In Motivating Millennials, we will show how Millennials can be your greatest asset and we do this by focusing on three major areas: recognizing, recruiting, and retaining top talent.

The Millennial workforce has different goals and objectives than previous generations and possesses a unique perspective that is unlike any other employee group. Nevertheless, instead of incorporating a management style that is conducive to getting the best out of Millennials, business leaders incorrectly attempt to manage this subset of the workforce the same way they manage employees from previous generations. This must change! Archaic methods of management do not deliver success with a new breed of employee. Instead, the outdated model leaves Millennials uninspired and lacking the desire to produce results. To get the best out of Millennials, it is imperative for leaders to modify their current management style. With over 55 million Millennials working in the United States, the largest demographic in the workplace, it is critical that they are managed effectively if companies are going to succeed. Managing Millennials: The Ultimate Handbook for Productivity, Profitability, and Professionalism delivers a profound understanding of what motivates Millennials, generates increased awareness of the different ideologies and preferences each generation in the workplace values, and most importantly, provides specific actions you can use to understand and motivate Millennials and transform your organization.

They've been called Generation Y. They've been called Echo Boomers. They may go by different names, but there's no debate about their effect on business. They are the fastest growing segment of your employee population. They've been trained to use their heads more than their hands to solve problems. and it will take a new set of leadership skills to understand their perspective and motivate them to succeed.

"Millennial generation employees are continuing to enter the workforce as more Baby Boomer generation employees are retiring. The Millennial generation is vastly diverse from other generations in common childhood experiences, characteristics, values, and motivations. Leaders need to recognize this diversity and incorporate new strategies for leadership. Because employee turnover is costly and has a profound effect on employee morale, it is in the best interest of the organization to keep this number to a minimum. As a leader, it is imperative that one obtain an understanding of the Millennial generation in order to effectively keep them motivated in the workplace. When Millennial employees are properly engaged and find significance in their work, they are likely to have more passion on the job and are less likely to leave the organization to find the meaningfulness they seek."--leaf 4.

This book directly addresses the issues and problems that leaders face in today's business environment—and provides tangible and usable techniques to overcome these challenges. Millennial-generation managers and employees—those ages 18–35—have transformed business in America. More than any previous generation, they don't conform to the traditional ways of doing things. Rather than passively taking orders, Millennials thirst for engagement, expect to be part of a team, and need to be engaged in meaningful tasks. And they aren't as devoted to the corporation as much as they are to the product or service that's provided. This book guides readers—people in management positions or in any corporate setting—in embracing these key differences and nurturing their abilities to listen and empathize with coworkers, supervisors, and employees. Readers will also learn the best ways to encourage and motivate this unique generation in a way that is familiar to them and still serves to push them to work hard, improve, and grow. The book demonstrates how to lead and manage Millennials, explains how to motivate them, and describes how to help them develop professionally. It gives managers the tools and techniques to satisfy Millennials' need to advance rapidly in their careers—and explains how to become a supporter of this desire instead of appearing to stand in their way. Turning the traditional notion of business management on its head, it shows that taking a caring and humanistic approach to employees, coworkers, and colleagues leads to increased productivity, efficiency, and profitability. These same techniques that foster open communication and trust will help companies to create office cultures that encourage people to be self-motivated and minimize worker turnover.

The most comprehensive, in-depth look at Millennials to date—essential for managers, HR professionals, and global business leaders seeking to align long-term organizational goals with the realities of the new workforce Millennials have been burdened with a reputation as spoiled, lazy, and entitled, but the reality behind the stereotype is far richer and more complex. Who are Millennials and what do they really want? Based on fieldwork and survey data from global research on more than 25,000 Millennials and 29,000 older workers in 22 countries, this book paints a comprehensive, scientifically accurate picture of what really motivates Millennials around the world. Learn how to get the most from Millennials by: • Improving workplace flexibility—because Millennials don’t separate life and work • Providing adequate support and feedback—because Millennials like to learn and grow • Coaching, not micromanaging—because Millennials value autonomy • Designing competitive salary structures—because Millennials know what’s up • Providing opportunities to contribute to society—because Millennials care about doing good Millennials want a satisfying job that pays well, coworkers they like and trust, advancement opportunities, and the occasional pat on the back. Who doesn’t want those things? This essential book explains who Millennials really are, and offers practical advice to help those who manage, lead, and work with Millennials to improve teamwork, increase productivity, strengthen organizational culture, and build a robust talent pipeline. Jennifer J. Deal is a senior research scientist at the Center for Creative Leadership and an affiliated research scientist at the Center for Effective Organizations at the University of Southern California. Alec Levenson is a senior research scientist at the Center for Effective Organizations at the Marshall School of Business at the University of Southern California.

Mastering Millennials: Understanding What Motivates Them and Causes Them to Take Action is a short nonfiction book that is targeted towards professionals who want to understand the "Millennial" Generation. It is geared towards corporations who are trying to build brand loyalty and win the business of Millennials. This generation cannot be overlooked because they have the combined spending power of over five hundred billion dollars a year. The book is also geared towards leaders who are trying to coordinate their places of business between three distinct generations (the Baby Boomers, Generation X, and the Millennials). This book also includes thoughts directly from a Millennial. Look for the # throughout the book for her insights.