Animation is one of the fastest-growing fields in film and television, and it is also integral to video games and web development. Once an esoteric and hard-won skill, technology has advanced to the point that simple animated projects can now be produced on a home PC. Its many enthusiasts have fuelled a range of new courses in universities, and in public and private colleges. Drawing on their extensive experience in the field, the authors offer a systematic overview of the role of the animation producer and the production process. They explain how to develop a concept, pitch it to obtain funding, and find a market. They offer detailed advice on recruiting a team, managing different stages of production (including overseas suppliers), quality control, budgeting and scheduling. They also outline the key aspects of 2D and 3D production. From project development, seeking investment to pre- and post-production, for film, television, and the web, The Animation Producer’s Handbook is the ‘one-stop shop’ for budding animators everywhere.

Producing Animation is a clear and comprehensive guide to a dynamic industry. Already a relied-upon resource by professionals and students alike, this book covers the process from concept to screen while defining the role of the producer at each phase. The third edition features new content on the latest innovations plus insights on key topics from industry experts, sidebars on legal matters, as well as case studies on content adaptation and artists’ insider production experiences. Key Features: • A complete step-by-step guide to identifying, pitching, developing, and producing an animated project with detailed resources for production planning, budgeting, scheduling, tracking, delivering, marketing, and distribution • Tools to establish the best production practices as tested from the inner workings of animation pipelines at successful studios, both large and small • A unique collection of in-depth knowledge, experience, and advice from industry professionals on a wide variety of topics, from telling an animated story in VR; to understanding the process of Japanese anime production; to creating timeless characters; to producing animation for themeparks; to the genesis of AR and its possible applications; and much more • Versatile and practical sample charts, tables and templates for structuring teams, planning and tracking production, and adapting best processes and procedures for any type of project

From the initial selection of an animation project to its final marketing materials, the art and business of animation production are illuminated in this step-by-step guide, which includes interviews with industry professionals about the place of their work within the general production pipeline and profiles of commercial animation studios. Television specials, pilots, shorts, and independent features are among the projects covered, in addition to a discussion of career opportunities in the field and the creative partnership of artists and engineers.

"The Animation Business Handbook is written for animators and the executives who support them. It is for creators who need to know about the business side of their craft in order to succeed; for the independent animators who want to gain a better understanding of how the industry works; and for new and experienced practitioners of all types looking for fresh ideas to create a healthy and growing business."--BOOK JACKET.

Publisher description.

Drawing heavily from the authors' twenty years of combined experience, Producing Animation offers a clear overview of this exciting industry and a comprehensive guide to the process of developing a project from conception to final delivery. Written from the perspective of a producer, this book offers the foundation of how a project is created in addition to describing the role of the producer at each phase. Answers are provided to many of the most commonly asked questions about animation ranging from how to enter the business to the average cost and schedule for a prime-time animated series. Producing Animation has the first-of-its-kind comprehensive chart of accounts for animation, named the Animation Budget Builder, which can be individually tailored for each project. Visit www.MovieMagicProducer.com for more details. Students, aspiring producers, investors, television and studio executives, artists, film line producers wishing to branch into animation, and legal advisors will find this an invaluable tool. The chapters specifically geared to the pre-production, production and postproduction processes offer animation producers a wealth of practical advice. Numerous illustrations outline the different steps of production. Forms the authors have devised to help streamline the process are also included. Observations from a wide range of industry professionals such as; studio heads, creators, directors, producers, writers and members of the production crew, give the reader insight into what it takes to be successful in this business. The authors' personal anecdotes at key process checkpoints relay firsthand experience, illustrating some of the pitfalls a producer must learn to circumvent. Detailed information on preparing a thorough production plan including the budget, schedule, and crew plan can also be found in this book.

Presents what you need to create stop-motion videos on your mobile phone or digital camera. In this title, you can learn how to make stop-motion videos like a professional. Using tips and tricks from the experts, it reveals 2-D and 3-D techniques with puppets, clay-modelling, morphing and pixilation.