We are leaving the Information Age and transitioning into the Shift Age, a time of transformation and change that offers both great risk and incredible opportunity. In Entering the Shift Age, David Houle identifies and explains the dynamics and forces that have shaped our world and will continue to reshape our world for the next 20 years. He shows how the Shift Age means a world fully global yet focused on the individual, where the speed of change is so fast that change itself is the new norm. He also comments from the front lines of the Shift Age on issues and topics that affect our lives, from business and technology to environment, media and global culture. eBook 1 introduces the reader to the concept of The Shift Age and the Three Forces that will drive and define the Shift Age. This is a crucial read for those who haven't read The Shift Age and a perfect refresher for those who have to help them understand the reasons behind the significant changes we are now experiencing. Part 1: Welcome to the Shift Age Introduction Chapter 1: Welcome to the Shift Age Chapter 2: The Threshold Decades Part 2: The Three Forces of the Shift Age Chapter 3: The Flow to Global Chapter 4: The Flow to Individual Chapter 5: Accelerating Electronic Connectedness

We are leaving the Information Age and transitioning into the Shift Age, a time of transformation and change that offers both great risk and incredible opportunity. In Entering the Shift Age, David Houle identifies and explains the dynamics and forces that have shaped our world and will continue to reshape our world for the next 20 years. He shows how the Shift Age means a world fully global yet focused on the individual, where the speed of change is so fast that change itself is the new norm. He also comments from the front lines of the Shift Age on issues and topics that affect our lives, from business and technology to environment, media and global culture. eBook 12 discusses the changing and declining influence of nation states as it pertains to the global stage of human evolution. David Houle predicts that we are entering the greatest time of human migration in history. Part 4: The Future of the Shift Age Introduction Chapter 26: Nation States? Chapter 27: The Global Age of Migration

We are leaving the Information Age and transitioning into the Shift Age, a time of transformation and change that offers both great risk and incredible opportunity. In Entering the Shift Age, David Houle identifies and explains the dynamics and forces that have shaped our world and will continue to reshape our world for the next 20 years. He shows how the Shift Age means a world fully global yet focused on the individual, where the speed of change is so fast that change itself is the new norm. He also comments from the front lines of the Shift Age on issues and topics that affect our lives, from business and technology to environment, media and global culture. eBook 9 discusses how the three forces of the Shift Age will change brands and how they are marketed. Part 4: The Future of the Shift Age Introduction Chapter 21: Brands and Marketing

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Ebook: Adolescence

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The Second European Edition of Services Marketing: Integrating Customer Focus Across the Firm by Wilson, Zeithaml, Bitner and Gremler uniquely focuses on the development of customer relationships through quality service. Reflecting the increasing importance of the service economy, Services Marketing is the only text that put the customer's experience of services at the centre of its approach. The core theories, concepts and frameworks are retained, and specifically the gaps model, a popular feature of the book. The text moves from the foundations of services marketing before introducing the gaps model and demonstrating its application to services marketing. In the second edition, the book takes on more European and International contexts to reflect the needs of courses, lecturers and students. The second edition builds on the wealth of European and International examples, cases, and research in the first edition, offering more integration of European content. It has also be fully updated with the latest research to ensure that it continues to be seen as the text covering the very latest services marketing thinking. In addition, the cases section has been thoroughly examined and revised to offer a range of new case studies with a European and global focus. The online resources have also been fully revised and updated providing an excellent package of support for lecturers and students.