This study of the Sports Illustrated swimsuit issue demonstrates how the magazine encourages individual and institutional practices that create and maintain inequality. Laurel Davis illustrates how the interactions of media production, media texts, media consumption, and social context influence meaning. Individuals' interpretations of and reactions to the magazine are influenced by their views about gender and sexuality, views that have been shaped by their social experiences. Based on extensive interviews with Sports Illustrated producers and consumers, as well as analysis of every swimsuit issue from the first in 1964 to those of the 1990s, the book argues that Sports Illustrated uses the swimsuit issue to secure a large male audience by creating a climate of hegemonic masculinity. This practice produces considerable profit but on the way to the bank tramples women, gays, lesbians, people of color, and residents of the postcolonialized world.

A unique new reference work, this encyclopedia presents a social, cultural, and economic history of American sports from hunting, bowling, and skating in the sixteenth century to televised professional sports and the X Games today. Nearly 400 articles examine historical and cultural aspects of leagues, teams, institutions, major competitions, the media and other related industries, as well as legal and social issues, economic factors, ethnic and racial participation, and the growth of institutions and venues. Also included are biographical entries on notable individuals—not just outstanding athletes, but owners and promoters, journalists and broadcasters, and innovators of other kinds—along with in-depth entries on the history of major and minor sports from air racing and archery to wrestling and yachting. A detailed chronology, master bibliography, and directory of institutions, organizations, and governing bodies—plus more than 100 vintage and contemporary photographs—round out the coverage.

2008 CHOICE Outstanding Academic Title From beer ads in the Sports Illustrated swimsuit issue to four-year-old boys and girls playing soccer; from male athletes' sexual violence against women to homophobia and racism in sport, Out of Play analyzes connections between gender and sport from the 1980s to the present. The book illuminates a wide range of contemporary issues in popular culture, children's sports, and women's and men's college and professional sports. Each chapter is preceded by a short introduction that lays out the context in which the piece was written. Drawing on his own memories as a former athlete, informal observations of his children's sports activities, and more formal research such as life-history interviews with athletes and content analyses of sports media, Michael A. Messner presents a multifaceted picture of gender constructed through an array of personalities, institutions, cultural symbols, and everyday interactions.

Details how sports, media, and social issues intersect outside the playing field. Featuring a unique blend of theory, discussion topics, and pertinent case studies, the text takes students beyond the how-tos of creating content to understanding the whys behind it.

Critical Readings: Sport, Culture and the Media contains a broad range of essays on the relationships between sport, culture and the media. Featuring a mixture of classic works and recent texts, the Reader provides students, lecturers and researchers with an essential core of readings on the topic. The readings examine media and sport in Europe, North and South America, Australia, Asia and Africa and explore topics such as: Sport as entertainment: the role of mass communications The manufacture of sports news for the daily press The televised sports manhood formula Women, sport and globalization Sport on the information superhighway Advertising sportswear to black audiences Mega-events and media culture: sport and the Olympics Designed to complement the key textbook in the area, Sport, Culture and Media, this collection of critical readings can also be used independently, ideally in undergraduate and postgraduate studies in culture and media, sociology, sport and leisure studies, communication, race, ethnicity and gender. Essays by: John Amis, David L. Andrews, Ketra L. Armstrong, Frank B. Ashley, Joan Chandler, George B. Cunningham, Michele Dunbar, Laurel Davis, John Goldlust, Darnell Hunt, Kyle W. Kusz, James F. Larson, Geoffrey Lawrence, Mark D. Lowes, David McGimpsey, Jim McKay, Miquel de Moragas Sp?, Michael A. Messner, Toby Miller, Robert E. Rinehart, Nancy K. Rivenburgh, David Rowe, Maurice Roche, Michael Sagas, Michael Silk, Trevor Slack, Deborah Stevenson, Brian Stoddart, Lawrence A. Wenner, Brian J. Wrigley

Historically, the mass media have marginalized women's sports by devoting more coverage to men's sports and trying to appeal to a male audience. This volume analyzes the mass media's portrayal of women's sports. The Olympic Games are highlighted because they provide one of the few sports arenas where women's participation is heavily covered, promoted, and celebrated. The author suggests the media are recognizing the significance of female spectatorship and are attempting to respond to this growing audience by adopting some of the rhetorical and textual characteristics of soap opera and melodrama.