The History of Prime Time Television is a user-friendly textbook that chronicles television's unique history from the drawing board to the living room, and beyond. Organized chronologically, the book begins by briefly addressing the age of invention and the birth of radio. However, the primary focus of the text surrounds prime time programming, homing in on the series that defined their respective decade by reflecting changes in the culture, style and values of the time, and how some went on to become iconic representations of 20th and 21st century America. Each decade's historical importance, as well as all of the nuance and chronological markers connected to the story of television itself, is covered in a way that engages students and helps them retain what they are learning. Discussion questions geared to tap into the students' critical thinking follow every chapter. Topics include: Invention and Promotion - Television's Early Struggles How Serious Programming began with Comedy The Role of Television During Wartime Prime Time Television's Golden Age Civil Rights and Television Long-Form Television Television's Symbiotic Relationship to Sports The Birth and Growth of Cable Programming Reality Programming Students will also glean information about the impact of each decade's culture on television and learn about the transition from black and white to color programming, deregulation, censorship, and the future of television in the new millennium. The History of Prime Time Television includes fascinating information about the historical milestones that made television not just a form of entertainment, but a social mediator, a political force, and American's window into the human experience and condition. The book is ideal for courses in the areas of media history, entertainment history, and media communications.

The history of prime-time television in the United States.

Prime-Time Families provides a wide-ranging new look at television entertainment in the past four decades. Working within the interdisciplinary framework of cultural studies, Ella Taylor analyzes television as a constellation of social practices. Part popular culture analysis, part sociology, and part American history, Prime-Time Families is a rich and insightful work the sheds light on the way television shapes our lives.

The History of Prime Time Television is a user-friendly textbook that chronicles television's unique history from the drawing board to the living room, and beyond. Organized chronologically, the book begins by briefly addressing the age of invention and the birth of radio. However, the primary focus of the text surrounds prime time programming, homing in on the series that defined their respective decade by reflecting changes in the culture, style and values of the time, and how some went on to become iconic representations of 20th and 21st century America. Each decade's historical importance, as well as all of the nuance and chronological markers connected to the story of television itself, is covered in a way that engages students and helps them retain what they are learning. Discussion questions geared to tap into the students' critical thinking follow every chapter. Topics include: Invention and Promotion - Television's Early Struggles How Serious Programming began with Comedy The Role of Television During Wartime Prime Time Television's Golden Age Civil Rights and Television and Producer Normal Lear Long-Form Television Television's Symbiotic Relationship to Sports The Birth and Growth of Cable Programming Reality Programming Students will also glean information about the impact of each decade's culture on television and learn about the transition from black and white to color programming, deregulation, censorship, and the future of television in the new millennium. The History of Prime Time Television includes fascinating information about the historical milestones that made television not just a form of entertainment, but a social mediator, a political force, and American's window into the human experience and condition. The book is ideal for courses in the areas of media history, entertainment history, and media communications.

Winner of the 2009 Society for Cinema and Media Studies Katherine Singer Kovacs Book Award The Midwest of popular imagination is a "Heartland" characterized by traditional cultural values and mass market dispositions. Whether cast positively —; as authentic, pastoral, populist, hardworking, and all-American—or negatively—as backward, narrow–minded, unsophisticated, conservative, and out-of-touch—the myth of the Heartland endures. Heartland TV examines the centrality of this myth to television's promotion and development, programming and marketing appeals, and public debates over the medium's and its audience's cultural worth. Victoria E. Johnson investigates how the "square" image of the heartland has been ritually recuperated on prime time television, from The Lawrence Welk Show in the 1950s, to documentary specials in the 1960s, to The Mary Tyler Moore Show in the 1970s, to Ellen in the 1990s. She also examines news specials on the Oklahoma City bombing to reveal how that city has been inscribed as the epitome of a timeless, pastoral heartland, and concludes with an analysis of network branding practices and appeals to an imagined "red state" audience. Johnson argues that non-white, queer, and urban culture is consistently erased from depictions of the Midwest in order to reinforce its "reassuring" image as white and straight. Through analyses of policy, industry discourse, and case studies of specific shows, Heartland TV exposes the cultural function of the Midwest as a site of national transference and disavowal with regard to race, sexuality, and citizenship ideals.

Is it a show about nothing or one of the greatest TV series of all time? It's both of course! ÊSeinfeldÊ's impact on popular culture was so profound that it continues to this day-years after it left prime time-thanks to its inimitable characters (Newman! Bubble Boy!) its wacky memorable plots (who can forget The Contest or The Puffy Shirt ?) and the many catchphrases we use regularly (not that there's anything wrong with that).ÞÊSeinfeld FAQÊ is the first-ever comprehensive guide to the sitcom tracing its path from modest beginnings to water-cooler-show status and to its infamous love-it-or-hate-it finale. This humor-filled reference tells all about Jerry Elaine George and Kramer as well as the other unforgettable characters in their world. It features season-by-season episode reviews and a wealth of fun facts about everything from the characters' inevitably doomed relationships to their food obsessions and fashion sense (or lack thereof) as well as profiles of actors and other notables.ÞBroad in scope and yet obsessed with detail (like the show itself) this FAQ is essential reading for anyone who wants to be master of the ÊSeinfeldÊ domain.