The great corpus that is medieval literature contains, at its very center, the tale. These verse and prose fictional narratives, as well as stories that are grounded in some degree of historical truth, are the foundation of what readers, scholars, and enthusiasts often point to as signifiers of the medieval age. These tales - from the skillfully crafted to the more rudimentary and plain - often make familiar to modern readers what seems so distant and foreign about the Middle Ages. This volume of essays focuses on the tale and its ability to create "mirth," what modern audiences would often define as "happiness" or "joy," and the significance that the book has had on the transference of this mirth to audiences. This volume also celebrates the scholarship of Thomas H. Ohlgren, a medievalist whose work encompasses a number of different areas, but at its center lives the power of the tale and its ability to create a lasting impression on readers, both medieval and modern.

Storytelling has come of age in the business world. Today, many of the most successful companies use storytelling as a leadership tool. At Nike, all senior executives are designated "corporate storytellers." 3M banned bullet points years ago and replaced them with a process of writing "strategic narratives." Procter Gamble hired Hollywood directors to teach its executives storytelling techniques. Some forward-thinking business schools have even added storytelling courses to their management curriculum. The reason for this is simple: Stories have the ability to engage an audience the way logic and bullet points alone never could. Whether you are trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between mediocre results and phenomenal success. Lead with a Story contains both ready-to-use stories and how-to guidance for readers looking to craft their own. Designed for a wide variety of business challenges, the book shows how narrative can help: * Define culture and values * Engender creativity and innovation * Foster collaboration and build relationships * Provide coaching and feedback * Lead change * And more Whether in a speech or a memo, communicated to one person or a thousand, storytelling is an essential skill for success. Complete with examples from companies like Kellogg's, Merrill-Lynch, Procter Gamble, National Car Rental, Wal-Mart, Pizza Hut, and more, this practical resource gives readers the guidance they need to deliver stories to stunning effect.

"Mark's 101 snippets of sound advice are clearly written, touched with humor, offered in a common-sense, easily accessible format. This book is a quick yet worthwhile read, gleaned from Mark's own steady growth and experience as a successful storyteller and educator. Gather a tip or two at a time, or make this book your evening's entertainment; it can become a self-coaching guide for any new or learning storyteller and a great enrichment tool for the experienced raconteur." --Lynette Ford, storyteller and author of Affrilachian Tales: Tales from the African-American Tradition in Appalachia

A straightforward guide to creating a great story that keeps your audience riveted. The art of telling stories has been around as long as humans. And in today’s noisy, techy, automated world, storytelling is not only prevalent?it’s vital. Whether you're interested in enlivening verbal communication, building your business brand, making presentations, sharing family wisdom, or performing on stage, Story Power shows you how to make use of a good story. Telling stories is the most effective verbal communication?if you know how to use it. Story Power provides techniques for creating and framing personal stories alongside effective tips for telling them in any setting. Plus, this book models stories with unique storytelling examples, exercises, and prompts, as well as storytelling techniques for delivery in a spontaneous, authentic style. Story Power is an engaging, lively guide to the art of telling stories from author and librarian Kate Farrell, a seasoned storyteller and founder of the Word Weaving Storytelling Project. In Story Power, more than twenty skillful contributors with a range of diverse voices share their secrets to creating, crafting, and telling tales. In this book discover: How to share your own coming-of-age stories and family folklore The importance of a personal branding story and storytelling marketing Seven Steps to Storytelling, along with helpful tools, organizers, and media options With a foreword by New York Times bestselling, award-winning author Susan Wittig Albert Praise for Story Power “You can read a lot of books that tell you how to tell a story. Unlike them, Story Power illustrates the art, with twenty-one diverse voices and fascinating tales that entertain as you learn how to create and craft personal stories of all types.” —Nina Amir, bestselling author of How to Blog a Book, The Author Training Manual, and Creative Visualization for Writers “Mining her own experiences, Farrell offers small narrative gems alongside craft tips, commentary, and writing samples from an impressive list of acclaimed writers. Learn travel writing from Lisa Alpine, for example, or keys to crafting adventure stories from Mary Mackey, or personal branding from Marissa Moss . . . . Engaging and accessible, Story Power will help you jump-start and sustain your writing practice.” —Mary Volmer, author of Reliance, Illinois

A practical manual for anyone who wants to turn scientific facts into gripping science stories, this book provides an overview of story elements and structure, guidance on where to locate them in scientific papers and a step-by-step guide to applying storytelling techniques to writing about science. In this book, Martin W. Angler outlines basic storytelling elements to show how and where fledgling science storytellers can find them in scientific output. Journalistic techniques like selection through news values and narrative interviews are covered in dedicated chapters. A variety of writing techniques and approaches are presented as a way of framing science stories in ways that are informative and compelling in different media – from short films to news articles. Practical examples, selected interviews and case studies complement each chapter, with exercises and experimentation suggestions included for deeper understanding. Review questions at the end of each chapter cement the newly gained knowledge to make sure readers absorb it, with links to articles and online tools inviting further reading. A valuable resource for students of journalism and science communication as well as professional journalists, scientists and scientists-in-training who want to engage with the public or simply improve their journal papers. This book is a one-stop shop on science storytelling with a clear focus on providing practical techniques and advice on how to thrive as science writers and communicate science in all of its complexity.

We all tell stories. It's one of the most natural ways to share information, as old as the human race. This book is not about a new technique, but how to use something we already know in a new way. Stories help us gather and communicate user research, put a human face on analytic data, communicate design ideas, encourage collaboration and innovation, and create a sense of shared history and purpose. This book looks across the full spectrum of user experience design to discover when and how to use stories to improve our products. Whether you are a researcher, designer, analyst or manager, you will find ideas and techniques you can put to use in your practice.

We are witnessing a revolution in storytelling. Publications all over the world are increasingly using immersive storytelling--virtual reality, augmented reality and mixed reality--to tell compelling stories. The aim of this book is to distill the lessons learned thus far into a useful guide for reporters, filmmakers and writers interested in telling stories in this emerging medium. Examining ground-breaking work across industries, this text explains, in practical terms, how storytellers can create their own powerful immersive experiences as new media and platforms emerge.