"This booked is packed with tons of tools, apps and professional advice that will help build your own social media house. " -- Back cover.

Songwriters/composers/producers Tracey and Vance Marino have been wildly successful placing their more than three thousand music compositions in various media. They are signed with over sixty different production music libraries and music publishers, and their music is heard daily across the globe. This guide brings together—in one book—all you need to know about writing, recording, marketing, and monetizing your music. Getting placements in film, TV, and media is not only about writing good music, it's about writing placeable music. And, after you have written placeable music, what do you do with it? Where do you find the decision-makers? How do you get all the money to which you are entitled? This book delivers the answers. You will discover… The most important quality a piece of music should have to be licensed Tips about crafting music specifically for sync The tools and knowledge needed to create broadcast-quality recordings Where to find the people and companies that can place your music How to present and market your music Why networking and following up with contacts are among the keys to success The pros and cons of working solo or as part of a team The importance of being professional while interacting with other people How being organized and using metadata effectively will get you paid Having music placed in various media is an extraordinarily financially lucrative area of the music business. And the Marinos are willing now to share their tips, secrets, and the steps to follow in order to succeed in the sync world.

Millions compete for exposure on Google and Bing but 99% of them fail to get results. As the founder of leading digital intelligence firm AdGooroo, search advertising authority Richard Stokes is in a unique position to reveal what’s going wrong and provide solutions to fix it. Using proven strategies from today’s search advertising elite, discover how to drive significantly more traffic to your site, dramatically increase click-through rates, steal impressions from competitors, boost your conversions, and increase your sales by unbelievable amounts. Since the previous edition, there have been a number of revolutionary changes in paid search. First, we are increasingly searching from our cell phones rather than desktop computers. Second, Google is no longer the only game in town. Bing now accounts for 30 percent of all U.S. searches. Finally, "search extensions" have become a powerful new technique you can use to collect phone numbers and email addresses with your ads, limit your ads to certain times of day, deliver coupons to nearby customers, and even provide handy "call me" buttons that are displayed only on cell phones. In this new edition, Stokes details all this and more.

Leverage the power of FL Studio 20 to create and compose production-quality songs and develop professional music production skills Key Features Leverage the power of FL Studio to create your own production-level music Develop widely applicable music production skills and learn how to promote your music Utilize cutting-edge tools to fuel your creative ideas and publish your songs Book DescriptionFL Studio is a cutting-edge software music production environment and an extremely powerful and easy-to-use tool for creating music. This book will give you everything you need to produce music with FL Studio like a professional. You'll begin by exploring FL Studio 20's vast array of tools, and discover best practices, tips, and tricks for creating music. You'll then learn how to set up your studio environment, create a beat, compose a melody and chord progression, mix sounds with effects, and export songs. As you advance, you'll find out how to use tools such as the Piano roll, mixer console, audio envelopes, types of compression, equalizers, vocoders, vocal chops, and tools for increasing stereo width. The book introduces you to mixing best practices, and shows you how to master your songs. Along the way, you'll explore glitch effects and create your own instruments and custom-designed effect chains. You'll also cover ZGameEditor Visualizer, a tool used for creating reactive visuals for your songs. Finally, you'll learn how to register, sell, and promote your music. By the end of this FL Studio book, you'll be able to utilize cutting-edge tools to fuel your creative ideas, mix music effectively, and publish your songs.What you will learn Get up and running with FL Studio 20 Record live instruments and vocals and process them Compose melodies and chord progressions on the Piano roll Discover mixing techniques and apply effects to your tracks Explore best practices to produce music like a professional Publish songs in online stores and promote your music effectively Who this book is for This book is for music producers, composers, songwriters, DJs, and audio engineers interested in creating their own music, improving music production skills, mixing and mastering music, and selling songs online. To get started with this book, all you need is a computer and FL Studio.

THE DEFINITIVE M ARKETING GUIDE FOR THE 21st CENTURY Everything You Need to Plan Your Strategy and Achieve Your Goals From Fortune 500 consultant Robert J. Hamper--the man who wrote the book on strategic marketing--comes a powerful new blueprint for growth in today's economy. Combining time-tested marketing tools with the latest global trends, this ready-to-use book guides you through every step of the strategy process. Packed with essential charts, forms, and fill-in questionnaires, it's the perfect planner for you and your organization--no matter how big or small. Each chapter allows you to adapt the proven principles of stragetic marketing to your company's specific needs, including a running case study so you can follow the process in action. Now more than ever, strategic marketing is the one business tool you need to succeed. LEARN HOW TO DEFINE your vision • TARGET your audience • EVALUATE your operations • PLAN your strategy • ACHIEVE your goals Based on a long-term study of proven integrated marketing plans, this step-by-step book from Fortune 500 consultant Robert J. Hamper is truly The Ultimate Guide to Strategic Marketing. Written specifically for business leaders looking for long-term strategies in a constantly evolving economy, it's the one marketing guide that lets you develop a plan that's simple, clear, practical, flexible, and workable--for you and your company. The book's interactive format makes it easy for you to: Engineer the planning process from conception to reality Conduct your own audits, self-assessments, SWOT analyses, and EA analyses Develop key market objectives--and make them happen Implement, monitor, and adjust your plan for the real world Solidify your strategy for longterm success Using the book's fill-in questionnaires and forms, you'll be able to adapt the greatest marketing tools of our time to your company's specific needs—step-by-step. Part I walks you through the entire planning process. Part II helps you evaluate the internal and external environment of your company, taking stock of resources and assessing strengths and weaknesses. Part III shows you how to develop a plan by identifying your marketing objectives and goals. Finally, Part IV gives you the tools to implement your plan using integrated computer models and other tracking techniques. Running case studies and countless examples will show you how to navigate a variety of scenarios. You'll also find helpful advice on global marketing, e-commerce, and other business tools such as product positioning, strategic gap, and strategic portfolio analysis. It's all here--everything you need to target your audience, market your product, and plan your future success--in The Ultimate Guide to Strategic Marketing.

Are you interested in learning how to cultivate sustainable success in the popular music industry whilst prioritising your health? If so, this book is for you.

Arranged in sixteen musical categories, provides entries for twenty thousand releases from four thousand artists, and includes a history of each musical genre.