How do we achieve food security for a global population now over 7 billion people and trending towards 10 billion by 2050? This study of the global dairy industry examines how to balance our needs with those of animals and the environment. It scrutinises ruminant bovines' worrying exhaling of methane, a greenhouse gas which, fortunately, evidence shows can be reduced by adding seaweed to cattle feed. Are the multi-thousand-cow mega-dairies of the USA appropriate models for Africa and Asia's high-growth dairy regions, where so many women are smallholders? Is it ethical to keep cows in confined animal feeding operations (CAFOs), eating unnatural high-energy/low fibre diets when they prefer grazing pasture? Other issues include hormones for oestrus stimulation, and GMOs for milk yield, stressing cows' immune systems and drastically shortening longevity. This book offers multifaceted discussion of the central and ancillary issues relevant to dairying, and consumption of plant- and laboratory-based foods in the 21st century. No book to date offers such a comprehensive overview, linking ethics, environment, health and policy-making with in-depth coverage of the major dairy farming regions of the world.

Study of Verghese Kurien, b. 1921, as the chairman of Kaira District Cooperative Milk Producers' Union in Gujarat.

Andrea Wiley contrasts the practices of the world’s leading milk producers, India and the United States. In both countries, milk is considered to have special qualities. Drawing on ethnographic and scientific studies, popular media, and government reports, she shows that the cultural significance of milk goes well beyond its nutritive value.

The Amul campaign tells the stories of India, a hoarding at a time. The hoardings are markers of the 'popular' history of India and have been followed by fans for decades. Timeless and ageless, this long-running campaign has captivated Indians of all ages. The key character in this saga is the little girl in polka dots, who helped Amul Butter win over an entire nation. This book celebrates her journey through the eyes of prominent writers, public figures and the subjects of the hoardings themselves. It contains a series of vignettes, creating a patchwork quilt of essays, snippets and selections of classic hoardings. It offers us an inside peek into the back story of the creation of the ads. Amul's India is a celebration that would be of enormous interest to an observer of contemporary India, be it a brand manager, a management student or a fan of Amul. Or just somebody who wants a rollicking good time.