The University of Alabama (UA) is one of the most prominent universities in the US. Volume One of this series explored UA’s birth, formative years, its burning by Union soldiers, and its rebirth in 1871. Volume Two noted the adolescent years of the school, rebellion by the students against the military system of government, the rise of a student culture via the admission of women, and a nascent men’s sports program. This third volume explores rising enrollment and a new style of student governance. The book investigates how UA dealt with student smoking, cursing, and hazing. It covers how UA became nationally respected academically, the rise of a successful sports program, the first use of the phrase “Crimson Tide,” the history of the Million Dollar Band and how “Yea, Alabama” became the school fight song, the UA/Auburn rift, and the UA response to WWI and to the women’s rights movement.