher, self-published or considering all of your options, this book contains all the information you need to make an informed decision about your career as an author in today’s fast moving digital world. We start out with content and theory, giving you a feel for where the industry has been and where it is going. We cover the various types of publishing, goal setting and help you find where you fit in the 3 P’s (Product, Platform and Promotion). From there we go into the digital process and the nuts and bolts of covers, editing and uploading. Finally we cover pre and post publication strategies. Everything from creating your own unique branding plan, social media and marketing, pricing, understanding the market, metadata and discoverability. All of which is your roadmap to being a successful author regardless of your path to publication. Its a great time to be an author. Lead, follow or get the hell out of the way!

This is a major update for me. The ePUB production techniques have changed quite a bit: both for fixed layout and for reflowable ePUBs. Many of the changes I've been waiting for with ePUB production have been implemented. InDesign now stands at the top of the heap for book production in general and ePUB production in particular. You do not need to know code, though understanding how HTML and CSS works will aid your conceptual understanding. I was lukewarm about FXL until I realized that the new fixed layout ePUBs would show gradient paragraph rules, gradient strokes and fills in tables, and much more. The only major things we're missing are justification and hyperlinked test does not work in FXL. The exported ePUBs upload flawlessly to the iBooks Store and Kobo Writing Life. Finally, the 21st century book publishing software we need is within our grasp. There's still more to come, but this version is very good.

Print designers or other creative professionals who need to create digital documents for multiple devices, will be thrilled with the powerful new tools in Adobe InDesign CC. This book examines not just the How of using the tools, but also the When and Why of choosing among the various digital format options- ePub (both traditional Reflowable and the new Fixed-Layout varieties), tablet app, PDF (with or without interactivity), HTML, and so on.

“...the most comprehensive and up-to-date guide for anyone new to self-publishing. Highly recommended.” —Joel Friedlander, The Book Designer “...a must-read for anyone thinking about publishing their own works. She’s a great friend to the indie community and provides this valuable resource as a gift of love.” —Robin Cutler, Director of IngramSpark This 2020 5th edition of the Self-Publishing Boot Camp Guide for Independent Authors offers advice on marketing, editing, design, book production, and business author needs. It's meant for authors willing to do the work to create a readership and make real money from their books. It's meant for authors who want to do it all themselves and for those who want to hire out all or part of the tasks toward publishing. Authors who wish to set up a business as a small press will also benefit from the processes spelled out here. From beta publishing to distribution to media relations, authors will learn how to set a foundation for success from the idea stage to a quality, finished book. The step-by-step process includes recommendations for self-publishing products, tools, and services from reputable companies that are proven and trusted to help authors succeed. Reader's updates keep authors abreast of new offerings and changes in the self-publishing industry. Carla King has more than twenty years of experience as a writer, self-publisher, web developer, and book consultant. She started self-publishing in 1995 as a technology and travel writer. In 2010, she founded the Self-Publishing Boot Camp series of books, workshops, and online courses. She has been connected with the Silicon Valley self-publishing technology industry from its inception and has served as a trusted advisor to authors eager to use the tools to reach readers.

Self-publishing can be more rewarding than being published - creatively, financially, and in other respects - if you go about it the right way. You could well be confused, as many self-publishers are, by the multiplicity of options available to you. The good news is that you can now make your books visible and available to book buyers around the world at minimal cost. An ebook (PDF) edition of this book was made available worldwide at no cost, an edition for the Kindle, iPad, Nook, Sony eReader and other e-readers made available for GBP95.00, a paperback edition made available worldwide for GBP42.00. As a self-publisher, what are your options for new books? Should you choose an offset lithography print run, a digital print run, or maybe print-on-demand (POD)? Hardback or paperback, or other formats? Possibly an ebook too? And, crucially, how will you get your books distributed cost-effectively to buyers around the world? This book will take you through the options and explain their relative advantages and disadvantages. It provides guidance on selecting book topics with strong sales potential; writing distinctively; obtaining a professional critique of your work; writing content-rich non-fiction; writing in a number of genres; choosing between hardback and paperback and other formats; choosing the optimal printing method; book content formatting; book specifications; colour plate section options; distribution; print-on-demand ('POD'); order fulfilment; dealing with Amazon, Lightning Source, Nielsen, and Bowker; printers; copy-editors and proofreaders; typesetters; cover designers; photographers; pricing and marketing your books; and a whole lot more besides. The book includes a sample chapter from the author's international bestseller Two Men in a Car (a businessman, a chauffeur, and their holidays in France) along with the plate section from the book. Mike Buchanan, a British writer and former business consultant, is the author of eight books since 2008. He's been published internationally by a leading publisher (in English and Chinese editions), and he's self-published. He much prefers self-publishing for a variety of reasons. In January 2010, at the age of 52, he took early retirement and now writes and self-publishes full-time. He developed the model of 'commercial self-publishing' outlined in this book. The model has been designed to help self-publishers enjoy their writing more, increase their output of strong titles, and maximise their profits.

With a growing focus on digital destinations, the publishing landscape is evolving at a dizzying speed and InDesign CC is at the forefront of the digital frontier. Known as the premiere layout application for magazine and print collateral, InDesign is also a powerful creation tool for both static and interactive PDF, Flash SWF, EPUB, and apps that can be published for sale in various app stores. This tutorial-based guide to InDesign CC provides you with a hands-on experience of the EPUB creation process, InDesign animation, Digital Publishing Suite app creation, creation of interactive PDFs, and a host of techniques that serve equally well in both print and digital production. This extensively detailed book is filled with over 700 screenshots, explicit diagrams, and step-by-step real-world exercises to get you up and running with: *InDesign Animation *Buttons, forms, and other interactive elements *Interactive PDFs *EPUB *App building with DPS *The fundamentals of HTML, CSS, and GREP *A treasure trove of trips and techniques that will forever transform your work with InDesign.

A practical, no nonsense guide into the essentials of composing and publishing eBooks. The Kit provides advice and step-by-step instructions on how to set up a file for conversion into the dominant formats of ePub, mobi (Kindle), optimised pdf as well as the new Fixed Layout formats suitable for spread-oriented books. You'll then see how to package the files for uploading to online distributors such as Amazon, Apple and Kobo by starting with a master file that is similar to that created for print or print on demand (POD) production. The Kit also provides strategies for getting out the word about your title to the global community. What's new in the 3rd Edition? • Information on the new export features from InDesign CC (Creative Cloud) that allow you to export to Fixed Layout formats as well as "flowable" ePub files for eBook devices. • an up-to-date review of the latest dedicated eBook Readers, smartphones, phablets and tablets in terms of what functionality they have for enhanced eBook files • the best FREE conversion programs • Step by step instructions on how to set up your book in iBooks Author, and how to prepare and add multimedia elements to your iBooks Author work • Streamlining your workflow in Word, Pages and Adobe's Creative Cloud Suite to shorten the conversion process • hands-on directions on how to use Sigil to edit your ePub files and Calibre to view and convert them to Kindle friendly mobi files • how to validate your files in iBooks Author and Kindle Previewer offline before uploading them to Apple and the Kindle Store • when to outsource conversion of your book, to whom and how much you should expect to pay • updated social media strategies for spreading the word about your book • and much, much more