The Art of Artertainment: Nobrow, American Style

The Art of Artertainment: Nobrow, American Style
Title The Art of Artertainment: Nobrow, American Style PDF eBook
Author Peter Swirski
Publisher Vernon Press
Pages 256
Release 2019-03-31
Genre Art
ISBN 1622734637

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Artertainment is more than a novel aesthetic term reflecting the fact that art and entertainment have cross-pollinated each other throughout history. It is a creative strategy that purposely intertwines highbrow and lowbrow aesthetics in the name of reaching the connoisseurs and the masses. The Art of Artertainment sets out to unravel the jumble of aesthetic faultlines and prejudices found wherever we find artistic crossovers—which is to say, everywhere. Revisionist, iconoclastic, and artertaining in its own right, it provides a new framework for the analysis of American nobrow culture from the Colonial times to the digitally turbocharged present.

Beyond Equity at Community Colleges

Beyond Equity at Community Colleges
Title Beyond Equity at Community Colleges PDF eBook
Author Sobia Azhar Khan
Publisher Taylor & Francis
Pages 291
Release 2022-06-15
Genre Education
ISBN 1000590682

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This volume proposes that the work of community colleges has expanded beyond equity into providing a true barrier-free learning environment for students, one that is attuned to justice. The essays included here serve as evidence and examples of the productive ways in which educators may bring theory and practice to bear on each other, which in turn may allow community college faculty, staff, and administrators to reexamine the role of a community college as a space for justice. Topics explored with this volume include liberatory educational practices in and out of the classroom, transforming classrooms into the site of collaboration and contestation, and unique visions of how to promote opportunity for marginalized students. Ultimately, the goal of this edited volume is to explore and encourage community college educators to understand the integral role they play in bringing transformative justice to their students and their communities.

When Highbrow Meets Lowbrow

When Highbrow Meets Lowbrow
Title When Highbrow Meets Lowbrow PDF eBook
Author Peter Swirski
Publisher Springer
Pages 278
Release 2017-06-27
Genre Literary Criticism
ISBN 1349951684

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This book examines nobrow, a cultural formation that intertwines art and entertainment into an identifiable creative force. In our eclectic and culturally turbocharged world, the binary of highbrow vs. lowbrow is incapable of doing justice to the complexity and artistry of cultural production. Until now, the historical power, aesthetic complexity, and social significance of nobrow “artertainment” have escaped analysis. This book rectifies this oversight. Smart, funny, and iconoclastic, it scrutinizes the many faces of nobrow, throwing surprising light on the hazards and rewards of traffic between high entertainment and genre art.

Searching for a Self: Identity in Popular Culture, Media and Society

Searching for a Self: Identity in Popular Culture, Media and Society
Title Searching for a Self: Identity in Popular Culture, Media and Society PDF eBook
Author Arthur Asa Berger
Publisher Vernon Press
Pages 192
Release 2022-03-22
Genre Social Science
ISBN 1648893902

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How do people turn out the way they do? How do they “arrive” at themselves and attain an identity? How are our identities affected by our birth order, our hair color, how tall or short we are, our intelligence, our occupation, our race, our religion, our nationality, the socio-economic level of our parents (or our being raised in a single-parent family), where we are born and where we grow up, the language we learn, the way we use language, our fashion tastes, our gender, our education, our psychological makeup, chance experiences we have, the people we marry (if we marry), and countless other factors? There are numerous matters to consider when dealing with identity, which, as Nigel Denis, the author of 'Cards of Identity', reminds us, “is the answer to everything.” 'Searching for a Self' takes a deep dive into the question of identity formation from various perspectives; it is written in a reader-friendly accessible style and makes use of insightful quotations from seminal thinkers who have dealt with the topic. Split into two parts, the first “Theories of Identity,” offers evaluations of identity from semioticians, psychologists, sociologists and Marxists while the second, “Applications,” offers case studies on topics such as Russian identity, Donald Trump’s identity, fashion and identity, LGBTQIA+ identity, Orthodox Jewish identity, elite university education and identity, tattoos and identity, travel and identity, and politics and identity. Covering a wide array of subject areas, this book will be a valuable resource for undergraduate students taking courses in identity, sociology, psychology, cultural studies, and other related fields.

Ars Americana, Ars Politica

Ars Americana, Ars Politica
Title Ars Americana, Ars Politica PDF eBook
Author Peter Swirski
Publisher McGill-Queen's Press - MQUP
Pages 231
Release 2010
Genre Literary Criticism
ISBN 0773537651

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A penetrating look at modern American politics and the partisan culture that feeds off its turmoil.

From Lowbrow to Nobrow

From Lowbrow to Nobrow
Title From Lowbrow to Nobrow PDF eBook
Author Peter Swirski
Publisher McGill-Queen's Press - MQUP
Pages 236
Release 2005-10-24
Genre Social Science
ISBN 0773573240

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Swirski begins with a series of groundbreaking questions about the nature of popular fiction, vindicating it as an artform that expresses and reflects the aesthetic and social values of its readers. He follows his insightful introduction to the socio-aesthetics of genre literature with a synthesis of the century long debate on the merits of popular fiction and a study of genre informed by analytic aesthetics and game theory. Swirski then turns to three "nobrow" novels that have been largely ignored by critics. Examining the aesthetics of "artertainment" in Karel Capek's War with the Newts, Raymond Chandler's Playback, and Stanislaw Lem's Chain of Chance, crossover tours de force, From Lowbrow to Nobrow throws new light on the hazards and rewards of nobrow traffic between popular forms and highbrow aesthetics.

The Faces and Stakes of Brand Insertion

The Faces and Stakes of Brand Insertion
Title The Faces and Stakes of Brand Insertion PDF eBook
Author Sébastien Lefait
Publisher Vernon Press
Pages 256
Release 2022-03-22
Genre Business & Economics
ISBN 1648893937

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With traditional forms of advertisement facing increasing challenges, brand placement - the integration of a product or brand in a work of art - has exploded. It has become a lucrative phenomenon whose goal is to produce a reaction of purchase in the mind of the receiver (reader, viewer or listener). This volume seeks to complement extant studies of product placement strategies by introducing a methodology more systematically related to the field of cultural studies, especially where the reception and impact of product placement are concerned. It explores the many iterations of brand placement in popular culture, with a consideration of the crossover between advertisement and art in everything from Wes Anderson, "Blade Runner" and the "Fast and Furious" franchise, to music videos, late night shows and plastic art. The book considers the impact of brand placement in TV series on teenagers, as well as the evolution of such placement in literature. The originality of this volume is that, when the impact of the placement is mentioned, it is to be understood as an intended aesthetic impact at least as much as a prompt to buy a product. Consequently, the placement of consumer goods in a cultural production, the book suggests, may both increase the sales of specific products and positively impact the production’s ratings. This book is perfect for researchers and students interested in marketing, brand placement, mass media, art, film, and cultural studies.