The Ethical Sellout

The Ethical Sellout
Title The Ethical Sellout PDF eBook
Author Lily Zheng
Publisher Berrett-Koehler Publishers
Pages 193
Release 2019-10-29
Genre Self-Help
ISBN 1523085851

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We all fear selling out. Yet we all face situations that test our ideals and values with no clear right answer. In a world where compromise is an essential aspect of life, authors Lily Zheng and Inge Hansen make the bold claim that everyone sells out—and that the real challenge lies in doing so ethically. Zheng and Hansen share stories from a diversity of people who have found their own answers to this dilemma and offer new ways to think about marginalization, privilege, and self-interest. From these stories, they pull out teachable skills for taking the step from selling out to selling out ethically. The Ethical Sellout is for all those committed to maintaining their integrity in a messy world.

Ethical Sellout

Ethical Sellout
Title Ethical Sellout PDF eBook
Author Kelly Small
Publisher
Pages
Release 2019-04-02
Genre
ISBN 9780368528996

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Ethical sellout is the book that Small wished had existed during an ongoing crisis of ethics throughout her role as creative director in the design, marketing and advertising industries. It provides readers with over 130 simple, achievable and ultra-accessible actions as points of entry into a more responsible practice. Ethical Sellout cleverly educates on the most effective methods to incrementally subvert from within a problematic industry toward meaningful and sustainable change.Its content is borne out of a rigorous design research project that included a comprehensive media scan of over 300 articles, papers, and posts, interviews and surveys of over 150 practitioners, and content and visual analysis of the top existing publications in design ethics. In this book you will learn:* How to navigate the ethical complexities of design* Career options in and outside of agency life* Over 130 immediately enactable ethical actions* Where you fall in the 10 archetypes of ethical practice* That anyone can act ethically regardless of client-base

Sellout

Sellout
Title Sellout PDF eBook
Author Dan Ozzi
Publisher Mariner Books
Pages 429
Release 2021
Genre Biography & Autobiography
ISBN 0358244307

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"From celebrated music writer Dan Ozzi comes a comprehensive chronicle of the punk music scene's evolution from the early nineties to the mid-aughts, following eleven bands as they dissolved, "sold out," and rose to surprise stardom. From its inception, punk music has been identified by two factors: its proximity to "authenticity," and its reliance on an antiestablishment ethos. Yet, in the mid- to late '90s, major record labels sought to capitalize on punk's rebellious undertones, leading to a schism in the scene: to accept the cash flow of the majors, or stick to indie cred?Sellout chronicles the evolution of the punk scene during this era, focusing on prominent bands as they experienced the last "gold rush" of the music industry. Within it, music writer Dan Ozzi follows the rise of successful bands like Green Day and Jimmy Eat World, as well as the implosion of groups like Jawbreaker and At the Drive-In, who buckled under the pressure of their striving labels. Featuring original interviews and personal stories from members of eleven of modern punk's most (in)famous bands, Sellout is the history of the evolution of the music industry, and a punk rock lover's guide to the chaotic darlings of the post-grunge era. "--

The Anti-Marketing Manifesto

The Anti-Marketing Manifesto
Title The Anti-Marketing Manifesto PDF eBook
Author Michelle Lopez Boggs
Publisher FriesenPress
Pages 219
Release 2020-09-29
Genre Business & Economics
ISBN 1525580450

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DO YOU WANT TO BUILD A SUSTAINABLE, ETHICAL, AND PROFITABLE BUSINESS WITHOUT FEELING LIKE A SELLOUT? Are you willing to be your true self in business and accept the consequences—and rewards—of doing so? People are sick to death of being targeted, manipulated, and conned into sales that don’t enrich their lives. Humanity deserves better than predatory marketing. Customers want to do business with real people, not fakes. They want the truth—your truth—not your BS. In today’s age of increasing transparency, you have to look inside and get 100% real with yourself. With her sharp, expressive writing style, veteran anti-marketer Michelle Lopez Boggs walks you through her unique philosophy for selling without being a sellout. In this book you’ll discover: • Why customers are done with predatory marketing and why you should use the MEI principle—Motivate, Educate, and Inspire— as the foundation for all your content and communication • How being your true self (flaws, emotions, quirks, and all) is the most valuable currency and the most satisfying path to profits • How to infuse your unique voice, personality, talents, and perspectives into every facet of your business from your packaging and email newsletter to your funnel) and how critical this is for growth • The profit-butchering enemy of your attention—and what to focus on instead • Why you should keep the three ride-or-die essentials on your desk (and learn to say “f*ck everything else”) Part sales and marketing, part self-development, and packed with examples and research, The Anti-Marketing Manifesto will guide you to big profits by bringing your best to the people you’re here to serve.

The Ethics of Policing

The Ethics of Policing
Title The Ethics of Policing PDF eBook
Author John Kleinig
Publisher Cambridge University Press
Pages 350
Release 1996-02-23
Genre Business & Economics
ISBN 9780521484336

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This book offers the fullest, most rigorous and up-to-date treatment of police ethics currently available.

Bottled and Sold

Bottled and Sold
Title Bottled and Sold PDF eBook
Author Peter H. Gleick
Publisher Island Press
Pages 240
Release 2010-04-20
Genre Business & Economics
ISBN 1597265284

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Water went from being a free natural resource to one of the most successful commercial products of the last one hundred years. That's a big story, and water is big business. Gleick exposes the true reasons we've turned to the bottle, from fear mongering by business interests and our own vanity to the breakdown of public systems and global inequities.

Persuasion in Society

Persuasion in Society
Title Persuasion in Society PDF eBook
Author Herbert W. Simons
Publisher SAGE
Pages 444
Release 2001-05-17
Genre Language Arts & Disciplines
ISBN 9780761919087

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Persuasion in Society provides a comprehensive guide to the understanding, practice and analysis of persuasion in society and its psychological dynamics.