Straight-talking Dragons' Den star, Duncan Bannatyne, started it all with a single ice cream van and now manages a portfolio of leisure businesses and a high profile media career. So how did one of the UK's most successful serial entrepreneurs go from trouble-making schoolboy to OBE; from unemployment benefit claimant to multi-millionaire? The Unauthorized Guide to Doing Business the Duncan Bannatune Way draws out the universal lessons from Duncan Bannatyne's remarkable success and identifies 10 strategies for running a business that can be applied to any business or career: Anyone can do it Know yourself and fill in the gaps The right ideas are everywhere you look Don't skimp on the research Plan your enterprise Never mind the atrium! Have the right people by your side Make money, expand rapidly, then make more money Put your name over the door Give it all away before you die Want to be the best? The secrets of phenomenal success are in your hands. Check out the other Unauthorized Guides in this series: Richard Branson; Alan Sugar; Jamie Oliver; Bill Gates; and Philip Green.

Alan Sugar is a business legend. When it comes to business, Sugar is both feared and fearless. Shrewd businessman, inspirational figure and sweet-talking star of The Apprentice, this man knows how to strike a deal. The Unauthorized Guide to Doing Business the Alan Sugar Way draws out the universal lessons from Alan Sugar's remarkable success and identifies 10 strategies that can be applied to any business or career: Don't push or shove Start a revolution Know your customer Stay true to your values Learn from your mistakes Drive a hard bargain Invest in the right people Lead from the front Win as a team Hire in haste, repent at leisure Want to be the best? The secrets of phenomenal success are in your hands. Check out the other Unauthorized Guides in this series: Richard Branson; Duncan Bannatyne; Jamie Oliver; Bill Gates; and Philip Green.

Love him or loathe him, Jamie Oliver is one of the best-known and richest celebrity chefs in the world. But there is more to the man than his linguine. He towers over a business empire that comprises restaurants, shops, cookware, food, magazines, books, DVDs and television production. So how does he maintain his brand name and values across such diverse interests? The Unauthorized Guide to Doing Business the Jamie Oliver Way draws out the universal lessons from Jamie Oliver’s remarkable success and identifies 10 secret strategies for business growth and branding that can be applied to any business or career: Be yourself, but more so Extend the brand Build on what you’re good at Remember the social dimension Become the face of a supermarket Deal with adversity Go international Protect the brand Be controversial Be bold Want to be the best? The secrets of phenomenal success are in your hands. Check out the other Unauthorized Guides in this series: Richard Branson; Duncan Bannatyne; Alan Sugar; Bill Gates; and Philip Green.

From a job in the mail room at EMI Music Publishing Cowell rose through the ranks swiftly and after becoming a record producer at the firm, left to set up his own company. Following the collapse of his first business and a time at BMG, Cowell went on to pioneer the Popstars TV talent show, and subsequently co-produce Pop Idol and more recently The X Factor. As a music producer he has achieved sales of over 25 million albums, over 70 top 30 records, and 17 Number 1 singles. His band 'Westlife' has achieved an impressive 10 Number 1 hits alone. The Sunday Times Rich List recently estimated that he earned £33.5m in one year alone, thanks to the global success of the 'Pop Idol' brand. The 10 Secrets of the International Music Mogul are: Work Your Way Up – get to know your industry Don’t Be Defeated – how to overcome set backs in business Grab Opportunities – respond to the market Know Your Market – and consistently produce the product they want Think Differently – take your product and spin it in different formats Get Your Name on the Credits – and reap the rewards Don’t Look Back – learn from missed opportunities but keep moving forwards Say it How It Is – straight talking saves time in business Build a Personal Brand – and be respected for what you do well if nothing else Use Your Contacts – there is no shame to pulling strings in business

Anyone Can Do It chronicles the start and evolution of a successfulbusiness dream. Beginning with the Hashemi siblings' firstconversations (when the seed of the idea was planted) it followsthe progress of Coffee Republic from business plan to the presentday. Coffee Republic is now worth around £50m with 90 outletsaround the UK. This is a start-up business book for real people. Sahar andBobby take the reader step by step through every aspect of startingand growing a business from asking 'why?' and writing the plan tohiring staff and letting go. The book is illustrated throughoutwith inspirational anecdotes from their own experience. It is avery personal story of dreaming, acting and succeeding offering amyriad of lessons for aspiring entrepreneurs and blowing apart themyth that only 'special' people start successful businesses.

Let's face it, if you want to get ahead in business you cannot avoid people management – but we're often promoted because we're good at what we do, not because we display great management skills. We owe it to the people we manage to read up on the subject and get skilled! Luckily Jo Owen has laid out 50 essential lessons we need to learn to become the best manager we can be. Jo has studied what makes a good manager everywhere from British soap powder companies, to inner city schools and Japanese banks. So whether becoming a manager has brought out the inner dictator in you or left you feeling painfully awkward, Management Rules will have you relaxed, confident and effective in no time.

Inspired by the true story of a flight with Sir Richard Branson,Millionaire Upgrade blows the lid off the accepted beliefthat successful entrepreneurs are a breed apart, possessing somespecial magic. Through the combined wisdom of interviews with 50 self-mademillionaire entrepreneurs, this book takes you on your own personalmaster class in success, as experienced through the eyes of Tom, afrustrated employee who is upgraded on a long haul flight, andfinds himself sitting next to self made millionaire Michael. Duringthe flight Michael shares the science and secrets behind his ownsuccess. Better than any in-flight movie, Millionaire Upgrade getsyou inside the minds of successful entrepreneurs and self-mademillionaires giving you the inside track on how they think andact. Praise for Millionaire Upgrade: "It took me a long time to learn this stuff—I wishI’d been on that plane 30 years ago!" —Simon Woodroffe - YO! Sushi & Dragons Den "The principles of success apply equally whether you are anaspiring entrepreneur, chief executive of a large plc or simplylooking for inspiration for your own personal life. Here’swhere you start, by reading this book." —Allan Leighton - Chairman, Royal Mail "If you want a toolkit to help you become a successfulentrepreneur, read this book. Then put it into practice." —Duncan Bannatyne - Bannatyne Leisure & DragonsDen "Everything in business is a learning experience. I should know!I'd recommend all would-be entrepreneurs to read this book and beinspired to boldly set out on your own entrepreneurial journey. Youwon't regret it." —Rachel Elnaugh – Red Letter Days and Dragons'Den "It is refreshing to find a book that describes the keydifference between the entrepreneur and the rest – attitude.So often in life a cigarette paper’s thickness separatessuccess from failure and Richard has written a book that perfectlycaptures this and suggests a way of thinking that can transform thetin of dog food into a thoroughbred racehorse." —Tim Smit - Eden Project "Millionaire Upgrade captures the essence of what it takes to besuccessful in anything you choose to do. The rules of success aretimeless and simply explained so you can apply them in your ownbusiness or personal life." —BJ Cunningham - Founder of Death Cigarettes "In Millionaire MBA, Richard decoded entrepreneurs and unpickedtheir millionaire mindset. With Millionaire Upgrade, he has put itall back together again through IBELIEVE and a compelling story.Very clever and a must read for any budding entrepreneur!" —Rene Carayol - Leadership Guru "It takes a certain mindset to succeed in creating your ownbusiness. This book spells out how you need to think and act tosucceed – whether you are an entrepreneur or a professionalmanager. It’s a great read too." —Matthew Barrett - Chairman, Barclays Bank