If you are planning to visit the Legoland theme park in Carlsbad, California, this book contains all the information you need to make the most of your family adventure. The book also includes information about other area attractions, local restaurants and hotels.

A fascinating, eclectic analysis of the changing geographies of play in contemporary society.

'Business Travel and Tourism' provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective. With the use of case studies from around the world, 'Business Travel and Tourism' explores a broad range of issues, including: * The global business tourism market * The design of business tourism facilities * The role of the destination in business travel and tourism * The social, economic, and environmental impacts of business tourism * The ethical dimension of business tourism * The marketing of business tourism products * The impact of new technologies on the business tourism market * How to organise successful conferences, exhibitions, and incentive travel packages Case studies include Disneyland Paris, Hong Kong, Amsterdam RAI International Exhibition and Congress Centre, Hilton, Page and Moy Marketing, Lufthansa, Air France, and Legoland UK. 'Business Travel and Tourism' is the first text to offer a comprehensive overview of the growing but neglected area of business tourism. With the use of a wide range of up-to-date case studies and major practical exercises to help students to broaden and deepen their understanding of this area of tourism, it is an invaluable text for all students on travel and tourism courses at degree and BTEC/HND level, or those taking tourism options in leisure, business studies, hospitality management or geography.

The Travel Mamas' Guide is THE book on how to travel with babies and children...and stay sane! Recommended by Working Mother Magazine, the Orlando Sentinel and "The Ricki Lake Show"---this book takes the worry out of family vacations so traveling parents and children can focus on fun. Author Colleen Lanin (a.k.a. The Travel Mama) gives practical advice and shares humorous tales from moms and dads, travel aficionados, and childcare experts in the guide. Readers learn travel tips on: which toys to pack to stay sane during the journey, road trip activities, music and games to keep young ones happy on the road, how to actually enjoy, or at least not dread, airplane travel with children, where to stay for optimal sleep and play during family vacations, what to feed picky eaters while away from home, how to keep ALL members of the family happy while traveling...and much more!

Over 30 cases from the tourism industry examined in depth - an essential resource for tutors and students.

Shhh . Did you know there is a secret Language of Leadership: a timeless set of cues and signals that still determines who reaches the top in politics and business today. The ancient Greeks were the first to study the art of communication 2,500 years ago. It is only now, with recent breakthroughs in neuroscience, that we can say for sure what works and how. In Winning Minds, top speechwriter Simon Lancaster blends ancient rhetoric and neuroscience to create the definitive guide to the Language of Leadership. With trust in business and political leaders at record lows, there's never been a better time for a fresh perspective on communication. Winning Minds is packed with insights into the effects of metaphors, stories, and sound bites on the brain. We know what the brain looks like on heroin. This book shows the brain on Branson, Obama, and Boris.

Speechwriting is the definitive guide to writing a speech, revealing all the tools and techniques of the trade, such as how to win an argument, construct a sound bite and perform on stage. The first part of the book covers the arts of persuasion, argument, story telling and metaphor, providing a solid grounding in the theory of speechwriting, which should appeal to anyone with an interest in politics, communication or language. The second part covers the crafts of editing, sound bites, media manipulation, performance and strategy, giving invaluable practical guidance to professional or aspiring speechwriters. This book combines academic rigour with practical nous, drawing on lessons from Aristotle to Obama. It is the essential guide for anyone who writes speeches, for themselves or others, in politics, PR or business.