Preparing for your crucible and learn how other have used adversity, grit and the warrior's spirit to shape your future.

"Foreword by Admiral James G. Stavridis"--Cover.

To be the best, you must learn from the best. Drawing on exclusive interviews with former members of the U.S. Special Forces and leading sales professionals from a variety of industries, executive coach Bill Hart shows you how to develop the mindset, habits, and disciplines to elevate your sales performance to become the elite of your industry. With Hart’s proven tips and practical tools, you’ll learn: · How to train for any situation you’ll encounter in the field · How to overcome fear and channel it into productivity · How to leverage failures for personal growth · How to find your “why” and keep it alive · How to build your team’s shared vision, purpose, and goals Get inspired by these real stories from the very best in action, and discover why “The Way of the Warrior” will put your success within reach.

The Way of the Warrior in Business shows you how to become a guerrilla marketing expert: you'll learn how to apply the military strategies and tactics of Sun-Tzu, Mao Tse-Tung, the U.S. Army, and others to attack your competitors, invade attractive markets, and defend market share to maximize your sales and profits. The book provides assessment tools, checklists, action plans, and marketing tactics that you can use to: Win price wars, product wars, promotion wars, and channels of distribution wars; Repel attacks from big-name brands and actually defeat them; Win the battle for your customer's mind by positioning your brand appropriately; Effectively market your products and services - and yourself; Plan well - decide on the right things to do and do them right; Become more creative and out-think your competitors; Negotiate well and persuade people to do what you want them to do. Whether you're the marketing manager of a Fortune 500 company or an entrepreneur or small business owner, The Way of the Warrior in Business will show you how to make winning a habit.

The hallmark of successful entrepreneurs and top executives is career intensity - the drive for continuous individual improvement. It isn't a genetic trait - it's a strategy that can be learned - and this book is designed to help level the playing field. It is a guide that will provide readers with the framework to begin a lifelong process of continuous improvements and growth. Applying the principles used by business superstars, Career Intensity will maximize career values and guide readers to their dreams.

The founder of Blackwater offers the gripping true story of the world’s most controversial military contractor. In 1997, former Navy SEAL Erik Prince started a business that would recruit civilians for the riskiest security jobs in the world. As Blackwater’s reputation grew, demand for its services escalated, and its men eventually completed nearly 100,000 missions for both the Bush and Obama administrations. It was a huge success except for one problem: Blackwater was demonized around the world. Its employees were smeared as mercenaries, profiteers, or worse. And because of the secrecy requirements of its contracts with the Pentagon, the State Department, and the CIA, Prince was unable to correct false information. But now he’s finally able to tell the full story about some of the biggest controversies of the War on Terror, in a memoir that reads like a thriller.