Author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability. Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Using Michalowicz's Profit First system, readers will learn that: · Following 4 simple principles can simplify accounting and make it easier to manage a profitable business by looking at bank account balances. · A small, profitable business can be worth much more than a large business surviving on its top line. · Businesses that attain early and sustained profitability have a better shot at achieving long-term growth. With dozens of case studies, practical, step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing roadmap for any entrepreneur to make money they always dreamed of.

Want big returns? Look at small stocks! Penny stocks are low-cost equities that often make large price moves, potentially leading to big gains—or losses—for investors. Penny Stocks For Dummies will help you determine whether this wild ride is right for you. With this hands-on guide, you can grasp the basics, find smart investments, avoid scams, and look for big success, even if you only have pocket change to start out with. This latest edition takes you right into today’s unique penny stock market. You’ll learn how to read penny stock charts, evaluate the strength of small companies, recognize price manipulations, and use smart trading strategies to maximize your returns. Buying and selling penny stocks can be extremely lucrative—if you know exactly what you’re doing. This book will make a penny trader out of you, so you can start making money for the future. (Heads up: you’re going to need a bigger piggy bank!) With Penny Stocks For Dummies, you will: Find out whether penny stocks are a good fit for your investment goals, available capital, and risk tolerance Do your due diligence and learn how to research potential penny stock investments Use fundamental analysis, financial ratios, and penny-specific technical analysis to identify winning bets Uncover expert tips that will boost your results and help prevent big losses Penny Stocks For Dummies will give you the knowledge and confidence you need to get in on the ground floor and discover those hidden gems for high rewards.

Bill Scott and James Hawkins describe in easy to understand terms how convenience store operators can double the profits in every store and turn their convenience stores into Cash Generating Monsters.