The trends and opportunities in the Indian life insurance industry are studied with the review of the organizational system of life insurance corporations of India. Thoroughly studied the product policies and pricing systems, analyzed the distribution systems and studied the opinions of the agents. This study examined the promotional programmes, internal marketing and elicit consumers' opinion. This study also identified the problems and suggested measures for the development of the life insurance corporation. Primary data and information were collected through two well-structured surveys by conducting personnel interviews from insurance consumers, insurance professionals, officials, agents and other persons who are connected with insurance business. Simple Statistical techniques were used in tabulation, analysis and interpretation of data.

Novi Dewan establishes a status quo of the Indian health and life insurance industry and discusses the best practices for various elements of the marketing mix. She complements secondary research with recent empirical data accentuating the emerging opportunities and challenges in the Indian Insurance Industry by using standardized interviews with opinion leaders and CEOs of several insurers.

This book traces the development and analyses the performance of life insurance industry in India, since inception of this sector, using different business indicators over the years. It discusses the evolution and changing features of the Indian insurance industry in 3 phases: phase I from 1818 to 1956, phase II from 1956 to 2000 (known as the nationalisation period) and phase III post 2000 (called the post reform period). The book also measures the relative efficiency and productivity of the life insurance industry in India for the post-reform period, by employing Data Envelopment Analysis (DEA). Despite the fact that the life insurance sector recorded a compound annual growth rate (CAGR) of 17% in terms of total premiums and 21% in terms of new business premium collections during the post reform period, the insurers continue to grapple with the issue of profitability. Against this background, the book presents results on the factors determining profitability of the life insurance companies using measures of efficiency and competition. By helping regulatory authorities determine the future course of action in the context of entry of foreign insurers and also in establishing a level playing field, the book has important policy implications.

An incisive look at the war for market share in the Asian life insurance market Although the life insurance industry in Asia has emerged from the financial crisis stronger than ever, it has not escaped unchanged. As the general focus of insurance companies across the continent moves towards profitability beyond growth, tightening regulatory measures, shifts in consumer preferences, and risk tolerance, battle lines have been drawn between local incumbents, attackers, and foreign players. Life Insurance in Asia: Winning in the Next Decade, Second Edition looks at the ways in which small local agencies and multinational companies alike are seizing control of as much of the market as they can by aggressively recruiting new agents, leveraging new channels, and selling new products to cash in on the explosive Asian markets. Thoroughly revised and updated, this new edition offers a comprehensive introduction to the booming Asian life insurance markets and outlines exactly what it takes to capture the opportunities that are emerging. Drawing on the research and experience of the McKinsey Asia financial services team, it includes everything you need to know about the battle for the life insurance market in Asia. Looks at how China and India are becoming increasingly important players on the international life insurance scene Goes behind the scenes of the Asian life insurance industry and the contentious battle for market share Outlines the steps to successfully entering, and prospering, in the Asian market The life insurance industry in Asia is changing like never before. What the future holds, no one knows, but with Life Insurance in Asia in hand, you'll have a clear idea of the factions in play and the rules of the game.

Life Insurance in India: Opportunities, Challenges and Strategic Perspective is the first book on life insurance in the current context of globalization and economic reforms and traces the interdependence of life insurance and macro economic factors. It focuses on structural change, market potential and emerging challenges for the Indian Life Insurance industry and also covers the global life insurance industry, regulatory regime, and market friendly practices abroad. Thus it provides a powerful insight into emerging trends in the life insurance industry as a whole.

Contributed articles presented earlier at the National Level Seminar on "Recent Trends in Insurance Sector" in November 2006 at Gandhigram Rural University, Gandhigram.

The book examines the trends of premium collection and investment portfolio of LICI and selected private life insurers in India in order to compare their performances. Life insurance organizations in India are significant financial institutions in the Indian financial system and play a major role in mobilizing insurance premium from the household sectors and investing it in the financial markets for productive purposes. The book aims to assist life insurance companies in evaluating their performance in terms of their premium mobilization and investment in Government and other approved securities, infrastructure securities, securities approved by the Insurance Regulatory and Development Authority of India (IRDAI) and other than approved securities as per the provision of IRDA (Investment) (Fifth Amendment) Regulation, 2013. Against this backdrop, the theme of the book is particularly relevant because life insurance companies play a vital role in channelizing small savings into productive sector investment to promote economic development of the nation.