The anatomy of an advertising campaign
Title | The anatomy of an advertising campaign PDF eBook |
Author | Formica ltd |
Publisher | |
Pages | |
Release | 1970 |
Genre | |
ISBN |
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The Anatomy of an Advertising Campaign
Title | The Anatomy of an Advertising Campaign PDF eBook |
Author | |
Publisher | |
Pages | 36 |
Release | 1969 |
Genre | Advertising |
ISBN |
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The Anatomy of Advertising: Campaign planning
Title | The Anatomy of Advertising: Campaign planning PDF eBook |
Author | Mark Wiseman |
Publisher | |
Pages | 510 |
Release | 1942 |
Genre | Advertising |
ISBN |
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The Anatomy of Humbug
Title | The Anatomy of Humbug PDF eBook |
Author | Paul Feldwick |
Publisher | Troubador Publishing Ltd |
Pages | 208 |
Release | 2015-02-28 |
Genre | Business & Economics |
ISBN | 1784628468 |
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How does advertising work? Does it have to attract conscious attention in order to transmit a 'Unique Selling Proposition'? Or does it insinuate emotional associations into the subconscious mind? Or is it just about being famous... or maybe something else again?
The Anatomy of Advertising
Title | The Anatomy of Advertising PDF eBook |
Author | Mark Wiseman |
Publisher | |
Pages | 494 |
Release | 1945 |
Genre | Advertising |
ISBN |
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The Anatomy of Advertising
Title | The Anatomy of Advertising PDF eBook |
Author | Mark Wiseman |
Publisher | |
Pages | 178 |
Release | 1942 |
Genre | |
ISBN |
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The Anatomy of Advertising. An Analytical Approach to Campaign Planning and Advertisement Making. [With Plates.].
Title | The Anatomy of Advertising. An Analytical Approach to Campaign Planning and Advertisement Making. [With Plates.]. PDF eBook |
Author | Mark WISEMAN (Director of the Laboratory for Advertising Analysis, New York City.) |
Publisher | |
Pages | 226 |
Release | 1942 |
Genre | |
ISBN |
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