The Carnival Campaign tells the fascinating story of the pivotal 1840 presidential campaign of General William Henry Harrison and John Tyler—"Tippecanoe and Tyler Too." Pulitzer Prize–nominated former Wall Street Journal reporter Ronald Shafer relates in a colorful, entertaining style how the campaign marked a series of "firsts" that changed politicking forever: the first campaign as mass entertainment; the first "image campaign," in which strategists portrayed Harrison as a poor man living in a log cabin sipping hard cider (he lived in a mansion and drank only sweet cider); the first time big money was a factor; the first time women could openly participate; and more. While today's electorate has come to view campaigns that emphasize style over substance as a matter of course, this book shows voters how it all began.

"So the next time we hear or see one of these verbal symbols used to sell a product, illustrate a point, make a joke, reshape a current cause, or resuscitate a forgotten ideal, we will finally be equipped to understand its broader role as a key source of the values we continue to share and fight about. Taken together in Van Meter's able hands, these famous slogans and catchphrases give voice to our common history even as we argue about where it should lead us."--BOOK JACKET.

William Henry Harrison died just 31 days after taking the oath of office in 1841. Today he is a curiosity in American history, but as Collins shows in this entertaining and revelatory biography, he and his career are worth a closer look.

Music has long played a role in American presidential campaigns as a mode of both expressing candidates’ messages and criticizing the opposition. The relevance of music in the 2016 campaign for the White House took various forms in a range of American media: a significant amount of popular music was used by campaigns, many artist endorsements were sought by candidates, ever changing songs were employed at rallies, instances of musicians threatening legal action against candidates burgeoned, and artists and others increasingly used music as a form of political protest before and after Election Day. The 2016 campaign was a game changer, similar to the development of music in the 1840 campaign, when “Tippecanoe and Tyler Too” helped sing William Harrison into the White House. The ten chapters in this collection place music use in 2016 in historical perspective before examining musical messaging, strategy, and parody. The book ultimately explores causality: how do music and musicians affect presidential elections, and how do politicians and campaigns affect music and musicians? The authors explain this interaction from various perspectives, with methodological approaches from several fields, including political science, legal studies, musicology, cultural studies, rhetorical studies, and communications and journalism. These chapters will help the reader understand music in the 2016 election to realize how music will be relevant in 2020 and beyond.

A biography of the Virginian who became tenth president of the United States upon the death of William Henry Harrison.

The first "accidental president," whose secret maneuverings brought Texas into the Union and set secession in motion When William Henry Harrison died in April 1841, just one month after his inauguration, Vice President John Tyler assumed the presidency. It was a controversial move by this Southern gentleman, who had been placed on the fractious Whig ticket with the hero of Tippecanoe in order to sweep Andrew Jackson's Democrats, and their imperial tendencies, out of the White House. Soon Tyler was beset by the Whigs' competing factions. He vetoed the charter for a new Bank of the United States, which he deemed unconstitutional, and was expelled from his own party. In foreign policy, as well, Tyler marched to his own drummer. He engaged secret agents to help resolve a border dispute with Britain and negotiated the annexation of Texas without the Senate's approval. The resulting sectional divisions roiled the country. Gary May, a historian known for his dramatic accounts of secret government, sheds new light on Tyler's controversial presidency, which saw him set aside his dedication to the Constitution to gain his two great ambitions: Texas and a place in history.

The presidential campaign of William Henry Harrison and John Tyler was described in 1840 as the most memorable ever known to party annals in this country. This book describes its events from the opening roar of cannon for the Whig standard bearers in the log-cabin and hard-cider campaign to the death of Harrison soon after he took office.