This bestselling soup-to-nuts book teaches the techniques and methods used in the country’s finest MBA programs. And now it’s fully revised with the latest information for today’s busy businesspeople. Presented in an accessible question-and-answer format, The Vest-Pocket MBA helps readers quickly pinpoint all the formulas, ratios, and rules of thumb they need to analyze and evaluate nearly any problem. Among the many topics it covers: accounting, finance, break-even analysis, investment evaluation, capital budgeting, business law, risk minimization, marketing, and international trade. The Vest-Pocket MBA offers a wealth of guidelines, illustrations, and how-to’s for the modern decision-maker, from the B-school student to the senior executive.

This bestselling, all-in-one problem-solver teaches the techniques and methods used in the finest MBA programs. Presented in a question-and-answer format, "The Vest-Pocket MBA" provides all the formulas, guidelines, ratios, and rules-of-thumb needed to solve problems in 240 key areas of business and finance. Includes tables, graphs and charts.

The only IT guide you need You're busy-very busy. You need reliable, practical answers to yourIT questions, and you need them now. The Vest Pocket Guide toInformation Technology, Second Edition is a handy pocketproblem-solver designed to provide you with the quickest route to asolution. Practical, reader-friendly, and thoroughly illustrated,this updated handbook provides complete guidance for the complex,ever-changing world of IT to help you quickly pinpoint what youneed to look for, what to watch out for, what to do, and how to doit. Written by two all-time bestselling accounting and finance authors,Jae Shim and Joel Siegel, this thoroughly updated Second Editionincludes tables, forms, checklists, questionnaires, practical tips,and sample reports to help you avoid and resolve any and all ITdilemmas. A must-read for business professionals, financialmanagers and consultants, production and operation managers,accountants, COOs, CFOs, and CEOs, this handy guide helpsyou: * Select the best hardware for particular applicationneedsStrategically use IT systems * Use the best software in planning and control * Select Sarbanes-Oxley compliance software * Prevent fraud through computerized security * Effectively apply Management Information Systems (MIS) * Use online databases to make business decisions * Use a decision support system (DSS) and an executive informationsystem (EIS) to improve the quality of analysis, evaluation, anddecision making * Understand emerging trends and developments in informationtechnology * Harness marketing information systems to improve sales planning,sales forecasting, market research, and advertising * Evaluate and manage an IT project Your professional success depends on keeping abreast of the latestthinking and applications in information technology. The VestPocket Guide to Information Technology, Second Edition gives youall the information you need to make optimum decisions now and planahead for later.

Reveals ways in which businesspeople of all levels can better understand accounting and how to analyze financial data effectively.

The perfect speedy reference for today's overburdened financial managers The Vest Pocket CFO, Second Edition offers vital support for CFOs and financial executives who need to simplify their day-to-day workloads. Written in any easy Q & A format and packed with checklists, samples, and worked-out solutions to a wide variety of finance and accounting problems, it speeds readers through such complex tasks as Sarbanes-Oxley compliance, internal control and financial reporting, financial statement analysis, and much more. This small but powerful resource helps busy financial managers: * Solve business problems with instant access to key techniques, tips, and strategies * Analyze, evaluate, and solve financial issues in a hurry with handy ratios, procedures, and rules of thumb * Use sample reports and guidelines to help complete complex tasks in a jiffy

"Vic Prushan does not just talk about how to give the customer more than is expected, he delivers. [No-Nonsense Marketing is] incisive and thought-provoking, yet hard-hitting and practical. I recommend this book highly to managers of all businesses, large and small." --Jack D. Lantz, President and CEO, Unitek Miyachi Corporation "Whether you have an MBA or learned about marketing from the school of hard knocks, Prushan's No-Nonsense Marketing will remind you of things you should not have forgotten and shows you things you wished you'd known." --Stewart A. Washburn, CMC, Consultant to Sales and Marketing Management "Prushan's book follows his own sound advice--to always give customers more than they expect! Readers will find this a trove of insights and inspiration for every aspect of business management. I recommend it highly." --Alexander Hiam, author of The Portable MBA in Marketing and The Vest-Pocket CEO and Professor in the Marketing Department at the University of Massachusetts, Amherst "This book is required reading for anyone who thinks they are a 'Street Fighter' in marketing. It's filled with great ideas that can help you build a stronger and more profitable customer base. Victor Prushan truly knows his stuff and freely shares it in this book." --Jeff Slutsky, author of Street Smart Marketing and The Toastmasters' Guide to Successful Speaking "Finally, a book of marketing principles that both reviews fundamentals long since forgotten and provides iconoclastic new concepts on gaining, keeping, and delighting your customers, all written with Vic Prushan's dry but sparkling humor! This will be required reading for every person in my company who interfaces with a customer!" -- Jeff Z. Amacker, President, Teledyne Controls

Includes market research, sales forecasting, product development, and pricing.