This newly revised and updated edition (formerly titled "How To Use the Business Library"), the first in 12 years, is a key to timely and relevant business information. Written by two marketing professors and two librarians, this work is divided into four main sections: Introduction to Business Research and the Library; Research Strategies and General Sources of Business Information; Sources of Business Information; and Using What You've Learned. Each of the 16 chapters features an introduction to the topic, an in-depth descriptive list of relevant sources, and research tasks the sources can be used to perform. Expanding coverage on new and emerging technologies in business sources, this edition also provides new methods of accessing this information. Additionally, subject, author/title, organization, and association indexes have been included as well as more international sources, databases, and government publications. The final chapter/section guides the reader through the preparation of a research-based business report. A necessary purchase for academic libraries and very useful in public libraries.

"The Business Library" is a handbook written with the purpose of giving brief comprehensive information to the business man on the subject of the business library as an indispensable earning factor in the conduct of business enterprises. It aims to tell how to organize and maintain a business library, what to do in order to get the best results from it, and to show by concrete illustrations, gathered from the experience of firms maintaining a library service, what the business library is worth as a financial asset. The subject matter is not designed to set forth the work of any one class of business libraries, but is a composite study of many. It records business library facts as observed by the author Louise B. Krause during ten years of service as a business librarian, and as such, may be also of value to librarians contemplating the undertaking of business library work.

Excerpt from The Business Library: What It Is and What It Does This handbook has been written with the purpose of giving brief comprehensive information to the business man on the subject of the business library as an indispensable earning factor in the conduct of business enterprises. It aims to tell how to organize and maintain a business library, what to do in order to get the best results from it, and to show by concrete illustrations, gathered from the experience of firms maintaining library service, what the business library is worth as a financial asset. The subject matter is not designed to set forth the work of any one class of business libraries, but is a composite study of many. It records business library facts as observed by the author during ten years of service as a business librarian, and as such, may be also of value to librarians contemplating the undertaking of business library work. The references given at the conclusion of each chapter have been selected from a large mass of printed material on the subject, on the basis of practical supplemental reading only and are not designed to be exhaustive reference lists. The author makes grateful acknowledgment to her Library School class-mate, Renee B. Stern, now Editor of "The Woman's Weekly," for most helpful advice, and to her friend, Virginia Fairfax, Librarian, Carnation Milk Products Company, Chicago, for generous criticism and correction of the manuscript. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

Everything you need to know in order to start, maintain, and provide service for a business collection, and to research virtually any business topic. Now in its fifth edition, The Basic Business Library is a modern sourcebook of core resources for the business library and the business information consumers and researchers it serves. This up-to-date guide also discusses strategies for acquiring and building the business collection in a Web 2.0/3.0 world and recommended approaches to providing reference service for business research. This text includes numerous real-world examples that cover market research, investment, economics, management and marketing. This is a single-volume guide to doing business research and managing business resources and services in a multitude of library environments. Readers will gain an understanding of the nature and breadth of providers of business information; learn the types and formats of information available; become familiar with key resources and providers in major categories such as marketing, financial information, and investment; and understand how to collect, use, and provide access to business information resources.