This title was first published in 2002: This compelling text is the first major application of Michael Porter's diamond framework to identify the sources of national competitive advantage in the case of Greece. Offering a useful evaluation of Porter's theory through an extensive literature review, the book also draws on empirical evidence from five selected Greek industries. It also provides information and commentary on many aspects of the Greek economy, its historical evolution and its current trends. International and Greek investors, international organizations, business consultants and financial institutions will certainly benefit from this analysis of the Greek economic environment. Moreover, universities and researchers will be interested in the evidence supporting or refuting parts of the widely used and cited "diamond" framework.

The Greek economic crisis has imperilled the stability of the eurozone, generating much global anxiety. Policymakers, analysts, and the media have daily debated the course of the Greek economy, prescribing ways to move forward. This collection of essays progressively moves from an analysis of the causes of the crisis and the policy responses so far to a debate on some of the countryʼs advantages and capabilities that should underpin its new development model and propel the return to growth. The book analytically chooses to view the glass as half-full and seeks to provide motivation and inspiration for change by indicating some of the economic sectors where Greece maintains a comparative advantage. Therefore, it challenges the emerging picture of Greece as a country doomed to failure, where everything falls apart.

This study looks at how cultural heritage and its funding can be integrated within broader contexts of marketing and tourism. It proposes a managerial model based on competitive advantage strategy, linking the preservation of cultural heritage to the economic interests of local communities through an integrated model of tourism and conservation.

In 2004, the city of Athens hosted the the Olympic Games. But the word 'games' almost trivializes the ancient concept of ag?n, which transcends sport, drama, war, and even philosophical debate. The ag?n deemed characteristic of ancient Greek culture has roots in in the eris (strife) illustrated in Homer and Hesiod and debated in the metaphysics of Heraclitus and Empedocles. It reverberates throughout philosophy, drama, history, poetry, art, and even the 19th century reception of Greek culture. This volume considers ag?n from a variety of disciplinary perspectives, with a special emphasis on Western Greece - the ancient Hellenic cities of Sicily and Southern Italy. Authors discussed include Heraclitus, Pythagoras, Euripides, Plato, Aristotle, Theocritus, Callimachus, Diodorus, Porphyry, Nietzsche, and Burkhardt.

Bachelor Thesis from the year 2008 in the subject Business economics - Banking, Stock Exchanges, Insurance, Accounting, grade: 2.0, University of Applied Sciences Zurich, 35 entries in the bibliography, language: English, abstract: Every year millions of tourists from all over the world choose Greece and the Greek Islands for their summer destination and travel to Greece to enjoy the friendly climate, the blue and clear seas and the fantastic hospitality and natural environment. Beside of this known face of Greece the last year's Greek economy is one of the boosting economies in the European community. Quite after the successful organization of the Olympic Games in 2004, the domestic economy improves and the demand from the private sector and households for banking products services expands dramatically. The Greek Retail Banks benefit from this macro economic development and generate extremely good revenues and market shares in the domestic market with the current customer base and new acquisitions. Nevertheless, slowly signs of a saturated market and competition within the traditional Greek banks forcing the banks to optimize their bankcustomer relationships with their current customer base and to look for new channels to growth and to attain a competitive advantage against new Bank entrepreneurs in the market. This thesis describes on a scientific and methodical method the problem of the slowly market saturation in the retail banking sector and develops a problem solution based on the question of how new perspectives and chances will arise through implementation of customer-orientation to support long-term and profitable bank-customer relationships. In addition, the SWOT-Analysis of the three key players in the Greek retail banking market identifies their internal and external capabilities of their current customer oriented strategies. Finally, the thesis closes with a recommendation and conclusion on how the CRM framework gives new perspectives with concepts, met

A comprehensive picture of the Greek business system and management practices placed in a comparative context. The editors bring together knowledge from contemporary research in a comprehensive, analytical and comparative way that enables readers to see the Greek system in a holistic way.