This pioneering collection brings together an international group of scholars to explore the Vietnamese middle class. From the leisure pursuits of the colonial middle class to the impact of the new urban rich on landscape of the countryside, this interdisciplinary volume explores the ways in which middle classness has been practiced in a wide range of contexts throughout the 20th century and into the 21st. In addition to offering insights into how middle classness was and is constituted and negotiated, this collection illuminates the cultural and social conditions of two distinctive periods in Vietnamese history. Three historical chapters consider how middle class status was experienced and displayed under French colonialism and in 1960s republican. These chapters offer examinations of middle classness through recreation, consumption, and associational life. Six contemporary studies examine the modes of experimentation and practice within middle class urban Vietnam. Still a sensitive topic politically, the contemporary middle class, nascent but increasingly powerful, is exerting a strong impact on the shape of contemporary society and culture, as well as on urban and rural landscapes. This volume offers a series of studies which critically interrogate the practices of those who engage in or aspire to urban middle-class lifestyles in Vietnam both in the past and in the present.

Reinvention is the key to success in these volatile times—and Pamela Mitchell holds the key to reinvention! In The 10 Laws of Career Reinvention, America's Reinvention Coach® Pamela Mitchell offers every tool readers need to navigate the full arc of career change. Part I introduces the Reinvention Mindset, with what you need to know to be prepared mentally to get started. In Part II, you read the real-life stories of ten individuals who successfully made the leap to new and unexpected careers, using the 10 laws: The 1st Law: It Starts With a Vision for Your Life The 2nd Law: Your Body Is Your Best Guide The 3rd Law: Progress Begins When You Stop Making Excuses The 4th Law: What You Seek is on the Road Less Traveled The 5th Law: You’ve Got the Tools in Your Toolbox The 6th Law: Your Reinvention Board is Your Lifeline The 7th Law: Only a Native Can Give You the Inside Scoop The 8th Law: They Won't "Get" You Until You Speak Their Language The 9th Law: It Takes the Time That it Takes The 10th Law: The World Buys Into an Aura of Success Each story is followed by an in-depth lesson that explains how to adapt these laws to your own career goals, and what actions and precautions to take. The lessons answer all your tactical concerns about navigating the roadblocks, getting traction and managing your fears. The final section provides workbook exercises for fine-tuning your reinvention strategies for maximum results. Clear-headed, calming, practical, and thorough, this is the ideal action plan for getting through any career crisis and ending up securely in the lifestyle you've always dreamed of having.

This book is an ethnographic case study, based on first hand observation, of family businesses in the northern Vietnamese village of Ninh Hiệp along the Red River Delta, which became a major hub for textiles in the wake of the country’s shift towards market socialism. The author explores how the traders experience, negotiate and react to a marketization process that is markedly shaped by the state’s morally ambivalent governance, and which can be thus characterised as an admixture of socialist and neoliberal ideologies. How are traders shaping the political economy of Vietnam? How has the labour force changed as textile-handling has become an increasingly profitable undertaking? Horat explores the relationships between traders and local authorities, as well as changing ideas of masculinity and femininity. Focusing on the redevelopment of the market landscape and the increasing share of private ownership that have given rise to great uncertainty, this book provides a we ll-timed inquiry into current debates of economic development in a uniquely shaped market environment.

Food consumption patterns and practices are rapidly changing in Asia and the Pacific, and nowhere are these changes more striking than in urban areas. This book brings together scholars from anthropology, sociology, environmental studies, tourism, architecture and development studies to provide a comprehensive examination of food consumption trends in the cities of Asia and the Pacific, including household food consumption, eating out and food waste. The chapters cover different scales of analysis, from household research to national data, and combine different methodologies and approaches, from quantifiable data that show how much people consume to qualitative findings that reveal how and why consumption takes place in urban settings. Detailed case studies are included from China, India, Japan, Malaysia, Philippines, South Korea and Vietnam, as well as Hawai'i and Australia. The book makes a timely contribution to current debates on the challenges and opportunities for socially just and environmentally sound food consumption in urbanizing Asia and the Pacific. Chapter 3 of this book is freely available as a downloadable Open Access PDF under a Creative Commons Attribution-Non Commercial-No Derivatives 3.0 https://s3-us-west-2.amazonaws.com/tandfbis/rt-files/docs/Open+Access+Chapters/9781138120617_oachapter3.pdf

Honorable Mention, 2021 Edited Collection Book Award, given by the Association for the Study of Food and Society How gentrification uproots the urban food landscape, and what activists are doing to resist it From hipster coffee shops to upscale restaurants, a bustling local food scene is perhaps the most commonly recognized harbinger of gentrification. A Recipe for Gentrification explores this widespread phenomenon, showing the ways in which food and gentrification are deeply—and, at times, controversially—intertwined. Contributors provide an inside look at gentrification in different cities, from major hubs like New York and Los Angeles to smaller cities like Cleveland and Durham. They examine a wide range of food enterprises—including grocery stores, restaurants, community gardens, and farmers’ markets—to provide up-to-date perspectives on why gentrification takes place, and how communities use food to push back against displacement. Ultimately, they unpack the consequences for vulnerable people and neighborhoods. A Recipe for Gentrification highlights how the everyday practices of growing, purchasing and eating food reflect the rapid—and contentious—changes taking place in American cities in the twenty-first century.

Why has “car society” proven so durable, even in the face of mounting environmental and economic crises? In this follow-up to his magisterial Atlantic Automobilism, Gijs Mom traces the global spread of the automobile in the postwar era and investigates why adopting more sustainable forms of mobility has proven so difficult. Drawing on archival research as well as wide-ranging forays into popular culture, Mom reveals here the roots of the exuberance, excess, and danger that define modern automotive culture.

Contemporary popular culture is engaged in a rich and multi-levelled set of representational relations with austerity. This volume seeks to explore these relations, to ask: how does popular culture give expression to austerity; how are its effects conveyed; how do texts reproduce and expose its mythic qualities? It provides a reading of cultural texts in circulation in the present ‘age of austerity’. Through its central focus—popular culture—it considers the impact and influence of austerity across media and textual categories. The collection presents a theoretical deconstruction of popular culture’s reproduction of, and response to, mythical expressions of ‘austerity’ in Western culture, spanning the United Kingdom, North America, Europe and the Middle East and textual events from political media discourse, music, videogames, social media, film, television, journalism, folk art, food, protest movements, slow media and the practice of austerity in everyday life