World football has undergone unprecedented change over the past decade. On the field, the richest European clubs have retained their pre-eminence, but with multinational playing squads backed up by global marketing industries. Club ownership rests increasingly with impersonal shareholders, rather than local business figures. Domestic and international football competitions are being transformed by the financial power of the mass media. The world's top players are paid far more than their peers from previous eras. This volume covers a wide range of topical issues which football players, fans and administrators will have to confront in the years to come.

Why is it that soccer is seen as the world's sport, yet cannot seem to find its footing in the USA? American Football: The Future of Soccer in the United States is a deep dive into the history of soccer within and without America, the many phases and affiliations that brought it to where it stands today, and a glimpse into where the sport could go in the future. Inside this book, you'll learn: How the Global Soccer Community operates How original American teams like Chattanooga Football Club have arranged their values to mimic European Sports How the United States can and should adjust their system in order to cohere with the wider footballing world And more...  From the beginnings of football in the eastern hemisphere, to the pitches of Midwestern America, this book will take you on a historical and personal journey of passion to find out if "the Beautiful Game" has a place in American culture. If you love soccer and/or are interested in how sports are effected by the world around them, American Football will satisfy.

Football is the most popular sport in the world. Globalisation and commercialisation of the game, however, have created new conflicts and challenges. This book explores the role of the Asian Football Confederation (AFC) within the rising significance of football in Asia, drawing on three key theoretical perspectives: globalisation, neo-institutionalism and governance, as well as comprehensive data from interviews and archive material. It explores the organisational structure of AFC, its decision-making processes, relations with other actors, and policies put forward. To understand the specificities AFC has faced in its 60-year history, the broader historical, political, economic, socio-cultural and geographic contexts of football in Asia are taken into account.

Football is the most popular sport in the world. Globalisation and commercialisation of the game, however, have created new conflicts and challenges. This book explores the role of the Asian Football Confederation (AFC) within the rising significance of football in Asia, drawing on three key theoretical perspectives: globalisation, neo-institutionalism and governance, as well as comprehensive data from interviews and archive material. It explores the organisational structure of AFC, its decision-making processes, relations with other actors, and policies put forward. To understand the specificities AFC has faced in its 60-year history, the broader historical, political, economic, socio-cultural and geographic contexts of football in Asia are taken into account.

An NFL team rescues the future from the tyranny of technology. ULTRA BOWL is an adventure fable about the dangers of our Digital Age and the dystopian future toward which we may be heading. Flying home from the Super Bowl, the New York Knights are "time-napped"-transported 100 years into the future, where the global balance-of-power is decided in a football game played by robots. The Knights have been "drafted" to play for the United States in the Ultra Bowl, unaware that they are expendable pawns in a brilliant technocrat's diabolical plot to rule the world. Despite the insurmountable odds, the Knights embark on this suicide mission for the heart of a beautiful woman, the soul of a young boy and the humanity of an entire world. In this epic struggle between man & machine, a football team from the past valiantly attempts to rescue the future from the tyranny of technology.

With American Football becoming an increasingly popular sport in the UK, concerns are also being raised about the health impact the sport can have on players. The scary facts about American football causing brain injury have become a hot topic in the media, especially as the same worries are surfacing for other full contact sports such as rugby. Steve Almond was a keen American football fan, but, in light of recent scientific studies about the prevalence of injuries within the sport has slowly turned against the game.