NEW YORK TIMES BESTSELLER #1 WALL STREET JOURNAL BESTSELLER Blue Ocean Shift is the essential follow up to Blue Ocean Strategy, the classic and over 4 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step-by-step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space. By combining the insights of human psychology with practical market-creating tools and real-world guidance, Kim and Mauborgne deliver the definitive guide to shift yourself, your team, or your organization to new heights of confidence, market creation, and growth. They show why nondisruptive creation is as important as disruption in seizing new growth. Blue Ocean Shift is packed with all-new research and examples of how leaders in diverse industries and organizations made the shift and created new markets by applying the process and tools outlined in the book. Whether you are a cash-strapped startup or a large, established company, nonprofit or national government, you will learn how to move from red to blue oceans in a way that builds your people's confidence so that they own and drive the process. With battle-tested lessons learned from successes and failures in the field, Blue Ocean Shift is critical reading for leaders, managers, and entrepreneurs alike. You'll learn what works, what doesn't, and how to avoid the pitfalls along the way. This book will empower you to succeed as you embark on your own blue ocean journey. Blue Ocean Shift is indispensable for anyone committed to building a compelling future.

From the New York Times bestselling author of Circus Mirandus comes the magic-infused story of a golden gator, two cursed kids, and how they take their destinies into their own hands. When the red moon rises over the heart of the Okefenokee swamp, legend says that the mysterious golden gator Munch will grant good luck to the poor soul foolish enough to face him. But in 1817, when TWO fools reach him at the same time, the night’s fate is split. With disastrous consequences for both . . . and their descendants. Half of the descendants have great fates, and the other half have terrible ones. Now, Tumble Wilson and Blue Montgomery are determined to fix their ancestors’ mistakes and banish the bad luck that’s followed them around for all of their lives. They’re going to face Munch the gator themselves, and they’re going to reclaim their destinies. But what if the legend of Munch is nothing but a legend, after all? Full of friendship, family, and the everyday magic and adventure that readers of Savvy and A Snicker of Magic love, Cassie Beasley’s newest middle grade book is another crowd-pleasing heart-warmer—perfect for reading by yourself, or sharing with someone you love.

Since his death in 1974 at the age of twenty-six, singer-songwriter Nick Drake has gained a huge international audience and come to be thought of as the epitome of English romanticism. But while his small body of work has evoked poetic comparisons with Blake and Keats, closer inspection of Drake’s music reveals many global and cosmopolitan influences that confound his status as an archetypal English troubadour. In this book, Nathan Wiseman-Trowse unravels the myths surrounding Drake and his work and explores how ideas of Englishness have come to be intimately associated with the cult musician. Probing deeply into Drake’s music for clues, Wiseman-Trowse finds hints of the English landscape that Drake would have wandered through during his lifetime, but he also uncovers traces of blues, jazz, and eastern mysticism that hint at a broader conception of English national identity in the late 1960s, one far removed from parochial nostalgia. Wiseman-Trowse then looks at how Drake’s music has been framed since his death, showing how Drake has been situated as a particular kind of English artist that integrates American counterculture, the English class system, and a nostalgic reimagining of the hippie era. An appealing story of folk music and English national identity, this book is essential reading for any fan of Nick Drake.

As cash-strapped metropolitan newspapers struggle to maintain their traditional influence and quality reporting, large national and international outlets have pivoted to serving readers who can and will choose to pay for news, skewing coverage toward a wealthy, white, and liberal audience. Amid rampant inequality and distrust, media outlets have become more out of touch with the democracy they purport to serve. How did journalism end up in such a predicament, and what are the prospects for achieving a more equitable future? In News for the Rich, White, and Blue, Nikki Usher recasts the challenges facing journalism in terms of place, power, and inequality. Drawing on more than a decade of field research, she illuminates how journalists decide what becomes news and how news organizations strategize about the future. Usher shows how newsrooms remain places of power, largely white institutions growing more elite as journalists confront a shrinking job market. She details how Google, Facebook, and the digital-advertising ecosystem have wreaked havoc on the economic model for quality journalism, leaving local news to suffer. Usher also highlights how the handful of likely survivors—well-funded media outlets such as the New York Times—increasingly appeal to a global, “placeless” reader. News for the Rich, White, and Blue concludes with a series of provocative recommendations to reimagine journalism to ensure its resiliency and its ability to speak to a diverse set of issues and readers.

Way Out There in the Blue is a major work of history by the Pulitzer Prize­winning author of Fire in the Lake. Using the Star Wars missile defense program as a magnifying glass on his presidency, Frances FitzGerald gives us a wholly original portrait of Ronald Reagan, the most puzzling president of the last half of the twentieth century. Reagan's presidency and the man himself have always been difficult to fathom. His influence was enormous, and the few powerful ideas he espoused remain with us still -- yet he seemed nothing more than a charming, simple-minded, inattentive actor. FitzGerald shows us a Reagan far more complex than the man we thought we knew. A master of the American language and of self-presentation, the greatest storyteller ever to occupy the Oval Office, Reagan created a compelling public persona that bore little relationship to himself. The real Ronald Reagan -- the Reagan who emerges from FitzGerald's book -- was a gifted politician with a deep understanding of the American national psyche and at the same time an executive almost totally disengaged from the policies of his administration and from the people who surrounded him. The idea that America should have an impregnable shield against nuclear weapons was Reagan's invention. His famous Star Wars speech, in which he promised us such a shield and called upon scientists to produce it, gave rise to the Strategic Defense Initiative. Reagan used his sure understanding of American mythology, history and politics to persuade the country that a perfect defense against Soviet nuclear weapons would be possible, even though the technology did not exist and was not remotely feasible. His idea turned into a multibillion-dollar research program. SDI played a central role in U.S.-Soviet relations at a crucial juncture in the Cold War, and in a different form it survives to this day. Drawing on prodigious research, including interviews with the participants, FitzGerald offers new insights into American foreign policy in the Reagan era. She gives us revealing portraits of major players in Reagan's administration, including George Shultz, Caspar Weinberger, Donald Regan and Paul Nitze, and she provides a radically new view of what happened at the Reagan-Gorbachev summits in Geneva, Reykjavik, Washington and Moscow. FitzGerald describes the fierce battles among Reagan's advisers and the frightening increase of Cold War tensions during Reagan's first term. She shows how the president who presided over the greatest peacetime military buildup came to espouse the elimination of nuclear weapons, and how the man who insisted that the Soviet Union was an "evil empire" came to embrace the Soviet leader, Mikhail Gorbachev, and to proclaim an end to the Cold War long before most in Washington understood that it had ended. Way Out There in the Blue is a ground-breaking history of the American side of the end of the Cold War. Both appalling and funny, it is a black comedy in which Reagan, playing the role he wrote for himself, is the hero.

Turning conventional wisdom on its head, The Blue Way shows why socially progressive companies that make political contributions to "blue" politicians and causes outperform "red" companies. The idea that progressives are better at businesses than conservatives will surprise most people - including many progressives. But as The Blue Way shows, in nearly every sector of the economy, blue companies are the top performers. As a result, an investor who places his money in stocks of blue companies will do better than one who chooses red companies or who chooses to invest in the market as a whole. In The Blue Way, Daniel Adamson and Joe Andrew, cofounders of Blue Investment Management, identify the companies that have the most progressive social values - fair wages, equal opportunity, environmental responsibility - and also contribute to progressive political causes (or are at least neutral). They describe the portfolio they have built around those companies, which to date has out-performed the market. Their innovative investment strategy offers a profitable approach for investors seeking a principled and successful stock portfolio. But The Blue Way is also a stirring manifesto, a call to embrace socially and politically progressive values. As the authors show, these values aren't anti-business; they are pro-American. For decades the American economy has performed better under Democratic administrations than under Republicans. Americans who "buy blue," say Adamson and Andrew, aren't just acting on their values; they are helping to grow the American economy. The authors explain how to build a "blue infrastructure," a progressive ecosystem in which companies and activists with progressive values can support blue politicians and causes. The Blue Way shows how the progressive movement can learn from the success of the blue business world and create a new progressive majority for the future. The Blue Way describes a revolutionary investment strategy back by solid financial research that benefits investors while fostering socially progressive American values.