Provides a detailed overview of the best business schools across North America, including information on each school's academic program, competitiveness, financial aid, admissions requirements and social scenes. Original.

Offers drill questions, listening exercises, and a full-length simulated TOEFL exam.

Offers subject reviews, full-length practice exams with explanatory answers, sample questions and answers, and test-taking strategies to improve business school entrance examination scores.

THE PRINCETON REVIEW GETS RESULTS. Get all the prep you need to ace the GMAT with 2 full-length practice tests, coverage of all GMAT topics, and extra practice online. This eBook version of Cracking the GMAT has been specially formatted for on-screen viewing with cross-linked questions, answers, and explanations. Inside the Book: All the Practice & Strategies You Need • Diagnostic exam sections to assess where you stand • Over 180 additional practice test questions sorted by difficulty • Complete subject review of all GMAT test topics • Drills for every section, from data sufficiency to reading comprehension • Step-by-step instruction on the Integrated Reasoning question types • Proven techniques like Process of Elimination and Plugging In The Answers for raising your score Exclusive Access to More Practice and Resources Online • 2 additional full-length practice exams • Instant score reports for all multiple-choice questions • Full answer explanations & free performance analysis • Extra math and verbal drills to hone your technique • Informational updates on the Integrated Reasoning section

Offers subject reviews, full-length practice exams with explanatory answers, sample questions and answers, and test-taking strategies to improve business school entrance examination scores.

Frameworks for Market Strategy helps students understand how to develop and implement a market strategy and how to manage the marketing process. Marketing activity is the source of insight on the market, customers, and competitors and lies at the core of leading and managing a business. To understand how marketing fits into the broader challenge of managing a business, Capon and Go address marketing management both at the business and functional levels. The book moves beyond merely presenting established procedures, processes, and practices and includes new material based on cutting-edge research to ensure students develop strong critical thinking and problem-solving skills for success. In this European edition, Capon and Go have retained the strong framework of the book, but have updated the cases, examples, and discussions to increase the book’s relevance for students outside the USA. Key features include: • A strong strategic focus, teaching students how to analyze markets, customers, and competitors to plan, execute, and evaluate a winning market strategy • Practical examples from a range of contexts, allowing students to develop the skills necessary to work in for-profit, public, or non-profit firms • Emphasis on understanding the importance of working across organizational boundaries to align firm capabilities • Full chapters devoted to key topics, including brand management, digital marketing, marketing metrics, and ethical as well as social responsibilities • Focus on globalization with a chapter on regional and international marketing • Multiple choice, discussion, and essay questions at the end of each chapter Offering an online instructor’s manual and a host of useful pedagogy – including videos, learning outcomes, opening cases, key ideas, exercises, discussion questions, a glossary, and more – this book will provide a solid foundation in marketing management, both for those who will work in marketing departments, and those who will become senior executives.

Managing Business Ethics: Solving Ethical Dilemmas teaches students how to navigate ethical issues they will inevitably encounter using the weight-of-reasons approach. This decision-making framework can be applied at the individual, organizational, and stakeholder levels. Authors Alfred Marcus and Timothy Hargrave underscore the need for employees at all levels to carefully consider the ethical implications of their actions. Each chapter provides a case to walk through application of the framework. Mini-cases within each chapter allow students to practice applying this framework on their own. A wide range of longer, real-world case studies are presented, featuring companies relevant to students such as Facebook and Amazon. This practical, down-to-earth text delves into topics not covered extensively by other books such as slow and fast thinking, the inherent conflict between the individual and organization, conformity, and the difficulties of speaking truth to power. This compelling new text offers ample opportunity for students to engage in thoughtful reflection, discussion, and application as they grapple with ethical issues big and small. Key Features: - Presents a weight-of-reasons ethical decision making framework to help students understand the steps for making the right decisions and the importance of thinking through both short-term and long-term effects - In-text examples and end-of-chapter cases applications provide ample opportunity for students to see and apply the ethical decision making framework - 20 Real-World Cases on timely topics like Sexual Harassment at Google, pharmaceutical companies and the Opioid Epidemic, and Whole Food's Conscious Capitalism