This workbook is an interactive guide for leaders and managers to help you tell compelling stories at work. The Organizational Storytelling Workbook offers: a critical engagement with academic debates on organizational storytelling; and a series of exercises designed to allow users to improve their capability as organizational storytellers. The text begins with a chapter which locates organizational storytelling within a critical account of organizational cultures. This book argues that managerial accounts of organizational culture offer a limited appreciation of the ways in which people think, feel and act and suggests storytelling as a means of redeeming our understanding of all matters cultural. Having secured this new appreciation of culture and storytelling the workbook develops a series of maxims and exercises designed to allow users: (a) to improve their storytelling practice; and (b) to reassess the cultural assumptions and priorities revealed through their practice. Enriched with interactive features to walk managers practically through the process of improving their storytelling skills, including practical exercises, contemplative questions, and space to respond creatively to the ideas in the book, this workbook is the perfect companion to any executive or postgraduate course in storytelling as well as a useful and enjoyable companion to any individual manager that wishes to improve their skills.

What is organizational culture? Why does it matter? This book demonstrates that conventional wisdom on this fundamental business topic has surpassed its usefulness. The author wants neither to praise scholarship on culture nor to bury it – rather he wants to build something fit for purpose by reflecting on the power of stories and storytelling. Rethinking Organizational Culture argues that that the entrenched models of organizational culture wrench thinking, feeling, and action from a context that intuition warns us are complex and problematic. Arguing that novels and novelists offer an opportunity to redeem ‘organizational culture’, the text invites readers to recognise that stories of organization offer connections with organizational profanity, organized polyphony, and the organizationally prosaic. A stimulating and provocative read, this book will be welcomed by students, scholars, and reflective practitioners across the business field.

"This workbook is an interactive guide for leaders and managers to help them tell compelling stories at work. The Organizational Storytelling Workbook offers: a critical engagement with academic debates on organizational storytelling, and a series of exercises designed to allow users to improve their capability as organizational storytellers. The text begins with an essay which locates organizational storytelling within a critical account of organizational cultures. This book argues that managerial accounts of organizational culture offer a limited appreciation of the ways in which people think, feel and act and suggests storytelling as a means of redeeming our understanding of all matters cultural. Having secured this new appreciation of culture and storytelling the workbook develops a series of maxims and exercises designed to allow users a) to improve their storytelling practice and b) to reassess the cultural assumptions and priorities revealed through their practice. Enriched with interactive features to walk managers practically through the process of improving their storytelling skills, including practical exercises, contemplative questions, and space to respond creatively to the ideas in the book, this workbook is the perfect companion to any executive or postgraduate course in storytelling as well as a useful and enjoyable companion to any individual manager that wishes to improve their skills"--

Storytelling has come of age in the business world. Today, many of the most successful companies use storytelling as a leadership tool. At Nike, all senior executives are designated "corporate storytellers." 3M banned bullet points years ago and replaced them with a process of writing "strategic narratives." Procter Gamble hired Hollywood directors to teach its executives storytelling techniques. Some forward-thinking business schools have even added storytelling courses to their management curriculum. The reason for this is simple: Stories have the ability to engage an audience the way logic and bullet points alone never could. Whether you are trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between mediocre results and phenomenal success. Lead with a Story contains both ready-to-use stories and how-to guidance for readers looking to craft their own. Designed for a wide variety of business challenges, the book shows how narrative can help: * Define culture and values * Engender creativity and innovation * Foster collaboration and build relationships * Provide coaching and feedback * Lead change * And more Whether in a speech or a memo, communicated to one person or a thousand, storytelling is an essential skill for success. Complete with examples from companies like Kellogg's, Merrill-Lynch, Procter Gamble, National Car Rental, Wal-Mart, Pizza Hut, and more, this practical resource gives readers the guidance they need to deliver stories to stunning effect.

Tom Peters is the management guru's management guru. His is the story that launched a thousand management stories. This new book offers a critical assessment of Tom Peters' contribution to management thought and practice. The author, a globally recognized expert on management gurus, places Tom Peters at the forefront of the narrative turn in management. Charting and accounting for Tom Peters’ contributions to management, the book analyses the practices that Peters has used to shape our appreciation of the business of excellence and in so doing probes and accounts for the preferences of the excellence project. An accessible and illuminating work, the book will appeal to students and scholars as well as thoughtful managers and leaders.

Since the early 2000s, storytelling as a means of managerial communication has been increasingly advocated, with a focus on the management practices of leadership, change and organizational culture. Most research on storytelling in management practice derives from practitioner experience, but little is known about the specific dynamics behind storytelling as a tool for managerial communication. This book derives from one of the first research studies into storytelling in management practice, which sought to evaluate the assumed, but not necessarily proven, effectiveness of storytelling as a management tool. Building on existing theories of narrative and storytelling in organizations, the book explores how managers use storytelling in their daily practice, revealing that it can be employed both, purposively - like a tool, and perceptively - spontaneously and intuitively. The book explains that storytelling has different functions in management practice at different levels of the organization, such as: Creating direction for the organization Translating strategic messages into operational ones and supporting the professional development of staff Shaping the organization’s social fabric through the sharing of personal stories Aided by a wealth of interviews and case studies, Storytelling in Management Practice reveals an analysis of the dynamic relationship between story, storyteller, audience and organizational context. As such, it will be useful for students and researchers working across a variety of sub-disciplines, including: leadership, organizational behaviour and business communication.

Storytelling can be a lifelong and life sustaining habit of mind, a personal inheritance that connects us to our communities. It can also serve as an organizational inheritance—a management tool that helps businesses to develop and thrive. For more than a decade, award-winning author Janis Forman has been helping executives to tell stories in service of their organizational objectives. In Storytelling in Business: The Authentic and Fluent Organization, she teaches readers everywhere how the craft of storytelling can help them to achieve their professional goals. Focusing on the role of storytelling at the enterprise level, this book provides a research-driven framework for engaging in organizational storytelling. Forman presents original cases from Chevron, FedEx, Phillips, and Schering-Plough. Organizations like those featured in the book can make use of storytelling for good purposes, such as making sense of their strategy, communicating it, and developing or strengthening culture and brand. These uses of storytelling generate positive consequences that can have a sustained and significant impact on an organization. While large firms employ teams of digital and communication professionals, there's much that any of us can extrapolate from their experience to create stories to further our own objectives. To show the reach of storytelling, Forman conducted 140 interviews with professionals ranging from CEOs in small and thriving firms, to corporate communication and digital media experts, to filmmakers—arguably the world experts in visual storytelling. She draws out specific lessons learned, and shows how to employ the road-tested strategies demonstrated by these leaders. Although this book focuses on storytelling in the context of business, Forman takes inspiration from narratives in literature and film, philosophical and social thought, and relevant concepts from a variety of other disciplines to instruct the reader on how to develop truly authentic and meaningful tales to drive success. A final chapter brings readers back to square one: the development of their own "signature story." This book is a pioneering work that guides us beyond the pressure and noise of daily organizational life to influence people in a sustained, powerful way. It teaches us to be fluent storytellers who succeed by mastering this vital skill.