Tourism Destination Management

Tourism Destination Management
Title Tourism Destination Management PDF eBook
Author Manuel Rodríguez-Díaz
Publisher MDPI
Pages 122
Release 2019-09-18
Genre Business & Economics
ISBN 3039214713

Download Tourism Destination Management Book in PDF, Epub and Kindle

This book collected studies focused on the management of tourist destinations. Destinations are complex and adaptive systems, where the different elements that make them up have to be oriented towards achieving a common objective that improves the competitiveness of the destination. Five main lines of research on tourist destinations can be established: 1) the management, planning, and marketing of destinations, with special attention to the tourism supply chain, communication, and integral management; 2) the sustainability of resources and capabilities; 3) the renewal of destinations in order to update their offer and main resources to maintain competitiveness; 4) online reputation and communication through social media in order to create and enhance a strong brand image and customer loyalty; and 5) the application of new technologies in order to develop smart destinations. The book is made up of five research studies that focus on analyzing the transition towards a more circular tourist activity in hotels, image as a competitive factor of destinations, the value of cultural creativity, the coherence of online reputation, and the relationship between hotel prices and online reputation in different tourist destinations.

Tourist Destination Management

Tourist Destination Management
Title Tourist Destination Management PDF eBook
Author Nazmi Kozak
Publisher Springer
Pages 323
Release 2019-04-27
Genre Business & Economics
ISBN 3030169812

Download Tourist Destination Management Book in PDF, Epub and Kindle

This book provides a wide-ranging overview of the current state of tourist destination management and presents important recent research in the field. Contemporary theoretical and methodological approaches to management and marketing are discussed, and innovative practices with respect to both urban and rural destinations are described with the aid of many interesting case studies from across Europe and beyond. In addition, the volume addresses key issues such as governance, cooperation, the use of social media, and sustainability. A variety of influences on tourism development are examined, and efficient strategies for making destinations distinct are explored. The book will be a welcome addition and update to the existing literature and will be of interest to academics and practitioners alike.

Advanced Introduction to Tourism Destination Management

Advanced Introduction to Tourism Destination Management
Title Advanced Introduction to Tourism Destination Management PDF eBook
Author Chris Ryan
Publisher Edward Elgar Publishing
Pages 200
Release 2020-06-26
Genre
ISBN 9781839103919

Download Advanced Introduction to Tourism Destination Management Book in PDF, Epub and Kindle

Elgar Advanced Introductions are stimulating and thoughtful introductions to major fields in the social sciences and law, expertly written by the world's leading scholars. Designed to be accessible yet rigorous, they offer concise and lucid surveys of the substantive and policy issues associated with discrete subject areas.Written by Chris Ryan, this Advanced Introduction seeks to integrate macro and micro components of tourism destination planning into a discussion of impacts, destination development, and national, regional and site planning. Exploring the characteristics of tourism destinations, the political framework of tourism and region specific management, this accessible book offers an insightful introduction to the field. Key features include:* the implementation of management techniques and policies* analysis of the social, economic and environmental impacts of the global tourism industry * coverage of essential topics such as the evolution of the tourist destination and marketing as a management tool.The Advanced Introduction to Tourism Destination Management will be a key resource for not only scholars and students working in tourism, but also individuals seeking to better understand this social phenomenon that is a critical driver of economic development.

Tourism Destination Management in a Post-Pandemic Context

Tourism Destination Management in a Post-Pandemic Context
Title Tourism Destination Management in a Post-Pandemic Context PDF eBook
Author Vanessa GB Gowreesunkar
Publisher Emerald Group Publishing
Pages 252
Release 2021-06-11
Genre Business & Economics
ISBN 1800715137

Download Tourism Destination Management in a Post-Pandemic Context Book in PDF, Epub and Kindle

Drawing from lessons of the COVID-19 pandemic, Tourism Destination Management in a Post-Pandemic Context presents cases and competencies to advance theoretical and empirical knowledge in the management of destinations post-pandemic.

Destination Management and Marketing: Breakthroughs in Research and Practice

Destination Management and Marketing: Breakthroughs in Research and Practice
Title Destination Management and Marketing: Breakthroughs in Research and Practice PDF eBook
Author Management Association, Information Resources
Publisher IGI Global
Pages 1214
Release 2020-03-06
Genre Business & Economics
ISBN 1799824705

Download Destination Management and Marketing: Breakthroughs in Research and Practice Book in PDF, Epub and Kindle

The marketing of a destination necessitates strategic planning, decision making, and organization. Effective positioning will result in a strong brand that develops an emotional and productive two-way relationship. Notwithstanding, destination managers should possess relevant knowledge and understanding on traditional and contemporary marketing channels to better engage with prospective visitors. Destination Management and Marketing: Breakthroughs in Research and Practice focuses on utilizing destination branding and content marketing for sustainable growth and competitive advantage within the tourism and hospitality industry, including tools and techniques for travel branding and best practices for better tourism management strategies. Highlighting a range of topics such as service quality, sustainable tourism, and competitiveness model, this publication is an ideal reference source for government officials, travel agencies, advertisers, marketers, tour directors, hotel managers, restaurateurs, industry professionals including those within the hotel, leisure, transportation, and theme park sectors, policymakers, practitioners, academicians, researchers, and students.

New Governance and Management in Touristic Destinations

New Governance and Management in Touristic Destinations
Title New Governance and Management in Touristic Destinations PDF eBook
Author Valeri, Marco
Publisher IGI Global
Pages 357
Release 2021-12-24
Genre Business & Economics
ISBN 1668438917

Download New Governance and Management in Touristic Destinations Book in PDF, Epub and Kindle

As competition is increasingly taking place on a global scale, tourist destinations must act more like businesses than they have in the past. Development in the tourism sector has often been beset by ambiguities and contradictions and has been the subject of debate across a range of disciplines in terms of its sustainability and level of social commitment. New Governance and Management in Touristic Destinations analyzes the most proper governance model to be implemented to increase the competitiveness of tourist destinations. It also focuses on the need to develop a managerial orientation capable of making the tourism system interact with tourism demand. Covering topics such as electronic word of mouth, gastronomic tourism, and sustainable development, this book is essential for practicing hospitality and tourism managers, professionals in the hospitality and tourism industry, specialists and consultants, government officials, researchers, educators, academicians, and students.

Wine Tourism Destination Management and Marketing

Wine Tourism Destination Management and Marketing
Title Wine Tourism Destination Management and Marketing PDF eBook
Author Marianna Sigala
Publisher Springer
Pages 644
Release 2019-06-25
Genre Business & Economics
ISBN 3030004376

Download Wine Tourism Destination Management and Marketing Book in PDF, Epub and Kindle

The book provides a holistic approach to wine destination management and marketing by bringing together wine tourism research with research in wine and destination management. Chapters are contributed by numerous international authors offering an international and multidisciplinary perspective. The book combines fresh research approaches with international industry examples and case studies in the following key topics: understanding demand of wine destinations; New approaches and practices of wine destination marketing; innovation and design of wine destination experiences and wine routes; planning and development of wine destinations. The book analyses wine destination management and marketing issues from the perspectives of the various stakeholders of wine destinations (e.g. tourists, cellar doors, wine tourism firms, destination managers, wine associations and networks). The book is equally valuable to researchers and industry professionals alike.