A successful business executive helps you propel your business forward by sharing the successes and mistakes that hes learned over a thirty-year career. Divided into four sections that coincide with the changing seasons, the lessons allow you to excel when times are good and bad. The fifteenth and final story in each chapter is by a guest writer who provides a different point of view on an important business topic. There are lessons for autumn, when the world is changing; for winter, when new solutions should be sought out; for spring, when its difficult to implement new ideas; and for summer, when its time to reap the rewards of hard work. Get tools and strategies you need to: adjust to change so your business can thrive; keep calm under pressure and manage crises; combine tradition and innovation to achieve better results; strike a healthy balance between work and private life. By being creative, you can keep business surging in the right direction. All it takes is the determination to learn, plan, and adapt to change by being a Business Chameleon.

A successful business executive helps you propel your business forward by sharing the successes and mistakes that he's learned over a thirty-year career. Divided into four sections that coincide with the changing seasons, the lessons allow you to excel when times are good and bad. The fifteenth and final story in each chapter is by a guest writer who provides a different point of view on an important business topic. There are lessons for autumn, when the world is changing; for winter, when new solutions should be sought out; for spring, when it's difficult to implement new ideas; and for summer, when it's time to reap the rewards of hard work. Get tools and strategies you need to: - adjust to change so your business can thrive; - keep calm under pressure and manage crises; - combine tradition and innovation to achieve better results; - strike a healthy balance between work and private life. By being creative, you can keep business surging in the right direction. All it takes is the determination to learn, plan, and adapt to change by being a Business Chameleon.

WINNER: NYC Big Book Award 2021 - Marketing & PR Consumers are changing but the marketing categories used to identify them have not. Engage with this new generation of consumers who increasingly take for granted that products and advertising will blend their multiple brand identities rather than market to them as a specific subculture. Male or female, work or play, online or offline. These and other market categories are no longer relevant as modern consumers defy traditional boundaries and identify as members of multiple subcultures. The New Chameleons reveals how to engage with this new generation and how to stand out among the competition. Global consumer behavior expert Michael R. Solomon directs marketers to move beyond their traditional categories and communicate with consumers as individuals rather than as a market segment. He explains how traditional marketing is based on the assumption of boundaries between us and them, the individual and the collective, producer and consumer, work and play, humans vs. computers, and editorial vs. commercial. He then shows how those boundaries are blurring: people identify with members of multiple subcultures; individuals seek collective advice before making a purchase; consumers no longer distinguish between purchases online or in-store; consumer-generated content becomes the norm; gender identity is fluid; gamification strategies turn work into play; and identity marketing becomes more popular. Combining history, data, experience and examples, The New Chameleons is written for every marketer (or reader) who wants to offer products and services that resonate with consumers now and in the future.

The Blue Chameleon details the journey of Detective Daril Cinquanta, now retired from the Denver Police Department, as he evolves into a "Super Cop" in spite of the efforts by some of his own commanders, community activists and even many other officers who felt (threatened) by his hard work and exemplary successes, as they attempted, but failed, to render him ineffective for years.

Imagine what it would be like to understand the actions and motivations of others - and to know how to apply such knowledge to be a better spouse or parent and a more effective leader, teacher, coach, or salesperson. The Chameleon by Merrick Rosenberg is enjoyable and transformative as it helps readers gain deeper self-awareness, maximize personal strengths, and strengthen relationships. The Chameleon contains 22 fables based on the four personality types as represented by an Eagle, Parrot, Dove, and Owl. Guided by an all-knowing chameleon, the characters help readers gain meaningful insights into understanding themselves and others. The Introduction fable provides an overview of the four personality styles. The remaining fables chronicle the bird's interactions over a one-year period. Each fable is followed by a "Chameleon Wisdom" section that expands on the fable's lessons and provides practical applications of the story's moral. These deeper insights include examples of how to employ the styles to increase effectiveness at work, deepen personal relationships, parent with compassion, and generally live a more fulfilling life.

Jon Phillips is head bond trader at one of Wall Street's largest investment banks and lives the American dream in the heart of New York's decadent banking community. But, after years of selfishness and extravagance, he plans his exit through an unprecedented and ultimately fraudulent deal in the US government bond market. A high-ranking colleague, who sits on the bank's main board, has teamed up with a Russian financier in order to provide Jon with one of the key elements vital to the success of his ingenious scheme. The deal goes spectacularly wrong and Jon's world collapses. As the Russians desperately attempt to recover their lost millions, Jon is thrown into a deadly game of cat and mouse. From the seedy nightspots of downtown NYC to the plush yacht clubs of the Hamptons, pastoral aristocratic England, and Southern Australia's endless beaches, past lovers, new menaces, and numerous apparently accidental deaths line his trail. Jon's survival now depends on putting the past behind him and becoming a calculated predator instead of the vulnerable prey.

Piers Anthony’s bestselling Xanth series is one of the cornerstones of fantasy, a lively and whimsical interpretation of a genre often criticized for taking itself too seriously. Anthony’s first Xanth novel, A Spell for Chameleon, was initially edited to target a more traditional audience. Now, in an eBook exclusive, A Spell for Chameleon has been reworked line by line—its language matching the simpler, playful way with words that made Piers Anthony an enduring fan favorite. Xanth is an enchanted land where magic rules, a land of centaurs and dragons and basilisks where every citizen has a unique spell to call their own. For Bink of North Village, however, Xanth is no fairy tale. He alone has no magic. And unless he gets some—and fast!—he will be exiled. Forever. But the Good Magician Humfrey is convinced that Bink does indeed have magic. In fact, both Beauregard the genie and the magic wall chart insist that Bink has magic as powerful as any possessed by the King, the Good Magician Humfrey, or even the Evil Magician Trent. Be that as it may, no one can fathom the nature of Bink’s very special magic. This is even worse than having no magic at all . . . and he still faces exile!