This book provides an overview of the history and evolution of tourism to the present, and speculates on possible and probable change into the future. It discusses significant travel, tourism and hospitality events while referring to tourism-related notions and theories that have been developed since the beginnings of tourism. Its scope moves beyond a comprehensive historical account of facts and events. Instead, it bridges these with contemporary issues, challenges and concerns, hence enabling readers to connect tourism past with the present and future. This textbook aspires to enhance readers' comprehension of the perplexed system of tourism, promoting decision-making and even the development of new theories. This book will be of great interest to academics, practitioners and students from a wide variety of disciplines, including tourism, hospitality, events, sociology, psychology, philosophy, history and human geography.

This book offers a critical account of the historical evolution of tourism through the identification and discussion of key turning points. Based on these considerations, future turning points are identified and evaluated. The volume provides a continuum between the past and future of tourism. Its central themes are the globalisation of tourism; the development of destinations; the importance of mobility and transport; the development of the modern hotel; the diversification of niche tourism and the conceptualisation of the past and future of tourism using the evolutionary paradigm in future studies. The core findings of the book provide the first perspective on how the history of tourism will shape its future.

Mass tourism is one of the most striking developments in postwar western societies, involving economic, social, cultural, and anthropological factors. For many countries it has become a significant, if not the primary, source of income for the resident population. The Mediterranean basin, which has long been a very popular destination, is explored here in the first study to scrutinize the region as a whole and over a long period of time. In particular, it investigates the area’s economic and social networks directly involved in tourism, which includes examining the most popular spots that attract tourists and the crucial actors, such as hotel entrepreneurs, travel agencies, charter companies, and companies developing seaside resort networks. This important volume presents a fascinating picture of the economics of tourism in one of the world’s most visited destinations.

This book is divided into five sections: the conceptual origins of the TALC, spatial relationships and the TALC, alternative conceptual approaches, renewing or retiring with the TALC, and predicting with the TALC. It concludes with a review of the future potential of the model in the area of the destination development process.

The Origins of Hospitality and Tourism is an exciting new text about the true origins of hospitality and tourism, identifying how an understanding the past can inform modern approaches to hospitality and tourism management.

Market positioning and branding has evolved from a peripheral process in the marketing effort to a critical process in any strategic planning initiative. Effective positioning will result in a strong brand that develops an emotional and productive two-way relationship. Positioning and Branding Tourism Destinations for Global Competitiveness focuses on utilizing destination branding and content marketing for sustainable growth and competitive advantage within the tourism and hospitality industry, including tools and techniques for travel branding and best practices for better tourism management strategies. Featuring coverage on a broad range of topics such as hospitality, brand loyalty, and knowledge transfer, this book is ideally designed for industry professionals including those within the hotel, leisure, transportation, theme park, and food service sectors, policymakers, practitioners, researchers, and students.

In Touring China, Yajun Mo explores how early twentieth century Chinese sightseers described the destinations that they visited, and how their travel accounts gave Chinese readers a means to imagine their vast country. The roots of China's tourism market stretch back over a hundred years, when railroad and steamship networks expanded into the coastal regions. Tourism-related businesses and publications flourished in urban centers while scientific exploration, investigative journalism, and wartime travel propelled many Chinese from the eastern seaboard to its peripheries. Mo considers not only accounts of overseas travel and voyages across borderlands, but also trips within China. On the one hand, via travel and travel writing, the unity of China's coastal regions, inland provinces, and western frontiers was experienced and reinforced. On the other, travel literature revealed a persistent tension between the aspiration for national unity and the anxiety that China might fall apart. Touring China tells a fascinating story about the physical and intellectual routes people took on various journeys, against the backdrop of the transition from Chinese empire to nation-state.