'By far the best book I've ever read on the how and why of scaling. If you care about changing the world, or just want to make better decisions in your own life, The Voltage Effect is for you.' Angela Duckworth, CEO of Character Lab and New York Times bestselling author of Grit ________________ Why do some ideas make it big while others fail to take off? According to award-winning behavioural economist John List, the answer comes down to a single question: Can the idea scale? Countless enterprises fall apart the moment they scale; their positive results fizzle, they lose valuable time and money, and the great electric charge of potential that drove them early on disappears. In short, they suffer a voltage drop. Yet success and failure are not about luck - in fact, there is a rhyme and reason as to why some ideas fail and why some make it big. Certain ideas are predictably scalable, while others are predictably destined for disaster. In The Voltage Effect, University of Chicago economist John A. List explains how to identify the ideas that will be successful when scaled, and how to avoid those that won't. Drawing on his own original research, as well as fascinating examples from the realms of business, government, education, and public health, he details the five signature elements that cause voltage drops, and unpacks the four proven techniques for increasing positive results - or voltage gains - and scaling great ideas to their fullest potential. By understanding the science of scaling, we can drive change in our schools, workplaces, communities, and society at large. Because a better world can only be built at scale. ________________ 'One of the best economics books I have ever read - and an instant classic in behavioral economics.' Cass R. Sunstein, Robert Walmsley University Professor, Harvard University, and New York Times bestselling co-author of Nudge 'Thought-provoking and engaging. A must-read.' Daron Acemoglu, Institute Professor at MIT and co-author of Why Nations Fail and The Narrow Corridor.

This solid introduction uses the principles of physics and the tools of mathematics to approach fundamental questions of neuroscience.

Can economics be passionate? Can it center on people and what really matters to them day-in and day-out. And help us understand their hidden motives for why they do what they do in everyday life? Uri Gneezy and John List are revolutionaries. Their ideas and methods for revealing what really works in addressing big social, business, and economic problems gives us new understanding of the motives underlying human behavior. We can then structure incentives that can get people to move mountains, change their behavior -- or at least get a better deal. But finding the right incentive can be like looking for a needle in a haystack. Gneezy and List's pioneering approach is to embed themselves in the factories, schools, communities, and offices where people work, live, and play. Then, through large-scale field experiments conducted "in the wild," Gneezy and List observe people in their natural environments without them being aware that they are observed. Their randomized experiments have revealed ways to close the gap between rich and poor students; to stop the violence plaguing inner-city schools; to decipher whether women are really less competitive than men; to correctly price products and services; and to discover the real reasons why people discriminate. To get the answers, Gneezy and List boarded planes, helicopters, trains, and automobiles to embark on journeys from the foothills of Kilimanjaro to California wineries; from sultry northern India to the chilly streets of Chicago; from the playgrounds of schools in Israel to the boardrooms of some of the world's largest corporations. In The Why Axis, they take us along for the ride, and through engaging and colorful stories, present lessons with big payoffs. Their revelatory, startling, and urgent discoveries about how incentives really work are both revolutionary and immensely practical. This research will change both the way we think about and take action on big and little problems. Instead of relying on assumptions, we can find out, through evidence, what really works. Anyone working in business, politics, education, or philanthropy can use the approach Gneezy and List describe in The Why Axis to reach a deeper, nuanced understanding of human behavior, and a better understanding of what motivates people and why.

This book is a collection of recent publications from researchers all over the globe in the broad area of high-voltage engineering. The presented research papers cover both experimental and simulation studies, with a focus on topics related to insulation monitoring using state-of-the-art sensors and advanced machine learning algorithms. Special attention was given in the Special Issue to partial discharge monitoring as one of the most important techniques in insulation condition assessment. Moreover, this Special Issue contains several articles which focus on different modeling techniques that help researchers to better evaluate the condition of insulation systems. Different power system assets are addressed in this book, including transformers, outdoor insulators, underground cables, and gas-insulated substations.

A behavioral scientist explores love, belongingness, and fulfillment, focusing on how modern technology can both help and hinder our need to connect. A Next Big Idea Club nominee. Millions of people around the world are not getting the physical, emotional, and intellectual intimacy they crave. Through the wonders of modern technology, we are connecting with more people more often than ever before, but are these connections what we long for? Pandemic isolation has made us even more alone. In Out of Touch, Professor of Psychology Michelle Drouin investigates what she calls our intimacy famine, exploring love, belongingness, and fulfillment and considering why relationships carried out on technological platforms may leave us starving for physical connection. Drouin puts it this way: when most of our interactions are through social media, we are taking tiny hits of dopamine rather than the huge shots of oxytocin that an intimate in-person relationship would provide. Drouin explains that intimacy is not just sex—although of course sex is an important part of intimacy. But how important? Drouin reports on surveys that millennials (perhaps distracted by constant Tinder-swiping) have less sex than previous generations. She discusses pandemic puppies, professional cuddlers, the importance of touch, “desire discrepancy” in marriage, and the value of friendships. Online dating, she suggests, might give users too many options; and the internet facilitates “infidelity-related behaviors.” Some technological advances will help us develop and maintain intimate relationships—our phones, for example, can be bridges to emotional support. Some, on the other hand, might leave us out of touch. Drouin explores both of these possibilities.

Cover -- Contents -- CHAPTER 1 Weak Superconductivity8212; Phenomenological Aspects -- 146;1 Macroscopic Quantum System -- 146;2 Coupled Superconductors -- 146;3 Single Electron Tunneling -- 146;4 Josephson Equations -- 146;5 Magnetic Field Effects -- 146;6 Barrier Free Energy -- 146;7 Electrodynamics of the Josephson Junction -- 146;8 Other Josephson Structures -- CHAPTER 2 Microscopic Theory -- 1 Tunneling Hamiltonian Formalism -- 2 General Expression for the Total Current -- 3 Tunneling Current for Constant Voltage -- 4 Expressions of Iqpi44; Iqp44; IJ144; IJ2 -- 5 Tunneling Current in the B46;C46;S46; Approximation -- 6 The 34;cos w34; Problem -- CHAPTER 3 Magnitude and Temperature Dependence of the Critical Current -- 346;1 Josephson Current for V61;0 -- 346;2 B46;C46;S46; Approximation -- 346;3 Strong Coupling Effects -- 346;4 Effects of Paramagnetic Impurities -- 346;5 Measurement Techniques -- CHAPTER 4 34;Small34; Junctions in a Magnetic Field -- 446;1 Josephson Penetration Depth -- 446;2 Small Junctions -- 446;3 Uniform Tunneling Current Distribution -- 446;4 Nonuniform Tunneling Current Density -- CHAPTER 5 Large Junctions8212;Static Self45;Field Effects -- 546;1 Approximate Analysis -- 546;2 Analysis of Owen and Scalapino -- 546;3 Effects of the Junction Geometrical Configuration -- CHAPTER 6 Voltage Current Characteristics -- 646;1 V45;I Curves of Various Weak Links -- 646;2 Resistively Shunted Junction Model58; Autonomous Case -- 646;3 Current Biased Tunneling Junction -- 646;4 Effects of Thermal Fluctuations -- CHAPTER 7 Other Superconducting Weak Link Structures -- 746;1 Metal Barrier Junctions -- 746;2 Semiconducting Barrier Junctions -- 746;3 Bridge45;Type Junctions -- 746;4 Point Contact Weak Links -- CHAPTER 8 Device Fabrication Technology -- 846;1 Josephson Tunneling Junctions -- 846;2 Junction Electrodes -- 846;3 Oxide Barriers -- 846;4 Junction Patterning -- 846;5 Simple Procedures for Preparing Oxide Barrier Junctions -- 846;6 Semiconductor Barriers -- 846;7 Bridge45;Type Weak Links -- 846;8 Point Contact Structures -- CHAPTER 9 Resonant Modes In Tunneling Structures -- 946;1 Josephson Junction as a Transmission Line -- 946;2 Resonant Modes for Low Q Junctions -- 946;3 Junction of Infinite Length -- 946;4 Nonuniform Current Density Distribution -- CHAPTER 10 Fluxon Dynamics -- 1046;1 The Sine Gordon Equation -- 1046;2 Nonlinear Standing Waves on a Rectangular Junction -- 1046;3 Effects of Losses and Bias -- 1046;4 Zero Field Steps -- 1046;5 Perturbative Analysis of Fluxon Dynamics -- 1046;6 Effects of Flux Flow on D46;C46; Voltage45;Current Characteristics -- 1046;7 Two Dimensional Junctions -- CHAPTER 11 High Frequency Properties and Applications of the Josephson Effect -- 1146;1 Simple Voltage Source Model -- 1146;2 Tunneling Junctions in External Microwave Radiation -- 1146;3 Current Source Model -- 1146;4 Emission of Radiation -- 1146;5 Detection of Radiation -- 1146;6 Parametric Amplification -- 1146;7 The Determina.

This book provides a comprehensive and up-to-date description of the Josephson effect, a topic of never-ending interest in both fundamental and applied physics. In this volume, world-renowned experts present the unique aspects of the physics of the Josephson effect, resulting from the use of new materials, of hybrid architectures and from the possibility of realizing nanoscale junctions. These new experimental capabilities lead to systems where novel coherent phenomena and transport processes emerge. All this is of great relevance and impact, especially when combined with the didactic approach of the book. The reader will benefit from a general and modern view of coherent phenomena in weakly-coupled superconductors on a macroscopic scale. Topics that have been only recently discussed in specialized papers and in short reviews are described here for the first time and organized in a general framework. An important section of the book is also devoted to applications, with focus on long-term, future applications. In addition to a significant number of illustrations, the book includes numerous tables for comparative studies on technical aspects.