The Meaning of the Market Process
Title | The Meaning of the Market Process PDF eBook |
Author | Israel M Kirzner |
Publisher | Routledge |
Pages | 254 |
Release | 2002-09-11 |
Genre | Business & Economics |
ISBN | 1134915500 |
Israel Kirzner is the foremost proponent of the modern Austrian theory of the market process. This book offers substantive insights in support of this theory and a new historical interpretation of how the ideas of modern Austrians emerged.
The Meaning of the Market Process
Title | The Meaning of the Market Process PDF eBook |
Author | Israel M Kirzner |
Publisher | Routledge |
Pages | 268 |
Release | 2002-09-11 |
Genre | Business & Economics |
ISBN | 1134915497 |
Israel Kirzner is the foremost proponent of the modern Austrian theory of the market process. This book offers substantive insights in support of this theory and a new historical interpretation of how the ideas of modern Austrians emerged.
The Meaning of Market Process
Title | The Meaning of Market Process PDF eBook |
Author | Israel M. Kirzner |
Publisher | Psychology Press |
Pages | 246 |
Release | 1992 |
Genre | Business & Economics |
ISBN | 9780415068666 |
Israel Kirzner is the foremost proponent of the modern Austrian theory of the market process. This book offers substantive insights in support of this theory and a new historical interpretation of how the ideas of modern Austrians emerged.
Introduction to Business
Title | Introduction to Business PDF eBook |
Author | Lawrence J. Gitman |
Publisher | |
Pages | 732 |
Release | 2018 |
Genre | Business |
ISBN | 9781947172555 |
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond.
Basic Marketing
Title | Basic Marketing PDF eBook |
Author | Mccarthy E. Jerome |
Publisher | McGraw-Hill/Irwin |
Pages | |
Release | 1987-02-01 |
Genre | |
ISBN | 9780256060485 |
Entrepreneurial Marketing
Title | Entrepreneurial Marketing PDF eBook |
Author | Robert D. Hisrich |
Publisher | Edward Elgar Publishing |
Pages | 280 |
Release | 2018 |
Genre | Business & Economics |
ISBN | 178811132X |
One key for success of an entrepreneur is to obtain sales (revenue) and profits as quickly as possible upon launching the venture. Entrepreneurial Marketing focuses on the essential elements of success in order to achieve these needed sales and revenues and to grow the company. The authors build a comprehensive, state-of-the-art picture of entrepreneurial marketing issues, providing major theoretical and empirical evidence that offers a clear, concise view of entrepreneurial marketing. Through an international approach that combines both theoretical and empirical knowledge of entrepreneurship and marketing, this book informs and enhances the entrepreneurs' creativity, their ability to bring innovations to the market, and their willingness to face risk that changes the world. Key components addressed include: identifying and selecting the market; determining the consumer needs cost-effectively; executing the basic elements of the marketing mix (product, price, distribution, and promotion); and competing successfully in the domestic and global markets through implementing a sound marketing plan. Numerous illustrative examples throughout the book bring the content to life. The mix of theoretical content, examples, empirical analyses, and case studies make this book an excellent resource for students, professors, researchers, practitioners, and policymakers all over the world.
Market relations and the competitive process
Title | Market relations and the competitive process PDF eBook |
Author | Stan Metcalfe |
Publisher | Manchester University Press |
Pages | 223 |
Release | 2018-07-30 |
Genre | Business & Economics |
ISBN | 1526137526 |
This electronic version has been made available under a Creative Commons (BY-NC-ND) open access license. There has been increasing interest and debate in recent years on the instituted nature of economic processes in general and the related ideas of the market, in particular the competitive process. This debate lies at the interface between two largely independent disciplines, economics and sociology, and reflects an attempt to bring the two fields of discourse more closely together. This book explores this interface in a number of ways, looking at the competitive process and market relations from a number of different perspectives. It includes a wide range of contributors, most of whom are leading writers and thinkers in the field. The book considers the social role of economic institutions in society and examines the various meanings embedded in the word 'markets', as well as developing arguments on the nature of competition as an instituted economic process, rather than as competition being something that disturbs norms or institutions. It goes on to consider the deeper and more involved connection between markets and cognition, explaining how institutions can ease cognitive difficulties, and the effect of culture on markets and competition is also fully studied. This book will be of vital use to students and academics working in the fields of economics, sociology and business studies. It sketches the agenda for future research about markets and the competitive process.