We live in a world surrounded by all the stuff that education is supposed to be about: machines, bodies, languages, cities, votes, mountains, energy, movement, plays, food, liquids, collisions, protests, stones, windows. But the way we've been taught often excludes all sorts of practical ways of finding out about ideas, knowledge and culture - anything from cooking to fixing loo cisterns, from dance to model making, from collecting leaves to playing 'Who am I?'. The great thing is that you really can use everything around you to learn more. Learning should be much more fun and former children's laureate, million-selling author, broadcaster, father of five and all-round national treasure, Michael Rosen wants to show you how. Forget lists, passing tests and ticking boxes, the world outside the classroom can't be contained within the limits of any kind of curriculum - and it's all the better for it. Long car journeys, poems about farting, cake baking, even shouting at the TV can teach lessons that will last a lifetime. Packed with enough practical tips, stories and games to inspire a legion of anxious parents and bored children, Good Ideas shows that the best kind of education really does start at home.

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BE DISCOVERED with SEO Tactics for All Technical Levels Written for beginners, author Jon Rognerud offers a solid introduction to keyword research and competitive analysis, to marketing and messaging, content development, link building, and conversions and tracking of search engine positions. Local search, social media, and blogging are new to this edition, and show examples on how to optimize these important new development areas. Updated content includes social media search content that reflects strategies and market information to helps business owners easily add this companion to SEO work, blog optimization steps with best SEO tactics for creating search engine friendly sites, and the top ten hottest WordPress plugins for top traffic boost. A local SEO section shows readers how to avoid the most common mistakes on optimizing for local search and the updated section on Google analytics shows how to track top keywords and pages. An updated link building section provides new white hat SEO link building tactics to provide better long term rankings and traffic building, and an expanded resource section includes updated screen-shots of SEO applied. Step-by-step examples are written with an at the kitchen table type dialogue for accessibility and an advanced strategy section takes readers to the next level.

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