The health and fitness industry is huge, highly competitive, and often confusing to navigate. This one-of-a-kind book helps you make sense of the chaos, laying out a clear roadmap for career success—for both established professionals and anyone just getting started. With thousands of certifications, seminars, websites, and gurus promising advice, it's difficult for even the best pros to turn their passion for health and fitness into meaningful—and measurable—success. Enter Change Maker. In this definitive career guide, John Berardi—co-founder of Precision Nutrition, founder of Change Maker Academy, and one of the most successful people in the history of the health and fitness industry—shares his blueprint for becoming the ultimate change maker, one with a powerful purpose, an enthusiastic client base, and the ability to fund your own ideal lifestyle. Whether you're new to the industry and looking for a head-start, or you're already an expert but need a fresh approach, consider this your go-to career guide. With six helpful steps, this book covers the range of logistical, financial, psychological, and practical issues that every health and fitness pro needs to know, including how to: • Choose your specialty based on your unique strengths • Identify what your clients really want and deliver it every time • Build new relationships and become a next-level coach • Get new clients, make more money, and manage a thriving business • Nurture and protect your most precious asset, your reputation • Create a life-long, growth-oriented continuing education plan If you work as a trainer, nutritionist, functional medicine doctor, group instructor, rehab specialist, or health coach—or you eventually want to—this step-by-step guide will help you turn your passion for health and fitness into work you find joy in, your clients into raving fans, and your career into something powerful, meaningful, and change-making.

2020 Book Excellence Award Winner How any leader can deliver business-changing innovation now. Any leader in any size company, no matter the size or sector, feels the pressure to innovate, find new ideas and business models, and create enduring customer value. There is no one formula or set process to find and execute the ideas that achieve these goals; customers set moving targets, shareholders are unforgiving and demanding, and society expects companies to care about much more than the bottom line. The fast and furious forces of change stimulated by technology, demographics, lifestyles, and economic, environmental, political and regulatory impacts -- or any number of these in combination – are easy to see. They are easy to talk about. They are easy to intellectualize. The problem? The answers are hard to execute and require nuanced combinations of leadership, skills, strategy and tactics. On top of that, innovation has moved from an abstraction that will matter at some distant date to a front-and-center deliverable that must show evidence of impact in the space of the calendar quarter. In the stories, tools, techniques and advice inside The Change Maker’s Playbook, leaders will find tangible steps to find and safeguard the plans that will deliver the sustainable business-changing impacts – new customers, new relationships, new sources of value and growth— their businesses need. Separated from the pack of academic and consultant innovation theories, Radin’s approach stems from her own experience sitting in the innovation hot seat at some of the world’s most demanding companies and is bolstered by interviews with 50 corporate executives, founders and startup investors representing media, e-commerce, payments, healthcare, government, professional services, and not-for-profit sectors. The book walks readers through Radin’s adaptive, 9-part framework, engaging them in ready-to-apply techniques. Her work shows leaders how to find the big ideas that will meaningfully address customer needs, take the insight from idea through implementation in a way that delivers in the short and long-term for the organization, and lead effectively through the obstacles that tend to derail or diminish innovation. Three phases – Seeking, Seeding and Scaling – organize the framework within an intuitive, logical and useable format, with concrete actions outlined every step of the way. The answer to the dilemma every business faces today is that innovation is exhilarating, rewarding and even fun when it is approached as a unique challenge, but it can also be polarizing, unpredictable, and scary. Success requires that leaders rethink how they lead innovation. Leaders know they must set aside preconceived notions of what works, and look to those who have already walked in their shoes. This is why The Change Maker’s Playbook was written, and why it will become an ongoing resource for any innovation leader. Table of Contents: Foreword The Change Maker’s Framework (image) Introduction Part I: Seeking Chapter 1: Discovering Real Problems That Matter Chapter 2: Purpose, Passion, Promise and Positioning Chapter 3: The Art Of Being Resourceful Part II: Seeding Chapter 4: Prototype, Test, Learn, Iterate Chapter 5: Business Model Linchpins Chapter 6: The Green Light Moment Part III: Scaling Chapter 7: Launch Chapter 8: Testing and Experimenting Chapter 9: Anticipating and Adapting Epilogue Acknowledgements Bibliography

A beautifully illustrated book celebrating forty of the world's sexiest brains--people who have changed the world in big and small ways. This beautifully illustrated book celebrates fifty of the world's sexiest brains--people who have changed the world in big and small ways. What have the world's sexiest people ever really done for us? We should be crushing big-time on the beautiful brains of the people who actually make a difference. Elon Musk, swoon-worthy inventor who spends his billions developing sustainable energy sources and space exploration. Ruth Bader Ginsburg, (gavel-)bangin' babe of the US Supreme Court who has spent her life fighting for women's rights. There's the other Tyra, Rupaul: our heroic hunti, and the ultimate champion of drag culture. We have yet to even mention our almightiest Queen, the modest mogal who came from nothing, the incomparable Oprah Winfrey. These dreamboats are the real pin-ups, the poster people for brilliance, bravery, and giving a damn.

“The tools you need to step up, play bigger and increase your impact.” —New York Times Bestselling Author Liz Wiseman Hailed by CNBC as a “top 5 non-fiction book everyone should be reading about work,” Becoming a Changemaker is a call to action, showing how leading change from where you are can transform your career, community and even the world. Alex Budak, a celebrated UC Berkeley faculty member, distills the essence of successful changemakers in this accessible guide, unveiling the essential mindsets and leadership skills needed to spark change and create impact across roles, sectors, and hierarchies. Through a powerful blend of data-driven insights and diverse, relatable case studies, Budak builds a compelling case, one that frames being a changemaker as an inclusive, aspirational identity for everyone. Inspired by the lessons and philosophies from Budak’s wildly popular course of the same name, which he created at UC Berkeley’s Haas School of Business, Becoming a Changemaker will show you how to: Develop your own unique voice as a changemaker, to lead effectively, empathetically, and authentically in any setting. Transform setbacks into stepping stones and uncover the art and science of turning failures into powerful catalysts for growth and innovation Influence without authority to inspire and mobilize others towards your vision – even when you're not in charge. Create a sustainable action plan to turn your aspirations for change into reality with the Changemaker Canvas tool and its tangible, manageable steps. Pursue Your Purpose and learn to harness your individual strengths and passions to drive meaningful change from wherever you are, in a way that’s true to who you are. To begin leading change, you don’t need a fancy title, or a perfectly polished idea. But you do need to start. This book is your first step.

101 profiles of social justice leaders that changed the world, made accessible for students in grades 5-9.

Government did not create our social problems and it can't solve them for us. This book explores in detail the who and how of real social change. The Real Change-Makers: Why Government Is Not the Problem or the Solution is based on a straightforward premise: it is everyday Americans who have always been the real change-makers and whose efforts are now more necessary than ever given the financial squeeze that local, state, and federal governments confront. In this provocative and timely book, Brown explains why solutions to social problems won't come from just more litigation, more legislation, more regulation, or more funding. His focus is not upon theory but everyday social practices—pursuing health care beyond the doctor's office, educating young people beyond the school zone, and pooling resources in new ways that take into account what Americans own, what they know, and what free time they have. Despite living in an age of media distraction, this book calls on citizens to renew their social attention, self-organize, and tackle the social problems that plague us. Most important, it is a book that leads the way to our future.

Our one-leader-at-a-time past has given way to a present reality where everyone has the potential to lead in every aspect of life. We all have at our fingertips the tools of change that were once available to just a few - and The shift from one-leader-at-a-time to everyone-leading-in-every-moment has created a changemaker effect on society. Change is no longer linear and faster, it's explosive and omnidirectional. THE CHANGEMAKER PLAYBOOK will show you how to thrive in every aspect of today's transformed societal landscape. A tutorial on the principles of empathy-based ethics and co-creative teamwork, THE CHANGEMAKER PLAYBOOK is as much a leadership handbook as it is a guide to personal achievement. Based on the author's discoveries about leading in change from front-edge thinkers - business and social entrepreneurs, educators, media thought leaders and youth changemakers - who distinguish themselves by putting their bold ideas and entrepreneurial capacities to work for the good of all, readers can apply the principles in this bookto every aspect of their lives. This book is less about getting ahead and more about getting along - because in the world we have entered, this is the central principle underlying the new success formula.