This book examines the political oratory, rhetoric and persona of Margaret Thatcher as a means of understanding her justifications for ‘Thatcherism’. The main arenas for consideration are set piece speeches to conference, media engagements, and Parliamentary orations. Thatcher’s rhetorical style is analysed through the lens of the Aristotelian modes of persuasion (ethos, pathos, logos). Furthermore, the classical methods of oratorical engagement (deliberative, epidictic, judicial) are employed to consider her style of delivery. The authors place her styles of communication into their respective political contexts over a series of noteworthy issues, such as industrial relations, foreign policy, economic reform, and party management. By doing so, this distinctive book shines new light on Thatcher and her political career.

From post-truth politics to “no-platforming” on university campuses, the English language has been both a potent weapon and a crucial battlefield for our divided politics. In this important and wide-ranging intervention, Thomas Docherty explores the politics of the English language, its implication in the dynamics of political power and the spaces it offers for dissent and resistance. From the authorised English of the King James Bible to the colonial project of University English Studies, this book develops a powerful history for contemporary debates about propaganda, free speech and truth-telling in our politics. Taking examples from the US, UK and beyond - from debates about the Second Amendment and free-speech on campus, to the Iraq War and the Grenfell Tower fire - this book is a powerful and polemical return to Orwell's observation that a degraded political language is intimately connected to an equally degraded political culture.

How do Conservative politicians strive to communicate with and influence the electorate? Why have some proven more effective than others in advancing their positions and ideological agendas? How do they seek to connect with their audience in different settings? This book draws analytical inspiration from the Aristotelian modes of persuasion to shine new light upon the articulation of British conservatism, examining the oratory and rhetoric of twelve key figures from Conservative Party politics. The individuals featured are Stanley Baldwin, Winston Churchill, Harold Macmillan, Iain Macleod, Enoch Powell, Keith Joseph, Margaret Thatcher, Michael Heseltine, John Major, William Hague, Boris Johnson and David Cameron.

This collection examines the social and cultural legacy of Thatcherism in the 21st century. Drawing upon perspectives from a range of disciplines, it considers how Thatcherism manifests itself today and how we can assess its long-term impact. The book is divided into four sections, which offer different ways of conceptualising and addressing questions of legacy: the ideological impact of Thatcherism on the Conservative Party and on the country; the long-term impact of Thatcherism across different parts of the UK; how Thatcherism has altered social attitudes to everything from welfare spending to Europe; and how popular historical accounts of Thatcherism have become embedded in different parts of contemporary British culture. The essays in this volume draw upon newly available archival materials, oral histories, social attitudes surveys and parliamentary debates to provide a well-rounded perspective on Thatcherism today.

Die Autorinnen und Autoren dieses Bandes haben eine Reihe von Reden von Spitzenpolitikern zur europäischen Integration aus einer großen Zeitspanne (1946-2020) analysiert, wobei sie jede Rede in ihren zeitgeschichtlichen Kontext gestellt und in den biographischen Hintergrund des Redners eingeordnet haben. Die vergleichende Analyse zeigt, dass es notwendig ist, wieder zu entdecken, dass das Ideal des europäischen Einigungswerks genauso spannend sein kann wie andere nationale geschichtliche Kontroversen. Angesichts eines grassierenden Euroskeptizismus kann eine historische Einordnung und Kontextualisierung der Rolle der Kommunikation der europäischen Integration ein nützliches Instrumentarium sein, um die Bedeutung der europäischen Einigung und ihrer Werte zu erklären und zu verstehen. Mit Beiträgen von Dr. Andrea Becherucci, Prof. Frédéric Bozo, Prof. Elena Calandri, Prof. Andrea Catanzaro, Prof. Sante Cruciani, Dr. Deborah Cuccia, Prof. Elena Dundovich, Prof. Laura Fasanaro, Dr. Eva Garau, Prof. Dr. Michael Gehler, Prof. Piero Graglia, Prof. Giorgio Grimaldi, Prof. Gilles Grin, Prof. Maria Eleonora Guasconi, Prof. Giuliana Laschi, Prof. Guido Levi, Prof. Antonio Moreno Juste, Prof. Mara Morini, Prof. Marinella Neri Gualdesi, Dr. Jean-Marie Palayret, Prof. Simone Paoli, Prof. Daniele Pasquinucci, Prof. Laura Piccardo, Prof. Francesco Pierini, Prof. Ilaria Poggiolini, Prof. Daniela Preda, Prof. Sabine Russ-Sattar, Prof. Carlos Sanz Diaz, Prof. Jan Van der Harst, Prof. Antonio Varsori und Laura Wolf.

This is the first thorough and systematic interrogation of Republican Party oratory and rhetoric that examines a series of leading figures in American conservative politics. It asks: How do leading Republican Party figures communicate with and influence their audiences?; What makes a successful speech, and why do some speeches fail to resonate? Most importantly, it also investigates why orators use different styles of communication with different audiences, such as the Senate, party conventions, public meetings, and through the media. By doing so it shines important new light into conservative politics from the era of Eisenhower to the more brutal politics of Donald Trump. The book will appeal to students and scholars across the fields of US politics, contemporary US history, and rhetoric and communication studies.

Society's attitudes to rhetoric are often very negative. Here, Richard Toye provides an engaging, historically informed introduction to rhetoric, from Ancient Greece to the present day. Wide-ranging in its scope, this Very Short Introduction is the essential starting point for understanding the art of persuasion.