The key importance of involving diverse stakeholders in tourism planning and management is increasingly recognized. Collaboration and partnerships are essential ways of achieving this. Researchers and practitioners examine the processes, issues and politics involved in this growing field.

The central importance of involving diverse stakeholders in effective sustainable tourism planning and management is increasingly recognised. Collaboration and partnerships are valuable ways of achieving this. Leading researchers and practitioners examine the processes, issues and politics involved in this new and fast growing field. Case studies are taken from Europe, the Americas, Australia and the Arctic.

Explores the role of collaboration in tourism to sustain livelihoods, create profitable partnerships, and protect cultures and the environment. Based on robust research, it critically examines how collaboration enables (or impedes) sustainable tourism development, and suggests a role for collaboration.

This book examines the contribution and importance of alliances and partnerships to the tourism, travel and leisure industries. It concludes by providing management and marketing implications and recommendations for tourism business, destination managers and local planners to enable them to successfully operate such alliances.

This book explores the concept, techniques and implications of establishing stakeholder collaboration in sustainable tourism. The importance of involving a wide range of stakeholders in tourism planning and management is increasingly recognised. This reflects a move to less top-down, more decentralised and more inclusive forms of governance in tourism and in other policy fields. Twenty-two leading researchers and practitioners from around the world contribute their views and expertise to this pioneering volume. Case studies examining key issues are drawn from Europe, North and South America, Australia and the Arctic. Section 1 examines the processes, patterns and typologies involved. Specific concerns addressed include stakeholder interaction and negotiation, boundary issues in regional and international partnerships and stages of collaborative development. Section 2 evaluates the effects of politics and power on the practice of collaboration. Specific topics here include the changing roles of the state in tourism governance, regime theory and tourism, the public sector and partnership development and partnerships in a post socialist context. Section 3 looks at emerging thinking and approaches, sums up key issues affecting collaborative tourism planning and suggests future research directions. The book will be invaluable for final year undergraduate tourism students, for postgraduate students in tourism, environmental studies or planning and of interest to tourism planners, managers and consultants.

The publication Tourism and Culture Partnership in Peru: Models for Collaboration among Tourism, Culture and Community analyses the importance of collaboration among three essential elements for the sustainable development of tourism destinations: tourism, culture and the community. Starting with a general framework, this book explores the subject by studying the case of Peru, as a country that has distinguished itself in its links to cultural tourism and in the tourism management of its heritage.

The marketing landscape has changed dramatically in recent years, especially for tourism and hospitality practitioners. Marketing for these industries is now a multi-dimensional, collaborative venture driven by technological change and the growing demand for authentic co-created experiences. Marketing for Tourism and Hospitality provides students with a contemporary, accessible and useful resource as they prepare to encounter the complexities and challenges of tourism and hospitality marketing globally. A clear articulation of the changing landscape, a comprehensive introduction to the three underpinning themes of collaboration, technology and experiences, and a plentiful supply of international case material provide students with an enjoyable and digestible resource that is both academically rigorous and practice-oriented, helping them prepare for day-to-day problems in the dynamic world of marketing. This contemporary, challenging and highly applied text is an indispensable resource for all students of tourism and hospitality degree programmes.