This volume critically analyzes the convergence of technology, business practices, public policies, political ideologies, and societal values for improving business performance at the global-local paradigm. It also enriches knowledge on contemporary business strategies against conventional wisdom of managing companies today. Shifts in the global economic and political order have significantly affected the business patterns within developed, developing, and emerging markets. The reversal of political ideologies from liberal to protectionist business frameworks are disrupting the trade flows that were rooted in the international economy since the mid-twentieth century. The essays contemplate developing new visions and business perspectives to match with the changing political ideologies in emerging markets. This volume will serve as a valuable tool to readers looking for global market management strategies to generate cost-effective business models and create convergence with political and social values to drive better governance of businesses.

In the 21st century, social media has emerged as a pivotal force shaping business strategies and entrepreneurship. The rapid evolution of social media platforms poses a pressing question: how can one effectively address this fast-paced transformation? Cases on Social Media and Entrepreneurship explores this and delves into media entrepreneurship, giving special attention to its role in developing women entrepreneurs. It skillfully tackles the challenge of gender disparities within the entrepreneurial landscape. Simultaneously, it also explores how to harness the power of artificial intelligence amid the integration challenges it presents, offering instrumental insights for entrepreneurs and investors, stakeholders, government officials, and policymakers. The book does not stop at identifying challenges; it propels the discourse forward by exploring the future of social media entrepreneurship in business. Addressing AI-related concerns, the book investigates whether it threatens social media entrepreneurs or opens up new avenues for growth. Themes like poverty alleviation, the impact on advertising costs, and the intersection of social media entrepreneurship with AI-driven advancements are thoroughly examined.

The literature on entrepreneurship research has generally ignored the agricultural sector. Few entrepreneurship scholars who are mostly agricultural economists and rural sociologists have contributed in parallel with an isolated body of work without much integration and a larger research agenda. Most of the work in agriculture entrepreneurship focuses on the traditional operations of the sector but lacks the theoretical framework required for a broader conceptual understanding of entrepreneurship in the agriculture sector. There is not much alliance between these two parallel research streams. Theoretical and methodological differences have constrained the interdisciplinary collaboration. Driving Factors for Venture Creation and Success in Agricultural Entrepreneurship assesses the main themes of agripreneurship, discusses important contextual aspects of the agriculture sector to enhance the understanding of entrepreneurship, and highlights how the key contextual dimensions of the agricultural sector can elucidate some of the less understood aspects of entrepreneurship theory and practice. Covering topics such as agribusiness and farm entrepreneurship, it is ideal for entrepreneurs, agriculturalists, professionals, researchers, students, academicians, and policymakers working in the field of entrepreneurship in various disciplines: management, education, agriculture education, sociology, economics, psychology, and technology.