This book takes a social science approach to address two related questions: (1) what does Donald Trump say on Twitter? and (2) why? Since entering the 2016 Presidential Election, Donald Trump’s tweets have been a major part of his communications strategy with the public. While the popular media has devoted considerable attention to selected tweets, it is less clear what those selected tweets tell us about Trump the businessman, the political candidate, and, finally, the President of the United States. We argue that to fully understand Trump, we must take a more comprehensive approach to examining all of his activities on Twitter. Overall, our analysis presents a strikingly complex picture of Trump and how he uses Twitter. Not only has his pattern of tweets changed over time, we find that Trump’s use of Twitter is more deliberate than he has been given credit. Like most other politicians, Trump is strategically-minded about his presence on social media.

INSTANT NEW YORK TIMES BESTSELLER After a decade abroad, the National Book Award– and Pulitzer Prize–winning writer Evan Osnos returns to three places he has lived in the United States—Greenwich, CT; Clarksburg, WV; and Chicago, IL—to illuminate the origins of America’s political fury. Evan Osnos moved to Washington, D.C., in 2013 after a decade away from the United States, first reporting from the Middle East before becoming the Beijing bureau chief at the Chicago Tribune and then the China correspondent for The New Yorker. While abroad, he often found himself making a case for America, urging the citizens of Egypt, Iraq, or China to trust that even though America had made grave mistakes throughout its history, it aspired to some foundational moral commitments: the rule of law, the power of truth, the right of equal opportunity for all. But when he returned to the United States, he found each of these principles under assault. In search of an explanation for the crisis that reached an unsettling crescendo in 2020—a year of pandemic, civil unrest, and political turmoil—he focused on three places he knew firsthand: Greenwich, Connecticut; Clarksburg, West Virginia; and Chicago, Illinois. Reported over the course of six years, Wildland follows ordinary individuals as they navigate the varied landscapes of twenty-first-century America. Through their powerful, often poignant stories, Osnos traces the sources of America’s political dissolution. He finds answers in the rightward shift of the financial elite in Greenwich, in the collapse of social infrastructure and possibility in Clarksburg, and in the compounded effects of segregation and violence in Chicago. The truth about the state of the nation may be found not in the slogans of political leaders but in the intricate details of individual lives, and in the hidden connections between them. As Wildland weaves in and out of these personal stories, events in Washington occasionally intrude, like flames licking up on the horizon. A dramatic, prescient examination of seismic changes in American politics and culture, Wildland is the story of a crucible, a period bounded by two shocks to America’s psyche, two assaults on the country’s sense of itself: the attacks of September 11 in 2001 and the storming of the U.S. Capitol on January 6, 2021. Following the lives of everyday Americans in three cities and across two decades, Osnos illuminates the country in a startling light, revealing how we lost the moral confidence to see ourselves as larger than the sum of our parts.

The Twitter Presidency explores the rhetorical style of President Donald J. Trump, attending to both his general manner of speaking as well as to his preferred modality. Trump’s manner, the authors argue, reflects an aesthetics of white rage, and it is rooted in authoritarianism, narcissism, and demagoguery. His preferred modality of speaking, namely through Twitter, effectively channels and transmits the affective dimensions of white rage by taking advantage of the platform’s defining characteristics, which include simplicity, impulsivity, and incivility. There is, then, a structural homology between Trump’s general communication practices and the specific platform (Twitter) he uses to communicate with his base. This commonality between communication practices and communication platform (manner and modality) struck a powerful emotive chord with his followers, who feel aggrieved at the decentering of white masculinity. In addition to charting the defining characteristics of Trump’s discourse, The Twitter Presidency exposes how Trump’s rhetorical style threatens democratic norms, principles, and institutions.

Curing the causes and consequences of Trumpism It's no secret that the United States faces extraordinary political and societal challenges, even as it recovers from the COVID-19 pandemic. Political polarization and extremism are the most apparent symptoms, resulting from long-term economic and social inequities as well as a toxic information ecosystem. It is easy to blame Donald Trump for the sad state of American democracy. After all, he abused his executive authority, spread false claims, and even incited violence. But Trumpism is almost certain to outlast Trump himself. The grievances he exploited and the aggrieved to whom he appealed existed well before he became president and likely will endure after he is gone from the political scene. The current political atmosphere is poisonous for those who operate on the basis of facts, reason, and logic. It is time to step back from this dangerous precipice and reflect on the causes of the serious threats to American democracy, procedural justice, and a reason-based society. With polarization now entrenched and authoritarianism gaining strength, no one should assume that facts somehow will triumph over falsehoods and reason will prevail over emotion. Drawing on his personal experiences in the D.C. policy world, Darrell West offers advice for protecting people, organizations, and the country as a whole from our contemporary challenges. This book makes the risks to democracy understandable by explaining specific threats and offering concrete ideas for ameliorating them. It will appeal to anyone interested in American politics, democracy, elections, mass media, technology, and governance.

Donald Trump is one of the most controversial politicians of our time. On the one hand, this refers to his policies, but on the other hand, it also refers to his political style: Trump himself explicitly sees himself as a Twitter president. But what exactly is that supposed to be? What role does Twitter play in "official" communication, for example, in relation to classic media? Communications expert Klaus Kamps addresses these questions in this popular science essay.

This book assembles six chapters by respected and emerging scholars in political science and communication to produce a first sustained look at Twitter's role in the 2016 US Presidential Election. While much attention has already been paid to Trump's use of Twitter as a phenomenon—how it helps drive news cycles, distracts attention from other matters, or levies attacks against rivals, the news media, and other critics—there has been little scholarly analysis of the impact Twitter played in the actual election. These chapters apply an impressive diversity of theoretical explanations and methodological approaches to explore how this new technology shaped an American election, and what impact it could have in the future.

The Rhetoric of Donald Trump identifies and analyzes the nationalist and populist themes that dominate the rhetoric of President Trump and links those themes to a persona that has evolved from celebrity outsider to presidential strongman. In the process Robert C. Rowland explains how the nationalist populism and strongman persona in turn demands a vernacular rhetorical style unlike any previous modern president—a style that makes no attempt to lay out a case, requires constant lies, and breaks every norm for how a presidential candidate or president should talk. In stark contrast, our most effective presidents have used rhetoric to present a positive vision of what the nation could achieve. The three most effective presidential uses of rhetoric in the past century—FDR, Reagan, and Obama—all presented a coherent ideological message that, while focused on problems of the moment, was also rooted in a fundamental optimism. In contrast, Trump’s message is fundamentally negative. The Rhetoric of Donald Trump explores how the nation could so abruptly shift from a president such as Barack Obama, who emphasized the audacity of hope, to one who in his inaugural address spoke about “American carnage.” At its core, Trump’s message is well designed to appeal to voters with an authoritarian personality structure, especially in the white working-class, who feel threatened by the pace of societal change, especially demographic change. Rowland’s work illustrates how President Trump’s ceremonial speeches violate norms calling for a message of national unity and instead present a divisive message designed to create strongly negative emotions, especially fear and hate. It further reveals how Trump sustains those strong visceral reactions with his use of Twitter to make the rally atmosphere a daily reality for his supporters, a prime example being the Coronavirus Task Force briefings, which he transformed from an exercise in desperately needed public health education into a partisan rally. The Rhetoric of Donald Trump is essential reading for scholars, students, and the informed citizen to understand how Trump’s rhetoric of nationalist populism with a strongman persona undermines basic principles at the heart of American democracy.