In this, his 45th book, Dr Karl goes full kolour, with brilliant and funny illustrations to match his dress sense. So take a technikolour trip through science with the intrepid Dr Karl, Australia's favourite science guru. Q: HOW MANY DR KARL BOOKS ARE THERE IN THE UNIVERSE? A: MORE THAN A MILLION! Dr Karl is on a mission to track down Awe and Wonder in the Universe. Why do wombats poo cubes? What nearly destroyed humanity on Halloween 2015? How do you use an incinerating toilet? Find out why we've sent a spacecraft with Dr Karl's name on it to kiss the Sun, whether cannibalism is nutritious, and the answer to the Biggeset Question of All - why does spaghetti always break into three pieces? Plus a whole lot more. So strap in and get ready for a random ride through the Universe. Who knows where you'll end up!

His secret was that he created her. Her secret is much bigger. Beautiful. Mysterious. Unreachable. Broadcasting from her perfectly curated room, she’s an instant sensation. Everyone wants to buy what she has. Wear her jewelry. Use her makeup. So they can be like her. Look like her. Feel close to her. Know her. But no one can really know Ash. She’s just an illusion. A string of code I created to sell things and make money. It was the perfect plan. Until she starts going off script, saying things I didn’t program her to say. Knowing things she can’t know. Feeling things she can’t feel. Or can she?

"Travis Wren has an unusual talent for locating missing people. Hired by families as a last resort, he requires only a single object to find the person who has vanished. When he takes on the case of Maggie St. James-a well-known author of dark, macabre children's books-he's led to a place many believed to be only a legend. Called Pastoral, this reclusive community was founded in the 1970s by like-minded people searching for a simpler way of life. By all accounts, the commune shouldn't exist anymore and soon after Travis stumbles upon it...he disappears. Just like Maggie St. James. Years later, Theo, a lifelong member of Pastoral, discovers Travis's abandoned truck beyond the border of the community. No one is allowed in or out, not when there's a risk of bringing a disease-rot-into Pastoral. Unraveling the mystery of what happened reveals secrets that Theo, his wife, Calla, and her sister, Bee, keep from one another. Secrets that prove their perfect, isolated world isn't as safe as they believed-and that darkness takes many forms"--

In the next few years, brands are on track to spend billions of dollars on influencer marketing. This form of marketing—currently utilized with great success on Instagram and YouTube—is not a short-lived fad, but a tectonic shift for the future of digital advertising. It's the way of the future, and the responsibility is on business leaders to keep up. Modern marketing professionals looking to adopt influencer marketing for their brands face equally modern challenges. Like finding the right talent, tracking and measuring results and quantifying how this new marketing opportunity aligns with the overall strategy. Influencer Marketing for Brands is the field guide for the digital age. After working with hundreds of brands from across the globe, author Aron Levin shares his insider knowledge gained from research, strategy, and hands-on experience from more than 10,000 successful collaborations with influencers on Instagram and YouTube. He provides you with valuable insights that help you eliminate guesswork and avoid common mistakes. More importantly, he shows you how to turn influencer marketing into a scalable and sustainable marketing channel. The digital media landscape grows more complicated by the hour, and influencer marketing is no exception. Influencer Marketing for Brands breaks down the art and science of influencer marketing and helps you synthesize, contextualize and transform this new way of creating and distributing content with powerful formulas, proven strategies, and real-world examples. What You Will Learn Plan effective influencer marketing campaigns using a simple 3-step formulaCreate top performing YouTube videos that drive website traffic, app installs and salesUnderstand what to pay for influencer marketing and how much you should invest if you're just starting out Who This Book is For Marketing and agency professionals, influencers and content creators, marketing students, those who are looking for more effective forms of advertising and are generally interested in understanding the new and evolving digital media landscape.

How solar could spark a clean-energy transition through transformative innovation—creative financing, revolutionary technologies, and flexible energy systems. Solar energy, once a niche application for a limited market, has become the cheapest and fastest-growing power source on earth. What's more, its potential is nearly limitless—every hour the sun beams down more energy than the world uses in a year. But in Taming the Sun, energy expert Varun Sivaram warns that the world is not yet equipped to harness erratic sunshine to meet most of its energy needs. And if solar's current surge peters out, prospects for replacing fossil fuels and averting catastrophic climate change will dim. Innovation can brighten those prospects, Sivaram explains, drawing on firsthand experience and original research spanning science, business, and government. Financial innovation is already enticing deep-pocketed investors to fund solar projects around the world, from the sunniest deserts to the poorest villages. Technological innovation could replace today's solar panels with coatings as cheap as paint and employ artificial photosynthesis to store intermittent sunshine as convenient fuels. And systemic innovation could add flexibility to the world's power grids and other energy systems so they can dependably channel the sun's unreliable energy. Unleashing all this innovation will require visionary public policy: funding researchers developing next-generation solar technologies, refashioning energy systems and economic markets, and putting together a diverse clean energy portfolio. Although solar can't power the planet by itself, it can be the centerpiece of a global clean energy revolution. A Council on Foreign Relations Book

Once upon a time, there was something called the sun …In a kingdom ruled by a witch, the sun is just part of a legend about Light-filled days of old. But now Siria Nightingale is headed to the heart of the darkness to try and restore the Light—or lose everything trying. Sixteen-year-old Siria Nightingale has never seen the sun. That’s because Queen Iyzabel shrouded the kingdom in shadow upon her ascent to the throne, with claims it would protect her subjects from the dangerous Light. The Darkness has always left Siria uneasy, and part of her still longs for the stories of the Light-filled days she once listened to alongside her best friend Linden, told in secret by Linden’s grandfather. But Siria’s need to please her strict and demanding parents means embracing the dark and heading to the royal city—the very center of Queen Izybel’s power—for a chance at a coveted placement at court. And what Siria discovers at the Choosing Ball sends her on a quest toward the last vestiges of Light, alongside a ragtag group of rebels who could help her restore the sun … or doom the kingdom to shadow forever. Ignite the Sun?is: A YA fantasy adventure with a unique take of the light versus dark trope An allegorical exploration of the struggle with anxiety and depression Perfect for readers 13 and up A great gift for Christmas, birthday, or other gift giving holidays of young adult readers A good book club pick or cozy winter read