The wine label is a powerful icon of modern civilization; it is a precious object of art that symbolizes and disseminates the cultural and spiritual values of the land where the wine is grown. Wine label design has undergone a renaissance where art meets marketing in the most powerful way, penetrating the subconscious, and using the power of suggestion to imply flavor and quality. Jeffrey Caldewey and Chuck House are acknowledged masters of the new designs and they have created designs for some of the world's most sought after wines and this book is a collection of their most important works. Beginning with a short treatise on some of the philosophical aspects of modern iconography, this book documents 100 wine labels and bottle designs with complete descriptions of the genesis and thought behind each design concept. This book will become a classic in package design and essential for wine marketers and those who collect label art.

A collection of 155 wine label designs from various countries with different styles. -Artistic value of wine labels is highlighted with design elements such as shape, colour scheme, graphics, material selection and printing techniques. -Full information on the label is given including grape varieties, wine regions, grade, year and chateau, and interesting stories about the wine and the label design are told.

Featuring outstanding wine-label designs from more than 250 international vintners, this illustrated survey highlights leading designers who have elevated the design of wine labels to an art form. Tracing the history of wine-label design from its early use as a simple utilitarian way of cellaring wine to its contemporary role as the visual voice of the winemaker, this guide features full-color wine labels that have been praised for their bold graphics, unique illustrations, beautiful typography, captivating photography, and powerful words. Each entry includes a profile of the wine, the name and contact information of the producer, the country of origin, and details on the design firms and artists responsible for the labels' creation. Interviews with the winemakers and designers reveal fascinating stories about the designs, such as the curious images hidden in the steam of an iron on the Dirty Laundry wine label; how the pairing of a donkey and a goat represent a shared philosophy and approach to the craft for a husband and wife winemaking duo; and the true meaning behind Bonny Doon's illustrative Il Fiasco label. Showcasing originality and creativity, these labels offer intrigue and entertainment, adding another layer of conversation to the experience of drinking a fine bottle of wine.

A study of the distinctive labels created for the wines of Chateau Mouton Rothschild by such artists as Dali, Picasso, Braque, Miro, and Motherwell

A wine book that turns the world of wine upside down. This time the starting point is not the differences between wine regions, grape varieties, top producers or exceptional terroir. In Burp - the other wine book the focus is on the design and the stories behind the labels. Bas Korpel, writer and wine specialist: “The world of wine is infinite. Behind every label, there is a story. And we strongly believe that a wine tastes better when you know the story behind it. While making the book we discovered stories about battling armies, a logistical nightmare and an inventive importer. Thanks to the book we got our hands on the work of the art director of The Godfather, a label turned into a sobriety test and we exposed an artist’s disputable choices he made during World War II. The good thing is that our readers can now discover all these trivia themselves.” Jur Baart, concept maker and illustrator: “By looking at wine from the starting point of the label, you suddenly get completely different stories when opening a nice bottle. You no longer have to be a ‘wine nerd’ to have an entertaining story at the table. Burp is suitable for both the wine freak and the novice enthusiast. It not only describes the wine, but also the world of design, storytelling and branding. " The book contains 260 pages and describes 40 different wines. The makers Bas Korpel and Jur Baart call it a "punk wine book", because not only the stories are outspoken, but also the illustrations and photography. They published Burp - the other wine book themselves under the name of Fitzroy Publishing.

Fancy designing your own classic and contemporary movie posters, books and magazine covers? Feel like turning your photographs into works by Turner, Matisse and Magritte? Want to create illustrations in the styles of The Simpsons, steampunk and Victorian engravings? Then you need Art and Design in Photoshop. In this unique book, acclaimed master of photomontage and visual trickery Steve Caplin shows you how to stretch your creative boundaries. Taking the same tried-and-tested practical approach as his best selling How to Cheat in Photoshop titles, Steve's step-by-step instructions recreate a dazzling and diverse array of fabulous design effects. You'll learn how to design everything from wine labels to sushi cartons, from certificates to iPod advertising, from textbooks to pulp fiction. Written by a working pro, the clear guidelines pinpoint exactly what you need to know: how to get slick-looking results with minimum fuss, with a 16-page Photoshop Reference chapter that provides an at-a-glance guide to Photoshop tools and techniques for less experienced users. Steve explains both typography and the design process in a clear, informative and entertaining way. All the images, textures and fonts used in the book are supplied on the downloadable resources. Imaginative, inspirational and fun to use, this book is a must-have for every creative Photoshop user, both amateur and professional.

This is a truly unique visualization of operatic subjects through the medium of wine labels, combining the author's love of art, opera, and wine in one stunningly beautiful and lavishly presented package. The first part gives synopses of over sixty operas: each is depicted using collage artworks crafted from wine labels from the countries where the opera was set, created, or first performed. Many months of exquisite craftsmanship have gone in to each scene, as evidenced by the meticulous attention to detail in the artworks. The second section covers the history and wines of all the key wine-producing countries or regions. It's a luxurious and breathtaking creation.