This book speaks to the politics of weight through an interrogation of dieting, power and the body. In feminist theory, there is no greater site of contestation than that of the body, and Morris explores how these debates often become centred upon a dichotomy between oppression and liberation. Whilst there is a vast diversity of scholarship that challenges this binary including post-colonial, post-structuralist and Marxist feminist work, the dichotomy nevertheless endures. The Politics of Weight argues that the ‘feminine’ body is not simply a site of oppression or liberation by drawing upon the intersections that exist between Foucault’s Discipline and Punish and post-structuralist feminist work on the body. This provides a unique lens for exploring weight. Through in-depth analysis of interviews with women who seemingly sit on either side of the ‘oppression’ and ‘liberation’ debate, members of dieting clubs and fat activists, the book highlights the complexities that surround women’s relationship to weight and the body. Likewise it draws upon the wealth of black feminist scholarship to explore the discourses surrounding Oprah Winfrey’s dieting ‘journey,’ seeking to demonstrate how discipline and race interact and how this plays out in dieting and weight. The Politics of Weight will be of interest to students and scholars across a range of disciplines, including gender studies, sociology, geography and political science.

Susan Powter is back with her finest work yet! The Politics of Stupid is a revolutionary weight-loss program that shows people how they can reclaim their bodies and their brains. From food manufacturers to huge government lobbies to the fitness and diet industries, Powter illuminates why obesity is epidemic, and why millions of people are suffering the unnecessary consequences of being overfat and unfit. Inside this book you will learn: Who is the most powerful consumer in America's $276 billion food industry. Susan Powter's Lifestyle X-change program -- a revolutionary, interactive Web-supported program that tells the simple truth about weight loss and is refreshingly Susan Powter. How to motivate yourself to perform thirty minutes of regular cardio and strength training six days a week and achieve maximum results! With outrageous, uproarious humor that is Susan's trademark style, The Politics of Stupid is ultimately Susan's real-life, commonsense approach to weight loss. Readers will find she is "Stopping the Insanity" better than ever!

It seems almost daily we read newspaper articles and watch news reports exposing the growing epidemic of obesity in America. Our government tells us we are experiencing a major health crisis, with sixty percent of Americans classified as overweight, and one in four as obese. But how valid are these claims? In Fat Politics, J. Eric Oliver shows how a handful of doctors, government bureaucrats, and health researchers, with financial backing from the drug and weight-loss industries, have campaigned to create standards that mislead the public. They mislabel more than sixty million Americans as "overweight," inflate the health risks of being fat, and promote the idea that obesity is a killer disease. In reviewing the scientific evidence, Oliver shows there is little proof that obesity causes so much disease and death or that losing weight is what makes people healthier. Our concern with obesity, he writes, is fueled more by social prejudice, bureaucratic politics, and industry profit than by scientific fact. Misinformation pushes millions of Americans towards dangerous surgeries, crash diets, and harmful diet drugs, while we ignore other, more real health problems. Oliver goes on to examine why it is that Americans despise fatness and explores why, despite this revulsion, we continue to gain weight. Fat Politics will topple your most basic assumptions about obesity and health. It is essential reading for anyone with a stake in the nation's--or their own--good health.

From the taunting videos of Osama Bin Laden to the partisan euphoria of the embedded journalist, from the visual rhetoric of the anti-globalisation movement to the empire of spin to the scalding polemics of American campaign advertising, propaganda is back. This book provides a full and detailed analysis of the phenomenon of propaganda, its meaning, content and urgent significance. It is one of the most original works ever published on the subject. While it applies a conceptual approach to the study of propaganda, the theoretics are grounded in practice. Insightful case studies on Symbolic Government, negative campaign advertising, single issue group polemic and corporate propaganda, culminate in a vivid narrative of the role of propaganda in driving the remorseless new conflict which began on September 11 2001. Contents Part One: Defining what and reasoning why 1. A question of meaning 2. Explaining propaganda Part Two: A conceptual arrangement 3. An essential trinity: rhetoric, symbolism and myth 4. Elements of propaganda: foundations; why we need enemies; enmity in action Part Three: case studies in propaganda 5. Privatising propaganda: the rise of the single issue 6. Evangelism and corporate propaganda 7. Propaganda and the symbolic state: a British experience 8. 9-11 and war 9. Weapons of mass deception: propaganda, the media and the Iraq war Afterword - The impact of propaganda Index Nicholas O'Shaughnessy is Professor of Marketing and Communication at the University of Keele

In this signal work of history, Bancroft Prize winner and Pulitzer Prize finalist Lizabeth Cohen shows how the pursuit of prosperity after World War II fueled our pervasive consumer mentality and transformed American life. Trumpeted as a means to promote the general welfare, mass consumption quickly outgrew its economic objectives and became synonymous with patriotism, social equality, and the American Dream. Material goods came to embody the promise of America, and the power of consumers to purchase everything from vacuum cleaners to convertibles gave rise to the power of citizens to purchase political influence and effect social change. Yet despite undeniable successes and unprecedented affluence, mass consumption also fostered economic inequality and the fracturing of society along gender, class, and racial lines. In charting the complex legacy of our “Consumers’ Republic” Lizabeth Cohen has written a bold, encompassing, and profoundly influential book.

We all witness, in advertising and on supermarket shelves, the fierce competition for our food dollars. In this engrossing exposé, Marion Nestle goes behind the scenes to reveal how the competition really works and how it affects our health. The abundance of food in the United States--enough calories to meet the needs of every man, woman, and child twice over--has a downside. Our over-efficient food industry must do everything possible to persuade people to eat more--more food, more often, and in larger portions--no matter what it does to waistlines or well-being. Like manufacturing cigarettes or building weapons, making food is big business. Food companies in 2000 generated nearly $900 billion in sales. They have stakeholders to please, shareholders to satisfy, and government regulations to deal with. It is nevertheless shocking to learn precisely how food companies lobby officials, co-opt experts, and expand sales by marketing to children, members of minority groups, and people in developing countries. We learn that the food industry plays politics as well as or better than other industries, not least because so much of its activity takes place outside the public view. Editor of the 1988 Surgeon General's Report on Nutrition and Health, Nestle is uniquely qualified to lead us through the maze of food industry interests and influences. She vividly illustrates food politics in action: watered-down government dietary advice, schools pushing soft drinks, diet supplements promoted as if they were First Amendment rights. When it comes to the mass production and consumption of food, strategic decisions are driven by economics--not science, not common sense, and certainly not health. No wonder most of us are thoroughly confused about what to eat to stay healthy. An accessible and balanced account, Food Politics will forever change the way we respond to food industry marketing practices. By explaining how much the food industry influences government nutrition policies and how cleverly it links its interests to those of nutrition experts, this path-breaking book helps us understand more clearly than ever before what we eat and why.

In Mass Politics in Tough Times, the eminent political scientists Larry Bartels and Nancy Bermeo have gathered a group of leading scholars to analyze the political responses to the Great Recession in the US, Western Europe, and East-Central Europe.