The Apple Experience: Secrets to Building Insanely Great Customer Loyalty (ENHANCED EBOOK)
Title | The Apple Experience: Secrets to Building Insanely Great Customer Loyalty (ENHANCED EBOOK) PDF eBook |
Author | Carmine Gallo |
Publisher | McGraw Hill Professional |
Pages | 298 |
Release | 2012-10-19 |
Genre | Business & Economics |
ISBN | 0071813284 |
Praise for THE APPLE EXPERIENCE "There are three pillars of enchantment: likability, trustworthiness, and quality. The Apple experience is the best modern-day example of all three pillars. Carmine's book will help you understand and implement the same kind of world-class experience." --Guy Kawasaki, author of Enchantment and former chief evangelist of Apple "Carmine Gallo explains beautifully and simply just what makes the Apple retail experience so successful. No matter what kind of business you are in, there are insanely valuable lessons in this book!" --Garr Reynolds, author of Presentation Zen and The Naked Presenter "At its core, this book is not about Apple. It's about delivering the best experience possible." --Tony Hsieh, New York Times bestselling author of Delivering Happiness and CEO of Zappos.com, Inc. "An exciting resource for any business owner in any country who wants to reimagine the customer experience." --Loic Le Meur, CEO, LeWeb "Why can't other retail experiences be as great as an Apple store's? Not only does Carmine Gallo answer that question brilliantly, but he shows precisely how to make sure your customers never ask it about your business." --Matthew E. May, author of In Pursuit of Elegance and The Laws of Subtraction "Carmine Gallo gets to the magic of Steve Jobs: Touching people's lives. This simple, yet delightful vision should be at the heart of every retail interaction in the world today." --Peter Steinlauf, Chairman, Edmunds.com "This magnificent collection of insights illuminates the way for anyone who wants to create a truly great experience, whether in retail, service, or software. " --Dan Roam, author of The Back of the Napkin and Blah Blah Blah Reinvent your business to deliver Apple-like customer satisfaction and profits In The Apple Experience, internationally bestselling author Carmine Gallo details the principles and practices behind the company's total commitment to the customer and explains how your brand can achieve outstanding results by delivering this same high standard of service. Carmine Gallo interviewed professionals at all levels who have studied Apple, and he spent hundreds of hours observing the selling floor in Apple’s retail space and learning about Apple’s vision and philosophy. Using insights and data from these sources, he breaks down Apple’s customercentric model to provide an action plan with three distinct areas of focus: Inspire Your Internal Customer with training, support, and communications that create a “feedback loop” for improving performance at every level Serve Your External Customer with irresistible brand stories and dedicated salespeople who embody the APPLE five steps of service-- Approach, Probe, Present, Listen, End with a fond farewell Set the Stage by ensuring that no element is overlooked in creating an immersive retail environment where customers can see, touch, and learn about your products With The Apple Experience, you can improve the return on your investment in retail by adding real value to every customer interaction. Better still, any business that deals with people--employees or customers--can adopt the techniques to achieve Apple-like market dominance by enriching lives, building loyalty, and reimagining the customer experience. This enhanced eBook includes seven bonus videos! Each one focuses on a different lesson for Apple-style success and provides great visuals of different Apple stores throughout the country.
The Apple Orchard
Title | The Apple Orchard PDF eBook |
Author | Susan Wiggs |
Publisher | MIRA |
Pages | 507 |
Release | 2015-02-24 |
Genre | Fiction |
ISBN | 0778318338 |
#1 New York Times bestselling author Susan Wiggs brings readers into the lush abundance of Sonoma County, in a story of sisters, friendship and the invisible bonds of history that are woven like a spell around us. Tess Delaney loves illuminating history; returning stolen treasures to their rightful owners and filling the spaces in people's hearts with stories of their family legacies. But Tess's own history is filled with gaps: a father she never met, and a mother who spent more time traveling than with her daughter. Then the enigmatic Dominic Rossi arrives on her San Francisco doorstep with the news that the grandfather she's never met is in a coma and that she's destined to inherit half of a hundred-acre apple orchard estate called Bella Vista. The rest is willed to Isabel Johansen, the half sister she never knew she had. Isabel is everything Tess isn't, but against the rich landscape of Bella Vista, with Isabel and Dominic by her side, Tess begins to discover a world where family comes first and the roots of history run deep.
The Apple Experience (Pb)
Title | The Apple Experience (Pb) PDF eBook |
Author | Carmine Gallo |
Publisher | McGraw-Hill Companies |
Pages | 0 |
Release | 2023-06-20 |
Genre | Business & Economics |
ISBN | 9781265850296 |
Praise for THE APPLE EXPERIENCE "There are three pillars of enchantment: likability, trustworthiness, and quality. The Apple experience is the best modern-day example of all three pillars. Carmine's book will help you understand and implement the same kind of world-class experience." --Guy Kawasaki, author of Enchantment and former chief evangelist of Apple "Carmine Gallo explains beautifully and simply just what makes the Apple retail experience so successful. No matter what kind of business you are in, there are insanely valuable lessons in this book!" --Garr Reynolds, author of Presentation Zen and The Naked Presenter "At its core, this book is not about Apple. It's about delivering the best experience possible."--Tony Hsieh, New York Times bestselling author of Delivering Happiness and CEO of Zappos.com, Inc. "An exciting resource for any business owner in any country who wants to reimagine the customer experience." --Loic Le Meur, CEO, LeWeb "Why can't other retail experiences be as great as an Apple store's? Not only does Carmine Gallo answer that question brilliantly, but he shows precisely how to make sure your customers never ask it about your business." --Matthew E. May, author of In Pursuit of Elegance and The Laws of Subtraction "Carmine Gallo gets to the magic of Steve Jobs: Touching people's lives. This simple, yet delightful vision should be at the heart of every retail interaction in the world today." --Peter Steinlauf, Chairman, Edmunds.com "This magnificent collection of insights illuminates the way for anyone who wants to create a truly great experience, whether in retail, service, or software. " --Dan Roam, author of The Back of the Napkin and Blah Blah Blah Reinvent your business to deliver Apple-like customer satisfaction and profits In The Apple Experience, internationally bestselling author Carmine Gallo details the principles and practices behind this total commitment to the customer and explains how your brand can achieve outstanding results by delivering this same high standard of service. Carmine Gallo interviewed professionals at all levels who have studied Apple, and he spent hundreds of hours observing the selling floor in Apple's retail space and learning about Apple's vision and philosophy. Using insights and data from these sources, he breaks down Apple's customercentric model to provide an action plan with three distinct areas of focus: Inspire Your Internal Customer with training, support, and communications that create a "feedback loop" for improving performance at every level Serve Your External Customer with irresistible brand stories and dedicated salespeople who embody the APPLE five steps of service--Approach, Probe, Present, Listen, End with a fond farewell Set the Stage by ensuring that no element is overlooked in creating an immersive retail environment where customers can see, touch, and learn about your products With The Apple Experience, you can improve the return on your investment in retail by adding real value to every customer interaction. Better still, any business that deals with people--employees or customers--can adopt the techniques to achieve Apple-like market dominance by enriching lives, building loyalty, and reimagining the customer experience. -
Steve Jobs
Title | Steve Jobs PDF eBook |
Author | Walter Isaacson |
Publisher | Simon and Schuster |
Pages | 656 |
Release | 2011 |
Genre | Biography & Autobiography |
ISBN | 1451648545 |
Based on more than 40 interviews with Jobs conducted over two years--as well as interviews with more than 100 family members, friends, adversaries, competitors, and colleagues--Isaacson has written a riveting story of the roller-coaster life and searingly intense personality of a creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries: personal computers, animated movies, music, phones, tablet computing, and digital publishing.
Ridge: Day One
Title | Ridge: Day One PDF eBook |
Author | Shawn P. B. Robinson |
Publisher | BrainSwell Publishing |
Pages | 347 |
Release | 2021-06-07 |
Genre | Fiction |
ISBN | 1989296416 |
The darkest hour is just before dawn. But with bloodthirsty Beasts cutting brief lives shorter, can one man beat the ticking clock? Rezin Hamel will protect his people until his dying breath. Resolving to carry on past every dearly departed loved one, the forty-four-year-old General has no idea how he’s lived over a decade beyond the average life expectancy. But when he’s shamed and cast out for an out-of-character act, he sets out to end the constant attacks from creatures staining the walls with death. Searching for answers in society’s seedy underbelly, Hamel is shocked by the conditions ravaging the lower rungs of the city. But the strategic genius’s quest takes a staggering turn when he’s blindsided by a secret that could tear his tight-knit community to shreds. Can Hamel restore his honor and stop the carnage before he’s the next one taken by the Dusk? Ridge: Day One is the action-packed first book in the Ridge dystopian thriller series. If you like fantastic worlds, heart-trembling suspense, and twisted surprises, then you’ll love Shawn P. B. Robinson’s peek behind the Ridge veil. Buy Ridge: Day One to mark the calendar of doom today!
The Burnout Society
Title | The Burnout Society PDF eBook |
Author | Byung-Chul Han |
Publisher | Stanford University Press |
Pages | 69 |
Release | 2015-08-12 |
Genre | Philosophy |
ISBN | 0804797501 |
Our competitive, service-oriented societies are taking a toll on the late-modern individual. Rather than improving life, multitasking, "user-friendly" technology, and the culture of convenience are producing disorders that range from depression to attention deficit disorder to borderline personality disorder. Byung-Chul Han interprets the spreading malaise as an inability to manage negative experiences in an age characterized by excessive positivity and the universal availability of people and goods. Stress and exhaustion are not just personal experiences, but social and historical phenomena as well. Denouncing a world in which every against-the-grain response can lead to further disempowerment, he draws on literature, philosophy, and the social and natural sciences to explore the stakes of sacrificing intermittent intellectual reflection for constant neural connection.
Alonement
Title | Alonement PDF eBook |
Author | Francesca Specter |
Publisher | Quercus Publishing |
Pages | 320 |
Release | 2022-02-15 |
Genre | Self-Help |
ISBN | 9781529412611 |
How to be alone and absolutely own it, by founder of the Alonement blog and podcast, Francesca Specter. Being alone has a serious branding issue. We've only ever had negative language to talk about flying solo - but what about when time spent alone is restorative and joyful? What if it's something you crave? What if it's even just an hour you've carved out for yourself in the middle of a hectic week? Enter: Alonement, Francesca Specter's empowering new word to express valuing your own company and dedicating quality time to yourself, whoever you are and whatever your relationship status. Between open-plan offices, two-for-one vouchers and co-habiting with partners and friends, most of us don't know how to be alone - yet our life-long relationship with ourselves is the most important one we'll ever have. A reformed 'extreme extrovert' who struggled to spend even an hour alone, Francesca made the resolution in January 2019 to improve her solitude skills. Having spent two months of lockdown by herself, Francesca knows better than most how to optimise the quality of time spent alone. Packed with practical tips, insights from key experts and lessons from guests of the Alonement podcast - including Alain de Botton, Florence Given, Konnie Huq and Camilla Thurlow - Francesca reveals how we can all thrive alone, whatever our circumstances, and harness the untapped power of some meaningful time with me, myself and I.