The book aims to serve as a theoretical framework for the socio-cognitive approach (SCA) that is an alternative to the two main lines of pragmatics research: linguistic-philosophical pragmatics and sociocultural-interactional pragmatics. SCA broadens the scope of the field with an intent to incorporate not only L1 communication but also intercultural communication, and communication in a second language. The author integrates the pragmatic view of cooperation and the cognitive view of egocentrism and emphasizes that both cooperation and egocentrism are manifested in all phases of communication, albeit to varying extents. SCA places equal importance on the social and cognitive individual factors in pragmatics. The author claims that while (social) cooperation is an intention-directed practice that is governed by relevance, (individual) egocentrism is an attention-oriented trait dominated by salience. The book serves as a theoretical guide for researchers and students who would like to understand how we need to change first language-based theories to make sense of what happens not only in L1 but also in intercultural and multi-lingual interactions.

An argument that communication is a cooperative activity between agents, who together consciously and intentionally construct the meaning of their interaction. In Cognitive Pragmatics, Bruno Bara offers a theory of human communication that is both formalized through logic and empirically validated through experimental data and clinical studies. Bara argues that communication is a cooperative activity in which two or more agents together consciously and intentionally construct the meaning of their interaction. In true communication (which Bara distinguishes from the mere transmission of information), all the actors must share a set of mental states. Bara takes a cognitive perspective, investigating communication not from the viewpoint of an external observer (as is the practice in linguistics and the philosophy of language) but from within the mind of the individual. Bara examines communicative interaction through the notion of behavior and dialogue games, which structure both the generation and the comprehension of the communication act (either language or gesture). He describes both standard communication and nonstandard communication (which includes deception, irony, and "as-if" statements). Failures are analyzed in detail, with possible solutions explained. Bara investigates communicative competence in both evolutionary and developmental terms, tracing its emergence from hominids to Homo sapiens and defining the stages of its development in humans from birth to adulthood. He correlates his theory with the neurosciences, and explains the decay of communication that occurs both with different types of brain injury and with Alzheimer's disease. Throughout, Bara offers supporting data from the literature and his own research. The innovative theoretical framework outlined by Bara will be of interest not only to cognitive scientists and neuroscientists but also to anthropologists, linguists, and developmental psychologists.

In Intercultural Pragmatics, the first book on the subject, Istvan Kecskes establishes the foundations of the field, boldly combining the pragmatic view of cooperation with the cognitive view of egocentrism in order to incorporate emerging features of communication.

This book provides a good overview of philosophical and cognitive approaches to language use and meaning. A synthesis of such approaches leads to a dynamic concept of pragmatic meaning which is on the one hand grounded in cognition and motivated by linguistic and cultural convention and, on the other, creates a framework for studying the interactive and social dimensions of the development of meaning in linguistic communication. Through an experientialist approach based on connectionist models, the author shows that by internalizing pragmatic meaning people become social agents who reproduce, challenge or change their social parameters during interaction.Pragmatic Meaning and Cognition is suitable as a course book in Pragmatics and Semantics and of interest to those concerned with cognitive models and dynamic and social aspects of linguistic communication.

In a collection of 16 papers, eminent scholars from several disciplines present diverse and yet cohering perspectives on the expression of social knowledge, its acquisition and management. Hence, the volume is an attempt to view the social functions of language in a novel, systematic way. Such an approach has been missing due to the complexity of the matter and the emphasis on purely cognitive properties of language. The volume starts with a presentation of overarching issues of the social nature of humans and their language, providing strong evidence for the social fundaments of human nature and their reflection in language and culture. The second section demonstrates how social functions can be displayed in discourse by using language play and humor, irony and attributions as well as references to social schemas. The chapters in the third part examine a wide range of particular linguistic elements carrying social-cognitive functions. An important finding is that social-cognitive functions have to be inferred on the basis of social knowledge, frequently with the help of non-verbal cues, since languages offer only few direct expressions for them. In other words, linguistic devices used to express social content tend to be multifunctional. Interestingly, this multifunctionality does not prevent their rapid recognition. The volume presents valuable information to linguists by widening the cognitive-linguistic framework and by contributing to a better understanding of the role of pragmatics. It is also beneficial to social and cognitive psychologists by offering a broader view on the encoding and decoding of social aspects. Finally, it offers a number of fruitful ideas to students of cultural and communication studies.

Sociopragmatics is a rapidly growing field and this is the first ever handbook dedicated to this exciting area of study. Bringing together an international team of leading editors and contributors, it provides a comprehensive, cutting-edge overview of the key concepts, topics, settings and methodologies involved in sociopragmatic research. The chapters are organised in a systematic fashion, and span a wide range of theoretical research on how language communicates multiple meanings in context, how it influences our daily interactions and relationships with others, and how it helps construct our social worlds. Providing insight into a fascinating array of phenomena and novel research directions, the Handbook is not only relevant to experts of pragmatics but to any reader with an interest in language and its use in different contexts, including researchers in sociology, anthropology and communication, and students of applied linguistics and related areas, as well as professional practitioners in communication research.

This volume offers readers interested in Discourse Analysis and/or Socio-Cognitive models of language a closer view of the relationship between discourse, cognition and society by disclosing how the cognitive mechanisms of discourse processing depend on shared knowledge and situated cognition. An inter- and multidisciplinary approach is proposed that combines theories and methodologies coming from Conceptual Metaphor Theory, Multimodal Metaphor Theory, Critical Discourse Analysis, Narratology, Systemic Functional Linguistics, Appraisal Theory, together with the most recent developments of Socio-Cognitive Linguistics, for the analysis of real communicative events, which range from TV reality shows, commercials, digital stories or political debates, to technical texts, architectural memorials, newspapers and autobiographical narratives. Still, several key notions are recurrent in all contributions -embodiment, multimodality, conceptual integration, metaphor, and creativity- as the fundamental constituents of discourse processing. It is only through this wide-ranging epistemological and empirical approach that the complexity of discourse strategies in real contexts, i.e. human communication, can be fully comprehended, and that discourse analysis and cognitive linguistics can be brought closer together.